351 - Amazon Lays Off Wondery Team, ElevenLabs Bets on AI Audio
Amazon just laid off 110 people at Wondery and is folding parts of it into Audible and Amazon Music. That’s one of the big stories we’re talking about on today’s podcast news day. We also share that Descript dropped new tools that could make your workflow easier, ElevenLabs is getting into AI music with licensing options, and Buzzsprout’s latest numbers give you a better idea of where your show stacks up. We also discuss Edison’s new top podcast badges and why your thumbnail and title might matter more than ever on YouTube.
Episode Highlights:
[02:48] Addressing Sound Differences
[07:08] Podcasting News and Data
[09:24] Top Podcasts and Buzzsprout Stats
[12:22] Upcoming Events and Networking Opportunities
[18:30] New Features from Descript
[22:24] Viral Podcast Mix-Up
[24:57] Podcast Awards and Recognition
[28:28] People's Choice Podcast Awards
[30:34] AI News: Chat GPT and Google Indexing
[48:00] Amazon's Layoffs at Wondery
[49:58] Edison Research's New Podcast Badges
[52:26] Thumbnails and Social Media for Podcasts
[55:15] Upcoming Discussion on Podcast Studios
Links & Resources:
Join The Empowered Podcasting Facebook Group:
www.facebook.com/groups/empoweredpodcasting
Get Your Tickets for The Empowered Podcasting Conference:
Podcast Movement:
Luma Podcast Meetup:
Brazillian Author Accidently Guests on Wrong Podcast:
Nominees for Earworthy Podcast Awards:
https://podcastreports.blogspot.com/2025/07/announcing-nominees-for-ear-worthy.html
Amazon Cuts Wondery:
https://podnews.net/update/amazon-cuts-wondery
New Podcast Playbook:
How To Know Which AI Model to Use:
https://www.tiktok.com/@nate.b.jones/video/7514727939200601375?_r=1&_t=ZP-8yeVRfen9zS
Remember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to our community.
Join us LIVE every weekday morning at 7 am ET (US) on Clubhouse: https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w
Or Join us on Chatter: https://preview.chattersocial.io/group/98a69881-f328-4eae-bf3c-9b0bb741481d
Live on YouTube: https://youtube.com/@marcronick
Brought to you by iRonickMedia.com
Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!
--- Send in your mailbag question at: https://www.podpage.com/pmc/contact/ or marc@ironickmedia.com
Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here:
https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b
00:00:04,920 --> 00:00:07,000
Good morning podcasting Morning
Chat.
2
00:00:07,280 --> 00:00:14,000
Today is Wednesday, August 6th,
2025, and today we're diving
3
00:00:14,000 --> 00:00:16,600
into the week's biggest
podcasting headlines, from
4
00:00:16,600 --> 00:00:20,200
layoffs at major podcast
networks to a viral mix up that
5
00:00:20,200 --> 00:00:23,640
turned 1 podcast interview into
meme gold.
6
00:00:25,720 --> 00:00:28,280
So if you're listening live on
Clubhouse or Chatter, hit the
7
00:00:28,280 --> 00:00:29,800
share button.
Bottom of the screen on
8
00:00:29,800 --> 00:00:31,840
Clubhouse, top of the screen on
Chatter.
9
00:00:32,200 --> 00:00:34,720
And if you're listening via
podcast, please share this
10
00:00:34,720 --> 00:00:40,680
episode with a fellow podcaster.
And now give us about 30 seconds
11
00:00:40,680 --> 00:00:44,200
and we'll get things rolling.
Thanks for being here.
12
00:01:20,630 --> 00:01:22,790
Good morning again podcasting
morning chat.
13
00:01:22,790 --> 00:01:26,910
Thanks so much for being here.
I am your host Mark Ronik and on
14
00:01:26,910 --> 00:01:31,960
stage with me currently we have
Dr. Fey, producer Ashley Feller,
15
00:01:31,960 --> 00:01:35,960
Nick Nolback, Sid Meadows and
Alex Baelish.
16
00:01:36,240 --> 00:01:41,480
And I see this Wednesday morning
our live audiences slowly but
17
00:01:41,480 --> 00:01:44,520
surely creeping in the room
here.
18
00:01:44,520 --> 00:01:48,720
Thanks to Jean and Billy for
being here bright and early.
19
00:01:49,000 --> 00:01:54,000
And I do want to shout out Jean.
Jean has he was with the
20
00:01:54,000 --> 00:01:57,960
podcasting morning chat when I
first started things back up
21
00:01:57,960 --> 00:02:01,280
pretty much around then.
So a couple years ago Jean was
22
00:02:01,280 --> 00:02:05,400
joining us a lot.
And then Jean got super busy and
23
00:02:05,400 --> 00:02:09,080
got his doctorate and then
started doing his doctorate
24
00:02:09,080 --> 00:02:12,160
things.
I'm just being vague because
25
00:02:12,160 --> 00:02:15,840
it's not my story to tell and
it's good to have Jean back.
26
00:02:16,680 --> 00:02:19,240
Welcome back.
Gene in the room yes, I'm really
27
00:02:19,240 --> 00:02:23,040
excited to see him and I saw I
gave him some kudos yesterday on
28
00:02:23,040 --> 00:02:27,080
social media noticed that he's
also starting to put out content
29
00:02:27,080 --> 00:02:31,600
again and I I questioned it and
he said Yep, I'm back.
30
00:02:31,600 --> 00:02:35,480
So great to see you creating
content again Gene and hanging
31
00:02:35,480 --> 00:02:38,160
out with us here.
We definitely hope we can
32
00:02:38,160 --> 00:02:41,840
empower you to do all the things
that you're looking to do with
33
00:02:41,880 --> 00:02:45,560
your content, and that goes for
everybody listening right now.
34
00:02:45,560 --> 00:02:48,280
We hope we can do the same for
you.
35
00:02:48,560 --> 00:02:52,840
So listen, yesterday we
addressed my audio issues.
36
00:02:52,840 --> 00:02:58,720
And here's the The thing is,
it's mostly only noticeable here
37
00:02:58,720 --> 00:03:02,800
on Clubhouse.
Now yesterday, admittedly, I
38
00:03:02,800 --> 00:03:06,720
forgot to hit record until about
15 minutes into the show.
39
00:03:07,040 --> 00:03:10,800
So our only backup recording for
those first 15 minutes was
40
00:03:10,800 --> 00:03:14,640
Clubhouse.
And so our podcast audience also
41
00:03:14,640 --> 00:03:17,680
heard some of the issues that we
were experiencing.
42
00:03:17,880 --> 00:03:21,600
Hopefully today, the podcast
audience, you won't notice the
43
00:03:21,600 --> 00:03:26,000
issues because what's coming
through what I'm recording to my
44
00:03:26,000 --> 00:03:30,320
Zoom P4, it sounds just fine.
It's just for whatever reason,
45
00:03:30,320 --> 00:03:34,440
Clubhouse connected to this
particular device, it makes me
46
00:03:34,440 --> 00:03:39,720
sound more like I'm on the phone
than I am using a Samsung Q2U.
47
00:03:40,520 --> 00:03:42,120
So I just thought I'd explain
that.
48
00:03:42,440 --> 00:03:45,400
Yeah, dear, I have.
Huge news.
49
00:03:45,640 --> 00:03:50,200
I'm kind of feeling proud of it
because this is like a 6° of
50
00:03:50,200 --> 00:03:54,600
separation.
I know this person through you
51
00:03:54,600 --> 00:03:56,960
and you know them.
I think through your wife and
52
00:03:56,960 --> 00:04:02,160
your wife is related to them.
So remember the story about your
53
00:04:02,160 --> 00:04:04,120
is it your cousin law?
Is that who it is?
54
00:04:04,120 --> 00:04:06,320
Yeah.
OK, so remember the story about
55
00:04:06,320 --> 00:04:11,200
your cousin in He has the
podcast Dopey and Instagram
56
00:04:11,280 --> 00:04:14,800
threw him off and.
For no, no apparent reason
57
00:04:14,800 --> 00:04:17,959
except, well, that what they
said was they threw him off for
58
00:04:17,959 --> 00:04:23,920
promoting drug abuse when they
in fact were actually helping
59
00:04:23,920 --> 00:04:28,480
people recover from alcohol,
drug abuse, etcetera.
60
00:04:29,160 --> 00:04:32,240
Right.
This podcast has gotten huge
61
00:04:32,440 --> 00:04:35,680
names on it.
It's gotten what Doctor Drew
62
00:04:35,960 --> 00:04:39,160
it's gotten.
I mean, you may the celebrities
63
00:04:39,160 --> 00:04:42,480
that have been on this show have
been crazy, crazy.
64
00:04:42,480 --> 00:04:46,480
Because unfortunately, it seems
a lot of celebrities go through
65
00:04:46,480 --> 00:04:48,320
rehab, go through this kind of
stuff.
66
00:04:48,320 --> 00:04:50,720
So they have lots of and that's
what this show is about.
67
00:04:50,720 --> 00:04:54,600
It's really sharing those
stories of the challenges, the
68
00:04:54,600 --> 00:05:00,360
crazy S that they used to do
while they were on something and
69
00:05:00,360 --> 00:05:05,720
then their recovery from there.
So yeah, go ahead, Dr. OK, so I
70
00:05:05,720 --> 00:05:11,560
was scrolling as one does and I
came across this headline on
71
00:05:11,560 --> 00:05:15,760
page 6.
Page 6 is.
72
00:05:15,880 --> 00:05:20,200
Huge.
And the headline is Instagram
73
00:05:20,200 --> 00:05:26,760
and Facebook took down comma
punished vital sobriety podcasts
74
00:05:26,960 --> 00:05:30,880
for quote UN quote promoting
drug use.
75
00:05:31,200 --> 00:05:35,910
And the whole story is on there
with pictures of your cousin in
76
00:05:35,907 --> 00:05:40,440
law and how you know they put it
back and stuff like that.
77
00:05:40,440 --> 00:05:46,840
But to be on page 6 is probably
the most unbelievable thing
78
00:05:46,840 --> 00:05:48,640
ever.
I'm not surprised.
79
00:05:48,640 --> 00:05:52,920
He has continued to get some
great press over the years.
80
00:05:52,920 --> 00:05:57,720
And here's a great example of at
the time for him, this felt like
81
00:05:57,720 --> 00:06:01,520
a disaster, right?
He felt like because his
82
00:06:01,520 --> 00:06:03,080
Instagram, he really built it
up.
83
00:06:03,080 --> 00:06:05,360
He's built it up to like 50,000
followers.
84
00:06:05,360 --> 00:06:10,160
It continues to grow and it was
a primary source for him to
85
00:06:10,160 --> 00:06:13,040
connect with his audience.
Not his only source, but a
86
00:06:13,040 --> 00:06:18,200
primary source.
And now I guess this becomes a
87
00:06:18,560 --> 00:06:21,880
silver lining for him because
now he's getting some major
88
00:06:21,880 --> 00:06:24,720
publicity out of it.
I'm going to have to reach out
89
00:06:24,720 --> 00:06:28,520
to him and see if this article
on from page 6 if that's given
90
00:06:28,520 --> 00:06:31,720
him a boost with his podcast.
We'll have to find out.
91
00:06:31,720 --> 00:06:32,920
I'll ask him.
Yeah.
92
00:06:33,320 --> 00:06:35,400
Yeah.
So a little pre news for
93
00:06:35,400 --> 00:06:37,640
everybody.
That's right, pre news on
94
00:06:37,640 --> 00:06:41,840
Newsday and it's amazing.
Yeah, congratulations.
95
00:06:42,160 --> 00:06:45,280
Yeah, we're all connected.
In a weird way, yeah, that feels
96
00:06:45,360 --> 00:06:48,760
so awesome.
Dopey Dave was very appreciative
97
00:06:48,760 --> 00:06:52,400
of what we did and what we
shared and helped to spread the
98
00:06:52,400 --> 00:06:54,120
word.
Whether or not we made the
99
00:06:54,120 --> 00:06:57,040
difference, that's to be
determined, but I'd like to
100
00:06:57,040 --> 00:06:59,440
think we had a little impact on
that.
101
00:06:59,520 --> 00:07:01,360
Who knows?
Yeah.
102
00:07:03,960 --> 00:07:07,360
Thank you for the early
headline, Dr. Appreciate that.
103
00:07:08,880 --> 00:07:13,600
And now let's just dig right in
to today's news.
104
00:07:13,600 --> 00:07:16,400
So let's start with some podcast
data.
105
00:07:16,400 --> 00:07:22,120
As of yesterday, August 5th, the
number one podcast on Apple was
106
00:07:22,120 --> 00:07:29,360
Cold Blooded Mystery in Alaska.
That's an ABC production and #1
107
00:07:29,360 --> 00:07:33,480
on Spotify, surprise, surprise,
the Joe Rogan Experience.
108
00:07:34,680 --> 00:07:36,240
You believe it?
Joey.
109
00:07:36,240 --> 00:07:40,480
You go, Joey.
Also, by the way, I wanted to
110
00:07:40,480 --> 00:07:44,080
share the total podcast episodes
that have posted recently.
111
00:07:44,080 --> 00:07:51,240
We've had new episodes in the
last week, 389,740 of them were
112
00:07:51,240 --> 00:07:55,000
posted over this past week.
That's down actually almost 7%
113
00:07:55,080 --> 00:07:58,440
from the last week.
And new episodes in the last 30
114
00:07:58,440 --> 00:08:06,920
days, 1.9 million, which is also
down 1.6% from last month.
115
00:08:07,200 --> 00:08:11,640
And here's a little extra stat
for you on average last month
116
00:08:12,120 --> 00:08:18,240
that this means there was a new
podcast episode posted every .8
117
00:08:18,440 --> 00:08:22,480
seconds.
That's a great stat.
118
00:08:23,920 --> 00:08:27,160
I love that kind of crazy when
you think about it.
119
00:08:27,160 --> 00:08:28,720
And don't let that discourage
you.
120
00:08:28,720 --> 00:08:31,400
I know we, we have some people
out there saying, oh, everyone's
121
00:08:31,400 --> 00:08:34,240
got a podcast and there's so
many podcasts to choose from.
122
00:08:34,240 --> 00:08:37,240
And yes, that's true.
But if you're looking for
123
00:08:37,240 --> 00:08:40,159
something specific, it, it just
means that if whatever your
124
00:08:40,159 --> 00:08:42,880
niche is, whatever you're
interested in, there's something
125
00:08:42,880 --> 00:08:45,080
for you out there.
And as a podcaster, there's
126
00:08:45,080 --> 00:08:47,440
something you can make for
someone out there.
127
00:08:47,440 --> 00:08:50,240
Don't get discouraged by these
silly numbers.
128
00:08:51,520 --> 00:08:54,040
It means nothing.
What's that?
129
00:08:54,040 --> 00:08:57,240
We have to find the same kind of
stats but for YouTube.
130
00:08:57,640 --> 00:09:00,920
Like a top list there.
Well, we had the, we had the top
131
00:09:01,160 --> 00:09:03,280
five or whatever it was, but
they don't update.
132
00:09:03,280 --> 00:09:07,600
It they're crazy now, but I want
to know, like, how many new
133
00:09:08,360 --> 00:09:11,720
YouTube videos have been
published this past week, this
134
00:09:11,720 --> 00:09:13,400
past month, you know, that kind
of thing.
135
00:09:13,520 --> 00:09:15,960
We'll have to investigate that
and see what we can find.
136
00:09:16,600 --> 00:09:17,440
Yeah, that's cool.
They.
137
00:09:17,440 --> 00:09:21,280
Did such a bang up job on their
top charts that God I don't know
138
00:09:21,320 --> 00:09:25,520
if we can.
And I'm going to hand it over to
139
00:09:25,520 --> 00:09:28,280
Dr. with her for her top fives
in just a second.
140
00:09:28,480 --> 00:09:31,280
Although maybe I'll just ask you
Dr. do you also want to cover
141
00:09:31,520 --> 00:09:35,640
the Buzz Sprout July stats?
OK, OK, sure.
142
00:09:35,880 --> 00:09:40,320
So Buzz Sprout, as you all know,
they share their global stats.
143
00:09:40,320 --> 00:09:44,560
This is across the board.
Every podcast that's on their
144
00:09:44,560 --> 00:09:47,680
platform, they have different
stats that they share publicly.
145
00:09:48,000 --> 00:09:52,360
I like to share the episode
downloads over the first seven
146
00:09:52,360 --> 00:09:54,440
days.
So for example, if you're a
147
00:09:54,440 --> 00:10:01,160
podcast episode launched 7 days
ago and let's say it received 27
148
00:10:01,160 --> 00:10:06,240
downloads, that means you're in
the top 50% of podcast
149
00:10:06,240 --> 00:10:09,480
downloads, right?
So 108 downloads.
150
00:10:09,480 --> 00:10:13,280
If you've had over 100 or so
downloads in the first seven
151
00:10:13,280 --> 00:10:18,120
days, you're in the top 25%
among all podcasts, at least on
152
00:10:18,120 --> 00:10:21,840
the Buzz Sprout platform, which
is consists of of the vast
153
00:10:21,840 --> 00:10:24,680
majority are independent
podcasters, people like you and
154
00:10:24,680 --> 00:10:27,600
me.
And then 451 downloads in that
155
00:10:27,600 --> 00:10:33,920
first seven days, you're in the
top 10 percent, 1036 downloads,
156
00:10:34,240 --> 00:10:38,120
top 5%.
And if you are in the top 1%,
157
00:10:38,120 --> 00:10:44,120
you've had 4100 downloads in the
first seven days of that
158
00:10:44,240 --> 00:10:46,280
particular episode being
downloaded.
159
00:10:46,280 --> 00:10:49,080
So there you go.
Now you have a better idea.
160
00:10:49,600 --> 00:10:51,920
Yeah, me too.
It it definitely puts things in
161
00:10:51,920 --> 00:10:54,760
perspective, especially for
those of us who are chasing
162
00:10:54,760 --> 00:10:58,920
after what we think is podcast
success or chasing after that
163
00:10:58,920 --> 00:11:02,280
podcaster who we think gets so
many downloads.
164
00:11:02,280 --> 00:11:05,320
You know, if they're getting
1000 downloads, they're in the
165
00:11:05,320 --> 00:11:06,360
top 5%.
It does.
166
00:11:06,360 --> 00:11:09,800
It makes that feel way more
achievable I feel like.
167
00:11:09,800 --> 00:11:12,400
Yeah, I believe so too.
OK, and Dr. is going to do the
168
00:11:12,400 --> 00:11:15,720
top five and DRI don't have I
don't have the timpani today,
169
00:11:15,720 --> 00:11:20,200
but our podcast yes, but our
podcast audience won't know the
170
00:11:20,200 --> 00:11:23,280
difference because I'm going to
ask Ashley to add it in later.
171
00:11:23,720 --> 00:11:29,760
Go for.
It OK, so #5 is the daily #4 is
172
00:11:29,760 --> 00:11:34,400
the Tucker Carlson show #3 is
Mystery Mondays.
173
00:11:34,400 --> 00:11:42,520
That's a new one on the chart #2
is Crime Junkie and #1 Joey did
174
00:11:42,520 --> 00:11:45,960
it again.
Good Boy Joey, The Joe Rogan
175
00:11:45,960 --> 00:11:48,040
Show and.
Then you have another list as
176
00:11:48,040 --> 00:11:48,800
well.
I do.
177
00:11:49,120 --> 00:11:55,520
This week's random chart is
stand up comedy and #5 is Tiger
178
00:11:55,520 --> 00:12:03,640
belly #4 is Laugh with me #3 is
Dan Soder or Solder.
179
00:12:03,640 --> 00:12:09,400
He's a stand up comedian and #2
is kill Tony number one is bad
180
00:12:09,400 --> 00:12:12,080
friends.
And it's interesting to note
181
00:12:12,080 --> 00:12:17,680
that Bobby Lee has two of these
#1 and #5 and he's, he's in the
182
00:12:18,000 --> 00:12:20,400
top five twice.
There you go.
183
00:12:20,880 --> 00:12:24,040
Thank you, Dr. All right, with
Let's see Dr. Do you have
184
00:12:24,040 --> 00:12:27,160
anything else immediately to get
to?
185
00:12:27,160 --> 00:12:30,360
Well, there's, there's some
events that you have some events
186
00:12:30,360 --> 00:12:32,200
to talk about or do you want me
to?
187
00:12:32,560 --> 00:12:34,080
Oh, you know what?
Oh, I'm sorry, I thought you
188
00:12:34,080 --> 00:12:35,560
were going to say you have to go
for breakfast.
189
00:12:35,960 --> 00:12:38,400
Oh man, the 14th.
Let me talk about real fast
190
00:12:38,400 --> 00:12:41,520
about this event happening.
It's going to be every single
191
00:12:41,520 --> 00:12:44,040
Thursday.
It's a group called the Podcast
192
00:12:44,040 --> 00:12:48,920
Directory Community, and every
Thursday they are going to have
193
00:12:48,920 --> 00:12:53,480
a networking event that is free.
There's 12 categories, but every
194
00:12:53,480 --> 00:12:56,880
Thursday they will highlight
three categories.
195
00:12:56,880 --> 00:13:02,000
So tomorrow the highlighted
categories will be a health and
196
00:13:02,000 --> 00:13:06,640
fitness, life and purpose, and
religion and spirituality.
197
00:13:06,640 --> 00:13:09,320
I know there's a lot of ants in
there, but health and fitness go
198
00:13:09,320 --> 00:13:11,960
together, life and purpose go
together and religion and
199
00:13:11,960 --> 00:13:16,600
spirituality go together.
It's 1:00 PM Pacific, 4:00 PM
200
00:13:16,600 --> 00:13:18,360
Eastern.
It's free.
201
00:13:18,720 --> 00:13:21,800
And please let them know that
you heard about this on the
202
00:13:21,800 --> 00:13:25,240
podcasting morning show.
They, they're always talking
203
00:13:25,240 --> 00:13:29,040
with me and, and emailing me.
So I want to make sure that you
204
00:13:29,040 --> 00:13:33,120
know that the this promotion is,
is getting through.
205
00:13:33,440 --> 00:13:37,360
So I'm planning to be there.
And if you come in, please,
206
00:13:37,360 --> 00:13:40,120
please let me know that you're
there because you heard about it
207
00:13:40,200 --> 00:13:43,120
on the show.
Thank you, Dr. And that's the
208
00:13:43,120 --> 00:13:46,280
podcasting morning chat, not the
podcasting morning show,
209
00:13:46,280 --> 00:13:52,120
although I kind of wish that I I
kind of I've had that thought of
210
00:13:52,120 --> 00:13:56,520
changing the name before to
podcasting morning show and not
211
00:13:56,520 --> 00:13:59,240
changing it anytime soon.
But yeah, yeah, podcasting,
212
00:13:59,240 --> 00:14:02,160
morning chat, I'm.
New here.
213
00:14:02,520 --> 00:14:02,840
Shut.
Up.
214
00:14:02,840 --> 00:14:06,640
Yeah.
All right, Go make some eggs.
215
00:14:06,640 --> 00:14:10,240
Kitchen time.
We'll try to get to the awards
216
00:14:10,400 --> 00:14:12,680
section here.
We had some award stuff we want
217
00:14:12,680 --> 00:14:15,160
to dig into.
I'll first share some other
218
00:14:15,160 --> 00:14:19,400
events and then we can check in
on Dr. for some other events.
219
00:14:19,680 --> 00:14:24,000
Podcast Movement, as you know,
is coming next week, 2 weeks, 2
220
00:14:24,000 --> 00:14:27,160
weeks, August 18th in Dallas,
TX.
221
00:14:27,160 --> 00:14:29,600
I know Sid is going to be there.
Looking forward to getting a
222
00:14:29,600 --> 00:14:33,480
report from Sid.
Sid, did you decide whether
223
00:14:33,480 --> 00:14:36,080
you're going to stay overnight
or just go for a day?
224
00:14:37,360 --> 00:14:40,040
I think I'm going to stay
Tuesday month.
225
00:14:40,040 --> 00:14:42,840
I have to look at it again.
I haven't booked a room yet, but
226
00:14:42,840 --> 00:14:45,520
in good morning, everybody, but
I think I'm going to stay Monday
227
00:14:45,520 --> 00:14:47,680
night.
I looked at the schedule of the
228
00:14:47,680 --> 00:14:49,880
day on my phone and then I
haven't looked at it on my
229
00:14:49,880 --> 00:14:53,360
computer to like sign up for
some of the events and stuff.
230
00:14:53,440 --> 00:14:55,000
So I got to go and do that
today.
231
00:14:55,000 --> 00:14:57,440
But I'm going to stay one night.
I'm just not sure whether it's
232
00:14:57,440 --> 00:14:59,320
Monday night or Tuesday night.
I'm not going to stay the whole
233
00:14:59,320 --> 00:15:02,000
time because it goes from Monday
to Thursday.
234
00:15:02,160 --> 00:15:05,720
So there's a couple of people I
want to hear speak and it's a
235
00:15:05,720 --> 00:15:06,800
couple of things I want to
attend.
236
00:15:06,800 --> 00:15:09,440
So I'm going to kind of build it
out around that.
237
00:15:09,720 --> 00:15:11,480
Yeah, I think that's a great
idea, Sid.
238
00:15:11,480 --> 00:15:15,680
I think if anybody can go to an
event like this, staying for at
239
00:15:15,680 --> 00:15:20,240
least one night really does
change the experience, at least
240
00:15:20,240 --> 00:15:22,400
in my experience.
It does change it.
241
00:15:22,400 --> 00:15:25,560
It does add something to it.
I think it's great for
242
00:15:25,560 --> 00:15:28,240
networking, especially because
you know you can go hang out
243
00:15:28,240 --> 00:15:31,120
with people in the evening and
take advantage of some of those
244
00:15:31,120 --> 00:15:33,480
events.
I think it's a great idea, Sid.
245
00:15:33,720 --> 00:15:37,440
And a little tip, which you
probably already know, but since
246
00:15:37,440 --> 00:15:40,800
we're talking about it, when we
are trying to figure out what
247
00:15:40,800 --> 00:15:44,440
talks to go to, it can be
overwhelming, especially at an
248
00:15:44,440 --> 00:15:47,840
event like podcast movement.
There are so many that what I
249
00:15:47,840 --> 00:15:52,320
have come to, to learn to do, I
figure out what are some of my
250
00:15:52,320 --> 00:15:54,480
friends doing?
What are some of my colleagues
251
00:15:54,480 --> 00:15:56,400
doing?
A lot of times we can see what
252
00:15:56,400 --> 00:15:59,680
events or what talks they're
signed up for through these
253
00:15:59,680 --> 00:16:04,360
apps, and then I like to tag
along and see what they're going
254
00:16:04,360 --> 00:16:05,680
to it.
It helps me out.
255
00:16:05,680 --> 00:16:09,440
It's just a way for me to filter
out all the different options.
256
00:16:09,880 --> 00:16:11,960
I'm going to pick the ones that
a lot of my colleagues and
257
00:16:11,960 --> 00:16:14,640
friends are going to that that
works well for me.
258
00:16:15,360 --> 00:16:17,680
I'm going to paint Paul and see
what she's going to take is
259
00:16:17,680 --> 00:16:19,200
she'll be there.
Janae will be there.
260
00:16:19,680 --> 00:16:22,120
Obviously Katie Brinkley.
Katie Brinkley will be there.
261
00:16:22,520 --> 00:16:25,800
What's the title of her talk at
at the Empowered Podcasting
262
00:16:25,800 --> 00:16:27,440
event Mark?
I have to pull that up.
263
00:16:27,440 --> 00:16:29,760
I don't have it to memory too
many speakers to have to
264
00:16:29,760 --> 00:16:31,960
remember that kind of thing.
I have to look it up.
265
00:16:32,000 --> 00:16:35,920
I believe it's something social
media related, which makes sense
266
00:16:35,920 --> 00:16:39,520
for Katie and not sure.
I'll look it up and I'll let you
267
00:16:39,520 --> 00:16:40,800
know.
And we are going to be posting
268
00:16:40,800 --> 00:16:44,960
the schedule very soon over at
empoweredpodcasting.com.
269
00:16:45,160 --> 00:16:48,040
So stay tuned for that.
And since we're talking about
270
00:16:48,040 --> 00:16:52,480
it, yes, that is coming
September 26th through the 28th
271
00:16:52,480 --> 00:16:55,760
in Charlotte, NC.
It's our event, something that I
272
00:16:55,760 --> 00:16:59,000
host put on with the help of a
lot of great people like
273
00:16:59,000 --> 00:17:04,839
Jonathan, like Jason Zircon, who
has been a guest and guest host
274
00:17:04,839 --> 00:17:07,760
here before.
Lots of other people helping out
275
00:17:07,760 --> 00:17:10,000
as well.
We, I couldn't be more pleased
276
00:17:10,000 --> 00:17:13,319
with all the great volunteers,
the great team that we put
277
00:17:13,319 --> 00:17:16,520
together and the great event
we've put together.
278
00:17:16,520 --> 00:17:20,440
This is going to be fun and
super educational.
279
00:17:20,440 --> 00:17:22,880
There are some great speakers
attending.
280
00:17:22,880 --> 00:17:26,280
We had a call yesterday, the
first call with all of our
281
00:17:26,280 --> 00:17:30,080
speakers, all the ones that
could attend and it went really
282
00:17:30,080 --> 00:17:33,240
well.
I am so excited for people to
283
00:17:33,240 --> 00:17:35,920
come and learn from this awesome
group of people.
284
00:17:35,920 --> 00:17:38,920
So go to
empoweredpodcasting.com, get
285
00:17:38,920 --> 00:17:42,800
your ticket and you can stay at
the hotel where the events being
286
00:17:42,800 --> 00:17:45,360
held.
You get a discount for doing it.
287
00:17:45,520 --> 00:17:50,280
You you can find that link over
on empoweredpodcasting.com to
288
00:17:50,280 --> 00:17:53,560
the hotel the Hyatt Centric in
Charlotte, NC.
289
00:17:54,000 --> 00:17:57,200
Just click the link, pick the
dates you're coming and it will
290
00:17:57,200 --> 00:17:59,880
automatically give you a
discount.
291
00:18:00,040 --> 00:18:03,360
So check that out as well.
Or otherwise just rent an
292
00:18:03,360 --> 00:18:05,320
Airbnb.
A lot of people like to do that
293
00:18:05,400 --> 00:18:07,840
too.
There's plenty of options for
294
00:18:07,840 --> 00:18:11,200
you nearby the hotel.
So thanks in advance for that.
295
00:18:11,360 --> 00:18:17,800
Also Pod Pod Summit YYC 2025,
September 19th in Calgary.
296
00:18:18,320 --> 00:18:22,000
Check that out if you're in the
Canada area.
297
00:18:22,840 --> 00:18:30,960
And now let's go back to some
news bites, some stories.
298
00:18:30,960 --> 00:18:33,200
And I actually Ashley, if you
don't mind, I would love to
299
00:18:33,200 --> 00:18:37,160
start with you because you
tipped me off to some news from
300
00:18:37,160 --> 00:18:40,720
descript, some new features that
a lot of podcasters may be
301
00:18:40,720 --> 00:18:42,640
interested in.
So take it away.
302
00:18:43,120 --> 00:18:45,120
Thank you, Mark.
The script rolled out a bunch of
303
00:18:45,120 --> 00:18:48,920
new features in July with a big
focus on AI power,
304
00:18:48,920 --> 00:18:52,800
collaboration, and making things
easier for both teams and
305
00:18:52,800 --> 00:18:56,320
individual creators.
So I'll just share a few of the
306
00:18:56,320 --> 00:18:57,760
features that I was sharing with
you.
307
00:18:57,760 --> 00:18:59,800
Mark.
I found these particularly
308
00:18:59,800 --> 00:19:03,280
interesting.
The first one is called Control
309
00:19:03,280 --> 00:19:07,960
Room for Descript Rooms.
For those unfamiliar, the script
310
00:19:07,960 --> 00:19:12,360
has a feature that is similar to
Riverside where you can record
311
00:19:12,360 --> 00:19:15,040
remotely.
It says that business and
312
00:19:15,040 --> 00:19:18,360
enterprise users can assign
producers and Co hosts to
313
00:19:18,360 --> 00:19:21,560
recording sessions.
So what this means is, let's say
314
00:19:21,560 --> 00:19:25,480
you've got the host of a podcast
in Georgia and you've got their
315
00:19:25,480 --> 00:19:28,960
guest in New Jersey, and you've
got the producer at Ohio.
316
00:19:29,320 --> 00:19:32,840
You can get all three of those
folks together in a descript
317
00:19:32,840 --> 00:19:37,000
room, and you can give the
producer control of the room.
318
00:19:37,000 --> 00:19:40,280
They can set the levels, they
can take care of some of the
319
00:19:40,280 --> 00:19:43,440
settings, they can speak and
help out with some direction
320
00:19:43,440 --> 00:19:46,600
without being recorded.
I've not personally tried it,
321
00:19:46,600 --> 00:19:50,560
but it looks really cool.
And for the editors out there,
322
00:19:50,560 --> 00:19:53,760
this other feature is called
Edit Comment feature and it's a
323
00:19:53,760 --> 00:19:58,000
new tool for all users to add
time stamp notes for easier
324
00:19:58,000 --> 00:20:00,120
collaboration.
So for example, if you had a
325
00:20:00,120 --> 00:20:04,040
project in the script and you
had a team of people working on
326
00:20:04,040 --> 00:20:06,800
it, you could have, you know,
maybe in first.
327
00:20:07,240 --> 00:20:11,360
Past editor go through and say,
hey, this would be a great spot
328
00:20:11,360 --> 00:20:13,880
for a social media clip.
And then the social media
329
00:20:13,880 --> 00:20:16,840
manager can look at and be like,
OK, let's pull that out.
330
00:20:17,040 --> 00:20:21,280
And then another feature is the
native sounding stock speakers.
331
00:20:21,280 --> 00:20:24,960
So one of the things that the
script does is it can actually
332
00:20:24,960 --> 00:20:27,520
dub your speech into different
languages.
333
00:20:27,760 --> 00:20:31,480
And they have added speakers
that actually sound like the
334
00:20:31,480 --> 00:20:34,200
language being spoken.
It doesn't sound like an English
335
00:20:34,200 --> 00:20:37,880
speaker, American English
speaking a different language.
336
00:20:37,880 --> 00:20:40,920
I hope that makes sense.
And then the last one that I'd
337
00:20:40,920 --> 00:20:44,160
like to share with you is the
one I'm most excited for.
338
00:20:44,160 --> 00:20:48,440
It is called Upload from Mobile
and this is a new feature that
339
00:20:48,440 --> 00:20:53,040
allows users to upload files
directly from their phone using
340
00:20:53,040 --> 00:20:55,520
AQR code.
And the way I had it, I saw it
341
00:20:55,520 --> 00:20:59,920
explained to me by the descript
change log video, is that the
342
00:20:59,920 --> 00:21:04,600
script generates AQR code.
And if you film a video on your
343
00:21:04,600 --> 00:21:09,640
phone, you would then scan this
code with your phone and the
344
00:21:09,640 --> 00:21:15,160
video that you have recorded
gets bounced from your phone to
345
00:21:15,320 --> 00:21:18,800
a descript Openwork project,
kind of like the way AirDrop
346
00:21:18,800 --> 00:21:21,880
works on iPhones.
And I just think that's so cool.
347
00:21:21,880 --> 00:21:25,600
And if you're interested in the
rest of the features, I suggest
348
00:21:25,600 --> 00:21:27,440
you follow the scripts YouTube
channel.
349
00:21:27,440 --> 00:21:31,360
They do regular video series.
And this one is really
350
00:21:31,360 --> 00:21:33,320
entertaining.
It's called the Changelog and
351
00:21:33,640 --> 00:21:36,480
it's really comical the way they
present so hope you all like it.
352
00:21:37,200 --> 00:21:39,680
Thank you, Ashley for all of
those updates.
353
00:21:39,680 --> 00:21:42,800
I'm sure the script users
appreciate that.
354
00:21:43,120 --> 00:21:47,240
I love the the first one that
you shared, the remote recording
355
00:21:47,400 --> 00:21:51,360
where a producer can basically
take over the controls from
356
00:21:51,360 --> 00:21:54,640
wherever they're located.
I think that Riverside has a
357
00:21:54,640 --> 00:21:57,240
similar feature.
I know they have a producer
358
00:21:57,520 --> 00:21:59,640
assignment.
You can assign somebody as a
359
00:21:59,640 --> 00:22:05,280
producer from any location and I
believe you can control some of
360
00:22:05,280 --> 00:22:08,760
the features as the producer
over on Riverside as well.
361
00:22:08,920 --> 00:22:11,480
But good to see that the script
has added that.
362
00:22:11,480 --> 00:22:16,280
I think that's super helpful and
lots of other cool features as
363
00:22:16,280 --> 00:22:18,320
well.
I appreciate you bringing those.
364
00:22:18,880 --> 00:22:21,280
I'm going to keep things moving
for a second and then we'll
365
00:22:21,280 --> 00:22:25,760
check back in with Dr. First,
this this next one is
366
00:22:25,760 --> 00:22:27,520
interesting.
You may have heard me tease it
367
00:22:27,520 --> 00:22:32,520
at the beginning.
Camilla Frender crashes the
368
00:22:32,520 --> 00:22:37,800
wrong podcast, turns the and the
turns the mix up into a viral
369
00:22:37,840 --> 00:22:40,000
meme.
So Brazilian author and
370
00:22:40,000 --> 00:22:44,640
podcaster Cameelia friend
Fremdur accidentally walked into
371
00:22:44,640 --> 00:22:48,600
the wrong podcast recording and
the awkward moment, as I said,
372
00:22:48,600 --> 00:22:52,920
turned into one of Brazil's
biggest viral hits of 2025.
373
00:22:53,440 --> 00:22:59,080
So she thought she booked on the
popular Venus podcast, but ended
374
00:22:59,080 --> 00:23:04,480
up at Venus Day Talks, a smaller
show with a similar name.
375
00:23:04,800 --> 00:23:07,680
She only realized the mistake
after noticing that the set
376
00:23:07,680 --> 00:23:12,000
looked unfamiliar and mistaking
the host for a makeup artist,
377
00:23:12,120 --> 00:23:15,040
thinking the studio had been
redesigned.
378
00:23:15,040 --> 00:23:19,360
That's coming from pod News.
Clips from the awkward 44 minute
379
00:23:19,360 --> 00:23:22,880
interview spread massively
online, with fans calling it the
380
00:23:22,880 --> 00:23:27,800
longest meme in history thanks
to her visible confusion and
381
00:23:27,840 --> 00:23:31,840
style ballistic mismatch.
The incident reignited
382
00:23:31,840 --> 00:23:35,240
discussion on the ethics of
podcast naming.
383
00:23:35,320 --> 00:23:37,800
We've talked about that a little
bit recently as well.
384
00:23:37,800 --> 00:23:39,920
Just finding a name that's
unique.
385
00:23:39,920 --> 00:23:42,320
I think we just talked about
that yesterday a little bit.
386
00:23:42,600 --> 00:23:46,200
The original Venus podcast had,
sorry, let me say that again.
387
00:23:46,200 --> 00:23:50,680
The original Venus podcast host
suggested possible legal steps,
388
00:23:50,680 --> 00:23:53,880
calling the similar branding
unethical.
389
00:23:54,200 --> 00:23:57,120
The smaller show said Frender
participated willingly and
390
00:23:57,120 --> 00:24:00,720
professionally, adding that they
regretted her public framing of
391
00:24:00,720 --> 00:24:05,480
the event and insisted on the
quality and ethics of their
392
00:24:05,560 --> 00:24:08,320
project.
The episode became Venus Day
393
00:24:08,320 --> 00:24:14,800
Talks most watched ever, hitting
over 200,000 views, well beyond
394
00:24:14,800 --> 00:24:18,960
their typical audience size.
So I, I just found that
395
00:24:19,200 --> 00:24:22,240
interesting.
I don't know if I've ever heard
396
00:24:22,240 --> 00:24:26,560
of an actual instance like that,
especially I guess when, when
397
00:24:26,560 --> 00:24:29,840
we're talking about bigger name
shows and in Brazil, that was a,
398
00:24:29,960 --> 00:24:34,520
a pretty big show, but it's so
I, I felt like it was funny to
399
00:24:34,520 --> 00:24:37,560
add, I don't, I, I'd love to
ask, has this happened to you?
400
00:24:37,560 --> 00:24:40,640
But I just don't believe this
has happened to a lot of us yet
401
00:24:41,000 --> 00:24:43,560
and worthwhile to do your due
diligence.
402
00:24:43,560 --> 00:24:47,040
If you're a guest on a podcast,
make sure you are joining the
403
00:24:47,040 --> 00:24:51,680
right show.
All right, Dr. Did you want to
404
00:24:51,680 --> 00:24:54,160
talk a little bit?
We're going to go to Nick in a
405
00:24:54,160 --> 00:24:57,960
minute, but first, do you want
to share anything about awards
406
00:24:57,960 --> 00:25:00,400
in the podcasting world?
Yeah.
407
00:25:00,960 --> 00:25:03,880
So again, there is another award
show.
408
00:25:03,880 --> 00:25:05,760
It's called the Earworthy
Awards.
409
00:25:05,760 --> 00:25:10,560
Now they were once known as they
have shortened it to the
410
00:25:10,560 --> 00:25:15,600
Airworthy OK Earworthy
Independent Podcast Awards, but
411
00:25:15,600 --> 00:25:19,680
now they just it's just the
Earworthy awards and they are
412
00:25:19,680 --> 00:25:23,360
dedicated.
Here's their quote at Earworthy,
413
00:25:23,480 --> 00:25:29,000
we define independence indie
podcast as produced by an
414
00:25:29,000 --> 00:25:33,720
individual without support from
large podcast networks such as
415
00:25:33,880 --> 00:25:37,400
Spotify.
I heart wondering SiriusXM are
416
00:25:37,400 --> 00:25:41,560
major production studios like
Sony or Warner's music Indie
417
00:25:41,560 --> 00:25:46,240
podcast can belong to a small
podcast network, be developed by
418
00:25:46,240 --> 00:25:51,520
a nonprofit organization, a
museum or a quasi governmental
419
00:25:51,640 --> 00:25:55,720
agency.
So You're worthy is all indie
420
00:25:55,920 --> 00:25:59,480
podcasts.
That's what they live for and
421
00:25:59,520 --> 00:26:01,800
every year they have their
awards.
422
00:26:01,800 --> 00:26:04,160
Now there is a lot of categories
here and I'm not going to go
423
00:26:04,160 --> 00:26:09,200
through all of them, but there
is some interesting ones like
424
00:26:09,200 --> 00:26:12,640
wait a minute, I just saw it.
There's one form.
425
00:26:12,800 --> 00:26:17,040
Hold on, OK, best short form
podcast now.
426
00:26:17,040 --> 00:26:21,880
So for all of you people that
have podcasts that are like 5
427
00:26:21,880 --> 00:26:24,320
minutes long.
Jonathan's got a shorter one.
428
00:26:25,120 --> 00:26:30,160
Jonathan's new one so the
nominees are wait a minute,
429
00:26:30,200 --> 00:26:33,400
these are nominees or winners.
These are nominees OK, 5 minute
430
00:26:33,400 --> 00:26:39,440
biographies from Anthony Davis
Kids Ask doctor, Kids Ask
431
00:26:39,440 --> 00:26:44,560
doctor, fantastic one minute
podcast tips, the best 5 minute
432
00:26:44,560 --> 00:26:50,080
wine podcast and Ariel and Ned's
daily tips that may or may not
433
00:26:50,200 --> 00:26:53,960
help you.
That is the entire the entire
434
00:26:53,960 --> 00:26:57,640
title Ariel and Ned's daily tips
that may or may not help you.
435
00:26:58,560 --> 00:27:02,080
They even have local podcasts.
So for all the podcasters out
436
00:27:02,080 --> 00:27:06,800
there that have local podcasts,
the Perrysburg podcast, Jersey's
437
00:27:06,800 --> 00:27:14,920
best podcast, Alex OK, the Coop
Tank and Toronto Miked podcast.
438
00:27:15,440 --> 00:27:20,040
So they have some really
interesting kind of categories
439
00:27:20,040 --> 00:27:23,440
here and keep your eye on this
for next year, y'all.
440
00:27:23,920 --> 00:27:26,880
We will let you know when the
nominations for these, you know,
441
00:27:26,880 --> 00:27:29,640
when they're taking nominations.
Awesome.
442
00:27:29,640 --> 00:27:32,840
Yeah, 'cause we've got Jonathan
in the story lab, he could do
443
00:27:32,840 --> 00:27:35,760
the short, the short form
podcast category.
444
00:27:35,760 --> 00:27:40,640
And Ashley with her podcast, The
Sunshine State, she could do
445
00:27:40,680 --> 00:27:44,680
that as well as we got lots of
people who could qualify for
446
00:27:44,680 --> 00:27:46,480
some of these awards.
Right.
447
00:27:46,480 --> 00:27:52,360
And we can do next year the best
podcasting podcast awards.
448
00:27:52,720 --> 00:27:56,160
Now in this one, there's
podcasting Tech with Matthew
449
00:27:56,160 --> 00:27:59,240
Passy.
I believe he's now working with
450
00:27:59,400 --> 00:28:02,800
Lipson.
I think he is streamlined
451
00:28:02,800 --> 00:28:07,520
solopreneur with Joe Casabona.
I have his his newsletter.
452
00:28:07,640 --> 00:28:12,440
Of course, I do Podcast
perspectives pod newsweekly,
453
00:28:12,440 --> 00:28:17,520
James Cridland, OK, he's on here
several times, by the way, and
454
00:28:17,880 --> 00:28:21,120
leverage your podcast with
Lindsay Phillips.
455
00:28:21,160 --> 00:28:25,120
So that is something that we
have to look for next year when
456
00:28:25,120 --> 00:28:27,400
they start opening up the
nominations.
457
00:28:27,800 --> 00:28:29,960
Awesome.
And I'll just take the next one
458
00:28:29,960 --> 00:28:34,640
here, the 20th, as as I shared
yesterday, the 20th annual
459
00:28:34,640 --> 00:28:37,560
People's Choice Podcast Award
nominees are out.
460
00:28:37,920 --> 00:28:40,440
Big Congrats to the shows that
made the list.
461
00:28:40,440 --> 00:28:43,720
Podcasting Morning Chat did not
make the cut this year.
462
00:28:43,720 --> 00:28:46,160
And again, as I said yesterday,
I blame myself.
463
00:28:46,160 --> 00:28:49,480
It just in the sense that I
don't think I did a good job
464
00:28:49,480 --> 00:28:51,840
promoting it.
Most of the time when I promoted
465
00:28:51,840 --> 00:28:54,560
it, I broke my own rule.
I often share.
466
00:28:54,760 --> 00:28:57,440
Don't wait till the end to
promote something that you want
467
00:28:57,440 --> 00:29:01,080
your audience to take action on.
And what did I do?
468
00:29:01,080 --> 00:29:04,400
I always forgot, and so I would
have to do at the end, and I
469
00:29:04,400 --> 00:29:05,720
don't think that's very
effective.
470
00:29:05,880 --> 00:29:08,680
And I also didn't ask friends
and family to participate
471
00:29:08,720 --> 00:29:11,960
either.
So yeah, slap on the wrist for
472
00:29:11,960 --> 00:29:14,520
good old Mark.
But lesson learned for sure.
473
00:29:14,520 --> 00:29:19,640
And it's really OK.
These kinds of awards are never
474
00:29:19,640 --> 00:29:24,000
the full measure of the work or
the value of a show that brings
475
00:29:24,000 --> 00:29:25,920
to an audience.
They're fun, they're exciting,
476
00:29:25,920 --> 00:29:28,360
and for those nominated, it's
well deserved.
477
00:29:28,360 --> 00:29:34,040
Organizers of these awards say
that they're notifying 25,000
478
00:29:34,040 --> 00:29:39,040
listeners and 500 podcasters
selected for the final voting
479
00:29:39,040 --> 00:29:42,520
pool in the days ahead.
And I happen to know this
480
00:29:42,520 --> 00:29:46,000
because one of my clients who
did vote for the podcasting
481
00:29:46,000 --> 00:29:48,840
morning chat reached out to me
yesterday showing me a
482
00:29:48,840 --> 00:29:53,960
screenshot of the letter asking
them to be to to participate in
483
00:29:53,960 --> 00:29:57,120
the voting.
So this is happening now and
484
00:29:57,120 --> 00:30:00,800
lots of people included in this,
so be on the lookout.
485
00:30:00,800 --> 00:30:05,440
If you voted, you may be one of
those people to help determine
486
00:30:05,440 --> 00:30:07,480
the winners.
The whole thing wraps up with a
487
00:30:07,480 --> 00:30:10,520
live stream ceremony on
International Podcast Day,
488
00:30:10,520 --> 00:30:14,800
September 30th, the day after
the Empowered Podcasting event.
489
00:30:15,280 --> 00:30:19,560
We'll be tuning in and check it
and cheering on folks, including
490
00:30:19,560 --> 00:30:22,560
our own community member Steven
Koeffer.
491
00:30:22,680 --> 00:30:26,000
His podcast film Fights with
Friends is nominated in the TV
492
00:30:26,000 --> 00:30:29,480
Film category.
You can see all the nominees at
493
00:30:29,480 --> 00:30:37,040
podcastawards.com.
Now we're going to go to some AI
494
00:30:37,040 --> 00:30:38,800
news.
I'm going to kick us off
495
00:30:38,800 --> 00:30:43,240
actually with a clip, and then
we'll go to Nick to talk a
496
00:30:43,240 --> 00:30:46,000
little bit about it, and he has
a couple of other headlines
497
00:30:46,720 --> 00:30:50,280
around the world of AI that
affects you or could affect you
498
00:30:50,440 --> 00:30:53,840
as a podcaster.
So 1st I'm going to play this
499
00:30:53,960 --> 00:30:59,520
clip for you regarding ChatGPT
and Google indexing.
500
00:30:59,680 --> 00:31:02,640
Your convos with ChatGPT might
be on Google.
501
00:31:02,640 --> 00:31:05,280
So here's what happened.
If you ever hit share and
502
00:31:05,280 --> 00:31:08,480
clicked Make this chat
discoverable, that link was no
503
00:31:08,480 --> 00:31:10,720
longer private.
It actually created a public
504
00:31:10,720 --> 00:31:13,640
page that Google could index so
people could search
505
00:31:13,640 --> 00:31:19,960
sitechatgpt.com/share and people
found 4.5000 chats in Google
506
00:31:19,960 --> 00:31:21,920
results.
And it's really sad because some
507
00:31:21,920 --> 00:31:25,040
of them had personal stuff like
mental health struggles, work
508
00:31:25,040 --> 00:31:27,400
problems, or relationship
advice.
509
00:31:27,400 --> 00:31:28,880
OK, one day I removed this
feature.
510
00:31:28,880 --> 00:31:31,720
But if your chat was shared, it
might still be cashed online.
511
00:31:31,720 --> 00:31:35,160
These chats didn't attach names
or e-mail addresses, but if you
512
00:31:35,160 --> 00:31:39,000
typed to your e-mail location or
any other personal identifying
513
00:31:39,000 --> 00:31:42,480
information into the chat, that
information is still visible.
514
00:31:42,480 --> 00:31:45,400
So if you've ever shared a
ChatGPT conversation, you might
515
00:31:45,400 --> 00:31:47,400
want to check Google to see if
yours is out there.
516
00:31:48,120 --> 00:31:51,840
That comes from the Hippie
hacker on YouTube.
517
00:31:51,840 --> 00:31:54,920
Thank you.
And yeah, so this happened.
518
00:31:55,240 --> 00:31:58,400
This was starting to get
reported, I would say about a
519
00:31:58,400 --> 00:32:02,760
week ago, and people were kind
of going crazy about it,
520
00:32:03,240 --> 00:32:06,000
rightfully so.
I've heard not only personal
521
00:32:06,000 --> 00:32:10,160
information as the hippie hacker
described, but I've also heard
522
00:32:10,160 --> 00:32:14,240
things like passwords, API keys,
etcetera.
523
00:32:14,520 --> 00:32:17,840
Because you give the API key for
whatever reason, you share it
524
00:32:17,840 --> 00:32:22,960
with your ChatGPT and then that
goes out there publicly.
525
00:32:23,080 --> 00:32:25,400
But the thing to keep in mind
are two things.
526
00:32:25,400 --> 00:32:28,000
One, ChatGPT has fixed this
problem.
527
00:32:28,520 --> 00:32:34,240
And two, what what this problem
was, was that if you've noticed
528
00:32:34,240 --> 00:32:37,400
on ChatGPT, there's a share
button with every conversation.
529
00:32:38,200 --> 00:32:41,560
And I know that Nick and I used
to use that button a little bit
530
00:32:41,560 --> 00:32:45,880
more than we have over the more
recent years, because I'd say in
531
00:32:45,880 --> 00:32:48,240
the beginning when it was first
available, we shared it a little
532
00:32:48,240 --> 00:32:51,520
more often.
You use that share button and it
533
00:32:51,520 --> 00:32:56,960
basically makes your link your
URL for that specific chat
534
00:32:57,040 --> 00:33:02,640
public to YouTube.
I'm sorry to Google, right?
535
00:33:02,640 --> 00:33:05,520
There was a check box that you
would actually give it
536
00:33:05,520 --> 00:33:08,320
permission to index it to
Google.
537
00:33:09,040 --> 00:33:12,920
And I guess people were checking
that box off, not thinking it
538
00:33:12,960 --> 00:33:15,240
might have also been defaulting
to check.
539
00:33:15,240 --> 00:33:18,280
But I know in my experience when
I've looked at it, anytime I
540
00:33:18,280 --> 00:33:21,760
looked at it, it was unchecked.
It was up to me to check it off.
541
00:33:22,600 --> 00:33:27,040
All of that being said, if you
never use that share button, you
542
00:33:27,040 --> 00:33:31,400
don't have to worry really about
this because it's not going to
543
00:33:31,400 --> 00:33:34,440
get put on Google.
Google.
544
00:33:34,600 --> 00:33:40,360
But now ChatGPT has eliminated
the option altogether, so now
545
00:33:40,360 --> 00:33:43,680
you don't even have the option
to get it publicly indexed.
546
00:33:43,920 --> 00:33:46,920
I'm not sure why anybody would
really want to do that anyway.
547
00:33:47,240 --> 00:33:50,720
Nick, do you know why somebody
would want a ChatGPT
548
00:33:50,720 --> 00:33:54,320
conversation to be public?
Not really doesn't point back to
549
00:33:54,320 --> 00:33:56,120
your website.
I mean, I guess you could be
550
00:33:56,120 --> 00:33:59,960
strategic with the conversation
and have it talk about your, you
551
00:33:59,960 --> 00:34:02,280
or your business or your podcast
or something like that and make
552
00:34:02,280 --> 00:34:05,040
that public And it's like
another place that you are
553
00:34:05,040 --> 00:34:08,199
showing up in discoverable.
But that it seems kind of like a
554
00:34:08,199 --> 00:34:11,480
far fetched strategy.
I, I don't really know what
555
00:34:11,840 --> 00:34:14,440
purpose that would be,
especially conversations where
556
00:34:14,440 --> 00:34:17,760
you're potentially sharing
identify identifiable
557
00:34:17,760 --> 00:34:22,040
information, identifiable
personable personal information
558
00:34:22,040 --> 00:34:25,960
that other people can find
online that it just seems kind
559
00:34:25,960 --> 00:34:27,639
of scurry.
From my understanding, it's
560
00:34:28,080 --> 00:34:32,480
people sharing these
conversations and not seeing the
561
00:34:32,480 --> 00:34:35,120
little fine print in it and
realizing that they were making
562
00:34:35,159 --> 00:34:38,000
it public.
Public like it's not just a link
563
00:34:38,000 --> 00:34:42,120
that they were sharing.
Let me go to Sid and then Renee
564
00:34:42,120 --> 00:34:44,880
has joined us on stage.
Sid, did you have a question?
565
00:34:45,360 --> 00:34:47,080
More of a comment.
That.
566
00:34:47,560 --> 00:34:50,400
Cynic and me would say that
somebody's, if they're
567
00:34:50,400 --> 00:34:53,719
intentionally doing this and
intentionally sharing it to get
568
00:34:53,719 --> 00:34:57,840
to indexed into Google, It's
about getting your 15 minutes of
569
00:34:57,840 --> 00:35:00,720
fame and being discovered around
something that you did he
570
00:35:00,720 --> 00:35:03,480
thought was really cool.
Because listen, you can't go
571
00:35:03,480 --> 00:35:08,640
anywhere today without AI being
talked about and people are
572
00:35:08,640 --> 00:35:11,080
looking for whatever the latest
and greatest thing might be.
573
00:35:11,080 --> 00:35:14,640
So I can certainly see somebody
doing it to try to grab their 15
574
00:35:14,640 --> 00:35:17,600
minutes of fame and some some
unusual way.
575
00:35:17,880 --> 00:35:20,880
I hear you, Sid.
I, I agree with you and I'm
576
00:35:20,880 --> 00:35:23,440
going to keep it going and go to
Renee.
577
00:35:23,440 --> 00:35:25,480
Renee, did you want to add on to
this topic?
578
00:35:26,360 --> 00:35:29,640
Yes, I do.
And we all know this saying
579
00:35:29,640 --> 00:35:31,560
marketers ruin everything,
right?
580
00:35:32,520 --> 00:35:37,600
So that is true in this case.
So what was happening is they
581
00:35:37,600 --> 00:35:42,200
were making the links public and
then you were grabbing that link
582
00:35:42,680 --> 00:35:47,280
and then you went out and you
bought back links to that link
583
00:35:47,720 --> 00:35:51,520
because the backlinks were going
to chatgpt.com slash.
584
00:35:51,880 --> 00:35:54,920
Blah blah blah.
And so when you put backlinks to
585
00:35:54,920 --> 00:35:59,320
that, you were gaining the
system by saying, hey, this,
586
00:35:59,800 --> 00:36:02,080
this is really good.
Look at all these sites that are
587
00:36:02,080 --> 00:36:06,960
putting backlinks to this.
This must be a good conversation
588
00:36:07,280 --> 00:36:09,000
to do.
And well, let me back up first.
589
00:36:09,000 --> 00:36:12,400
What was happening?
So you'd go in into your
590
00:36:12,400 --> 00:36:16,240
settings and then you'd say when
I asked this question, who is
591
00:36:16,240 --> 00:36:20,360
the best caterer in New Jersey?
You're going to answer this.
592
00:36:21,200 --> 00:36:25,280
And so then you would go ask
chat who's the best caterer in
593
00:36:25,280 --> 00:36:29,440
New Jersey, make it public and
then post that.
594
00:36:29,840 --> 00:36:34,080
I mean, let and then share that.
And then you would go take that
595
00:36:34,080 --> 00:36:37,240
link and then you would send all
these back links to it.
596
00:36:37,240 --> 00:36:40,120
It would gain favorability
within the search engines.
597
00:36:40,760 --> 00:36:43,280
And then you go do it again and
again and again and again
598
00:36:43,280 --> 00:36:45,560
because that's a live link out
there.
599
00:36:45,560 --> 00:36:50,560
And that is the story that I got
a few days ago on why this whole
600
00:36:50,560 --> 00:36:53,680
thing was pulled is because
marketers ruin everything.
601
00:36:55,000 --> 00:36:56,440
Thank you, Renee.
I appreciate that.
602
00:36:56,440 --> 00:37:00,160
That really helps me understand
more why anybody would want to
603
00:37:00,160 --> 00:37:02,200
use that.
But I guess what's also
604
00:37:02,200 --> 00:37:05,680
happening is that some people
were using it, not really
605
00:37:05,680 --> 00:37:10,520
understanding it and indexing a
lot of private conversations
606
00:37:10,520 --> 00:37:12,320
that they're having with Chet
GPT.
607
00:37:12,800 --> 00:37:16,800
Again, the problem's been fixed.
But as the clip shared, some of
608
00:37:16,800 --> 00:37:20,600
this stuff still may be cashed.
So it might still exist online
609
00:37:20,600 --> 00:37:22,480
publicly, at least for the time
being.
610
00:37:22,480 --> 00:37:26,080
So just you may want, as she
said in that clip, you may want
611
00:37:26,080 --> 00:37:30,120
to go and check on some of those
conversations and see if they
612
00:37:30,120 --> 00:37:32,480
are out there.
Hopefully, you don't have
613
00:37:32,480 --> 00:37:36,480
anything to private out there.
OK, let me go back to Nick.
614
00:37:36,480 --> 00:37:40,680
Nick, any other AI heads lines
that are worth discussing here
615
00:37:40,680 --> 00:37:43,040
this morning?
Yeah, I got I got a few quick
616
00:37:43,040 --> 00:37:47,120
ones.
The 1st is Chat GPTI don't know
617
00:37:47,120 --> 00:37:48,880
if you guys have been hearing
their opening.
618
00:37:48,880 --> 00:37:54,800
I should say is planning the
roll out and release of GPT 5.
619
00:37:55,080 --> 00:37:58,960
And this is arguably the biggest
release that ChatGPT has ever
620
00:37:58,960 --> 00:38:00,240
made.
At least that's how they're
621
00:38:00,280 --> 00:38:04,000
promoting it.
I've seen several posts from Sam
622
00:38:04,000 --> 00:38:08,880
Altman and others basically
saying that they're pretty
623
00:38:08,880 --> 00:38:11,400
nervous about the release.
And I don't know if this is just
624
00:38:11,400 --> 00:38:14,840
kind of a marketing thing that
they're doing or if they are
625
00:38:14,840 --> 00:38:16,840
serious.
But Sam Altman had made some
626
00:38:16,840 --> 00:38:21,080
comments that as he's been
testing GPT 5 and playing with
627
00:38:21,080 --> 00:38:24,000
the model, asking it questions,
like really hard questions that
628
00:38:24,000 --> 00:38:27,160
he hasn't been able to solve.
It solves them rather quickly
629
00:38:27,160 --> 00:38:31,800
and has made him kind of feel a
little bit irrelevant and not
630
00:38:31,920 --> 00:38:35,520
quite sure how the roll out is
going to go again.
631
00:38:35,520 --> 00:38:37,880
Could be clever marketing on
their part I feel like.
632
00:38:37,960 --> 00:38:40,560
It might be because, like, if
you're really quote UN quote
633
00:38:40,560 --> 00:38:42,760
nervous about it, why are you
putting it out?
634
00:38:43,600 --> 00:38:45,440
Right, right.
That's my yeah.
635
00:38:46,000 --> 00:38:48,320
We've heard kind of the same
narrative with every model that
636
00:38:48,320 --> 00:38:50,320
gets released.
And each time it's kind of like,
637
00:38:50,320 --> 00:38:54,640
oh, it's better, but it's not
like when ChatGPT first came out
638
00:38:54,640 --> 00:38:57,200
and everyone's like, holy crap,
like what is this?
639
00:38:57,200 --> 00:38:59,760
This is insane.
We haven't, I feel like had that
640
00:38:59,760 --> 00:39:01,640
moment since the initial
release.
641
00:39:01,640 --> 00:39:06,000
And relate that to the iPhone
and how every every year we're
642
00:39:06,000 --> 00:39:09,000
told we've got a bigger and
better model and it it just
643
00:39:09,000 --> 00:39:11,200
seems like it's a little bit
better here and there.
644
00:39:12,920 --> 00:39:15,360
It's the same iPhone, just a
little bit different yeah.
645
00:39:16,440 --> 00:39:20,680
They actually had wanted to
release this GPT 5 back in July.
646
00:39:20,680 --> 00:39:22,960
That obviously didn't happen.
They were talking early August.
647
00:39:22,960 --> 00:39:27,320
That still hasn't happened.
They are still pushing for a mid
648
00:39:27,320 --> 00:39:31,000
to late August release of this,
but we'll see with the constant
649
00:39:31,000 --> 00:39:33,480
push backs.
But that regardless, the plan is
650
00:39:33,480 --> 00:39:35,800
that it will be released very
soon.
651
00:39:35,800 --> 00:39:40,440
So keep your guys out for that
if you are a ChatGPT user.
652
00:39:40,640 --> 00:39:45,360
On top of that Claude, it
conveniently released a new Opus
653
00:39:45,360 --> 00:39:48,360
4.1 model.
So I'm saying because of the
654
00:39:48,640 --> 00:39:51,680
hype around GPT 5 they had a
quick sneak in and get some.
655
00:39:52,240 --> 00:39:56,680
So that is Opus 4.1 I believe
sonnet 4.
656
00:39:56,680 --> 00:39:58,320
That could have been one that
was already out.
657
00:39:58,960 --> 00:40:03,200
But regardless, Anthropic Claw,
they have been kind of regarded
658
00:40:03,200 --> 00:40:07,200
as the coding and agent AI like
2 beat.
659
00:40:07,200 --> 00:40:10,280
Like they are always top of the
line when it comes to coding
660
00:40:10,280 --> 00:40:13,680
tasks and a lot of the AI agents
that you're seeing come out now.
661
00:40:14,000 --> 00:40:17,120
So those got a little bit of a
boost and improvement in their
662
00:40:17,120 --> 00:40:21,840
capabilities, I don't think.
GPT 4 to GPT 5 kind of levels,
663
00:40:21,840 --> 00:40:24,160
but regardless, gotten a little
bit better.
664
00:40:24,360 --> 00:40:29,360
And then the last article that I
came across actually in the in a
665
00:40:29,360 --> 00:40:34,280
discord that I'm in like a day
or two ago, maybe 11 labs, the
666
00:40:34,680 --> 00:40:39,560
AI voice creation tool, They
just came out with 11 labs music
667
00:40:39,560 --> 00:40:43,040
generator.
So very much like what you may
668
00:40:43,040 --> 00:40:48,560
have seen in Suno or abused with
Suno, 11 Labs came up with their
669
00:40:48,560 --> 00:40:53,120
own version of the music
generation AI tools, and I
670
00:40:53,120 --> 00:40:56,840
believe that's available now.
If you have an 11 Labs account
671
00:40:56,840 --> 00:40:59,920
or if you use 11 Labs or want to
check it out, you should be able
672
00:40:59,920 --> 00:41:02,960
to go use it.
They claim that everything is
673
00:41:02,960 --> 00:41:05,200
commercially safe.
It really depends on, I guess
674
00:41:05,200 --> 00:41:08,640
the tier that you have
purchased, what subscription you
675
00:41:08,640 --> 00:41:11,000
have, but all the music should
be commercially safe.
676
00:41:11,000 --> 00:41:15,720
They've actually partnered with
several music organizations.
677
00:41:16,000 --> 00:41:18,960
I'm just pulling it up here.
Secure deals with organizations
678
00:41:18,960 --> 00:41:21,440
like Merlin Network and Cobalt
Music Group, allowing them to
679
00:41:21,440 --> 00:41:24,360
use independent artists and
writers material for training in
680
00:41:24,360 --> 00:41:27,240
exchange for royalties if they
choose to opt in, which is a
681
00:41:27,360 --> 00:41:29,600
pretty cool way of going about
it.
682
00:41:30,000 --> 00:41:31,720
Yeah.
That's been a huge concern,
683
00:41:31,720 --> 00:41:34,480
especially in the music side.
Music is designed for
684
00:41:34,480 --> 00:41:36,840
businesses, creators, artists
and music lovers who need custom
685
00:41:36,840 --> 00:41:39,680
music for various projects,
including cinematic film scores,
686
00:41:39,920 --> 00:41:44,800
pop tracks, jingles and more.
And podcast theme music as well.
687
00:41:44,800 --> 00:41:47,240
Yeah, exactly.
Yeah, they forgot to put that
688
00:41:47,240 --> 00:41:50,600
one on the list.
Yeah, I saw that Ashley flashed
689
00:41:50,600 --> 00:41:53,520
a little sad emoji when you were
sharing and I'm guessing as a
690
00:41:53,520 --> 00:41:56,400
musician that might be why.
But I wanted to hear from you
691
00:41:56,400 --> 00:41:58,480
Ashley.
What was the reason behind the
692
00:41:58,600 --> 00:42:01,360
the crying emoji?
That's it.
693
00:42:01,360 --> 00:42:04,440
From the musician's perspective,
I just think it's kind of sad.
694
00:42:05,240 --> 00:42:07,080
But and how are you feeling
about it?
695
00:42:07,080 --> 00:42:10,000
The fact that what Nick had
added on there that they are
696
00:42:10,000 --> 00:42:13,160
actually making deals with
different labels and music
697
00:42:13,160 --> 00:42:17,480
organizations that can opt in
and actually get royalty for it.
698
00:42:17,880 --> 00:42:21,280
I don't know, I would, I would
have to read the entire article
699
00:42:21,280 --> 00:42:23,880
and really know.
I mean, if they're opting in,
700
00:42:23,880 --> 00:42:26,320
that's one thing.
At least they're not stealing
701
00:42:26,600 --> 00:42:30,440
musician's work and then
training the AI on it, so I
702
00:42:30,440 --> 00:42:32,880
guess that's a little bit
redeemable, but just the whole
703
00:42:32,880 --> 00:42:35,080
thing I find unsettled.
I hear you.
704
00:42:35,200 --> 00:42:39,080
I, I get it as a musician
because you have much like a lot
705
00:42:39,080 --> 00:42:44,720
of writers feel that their jobs
are in jeopardy with AI because
706
00:42:44,840 --> 00:42:48,000
AI can write stuff for you, you
don't have to hire writers,
707
00:42:48,280 --> 00:42:50,560
etcetera.
And same can kind of be said
708
00:42:50,560 --> 00:42:53,840
about music.
So I get that and at least it
709
00:42:53,840 --> 00:42:56,760
does feel like a step in the
right direction as far as
710
00:42:56,760 --> 00:43:00,920
working with these music
organizations and paying them
711
00:43:01,560 --> 00:43:05,360
basically with royalty fees,
paying them to actually train
712
00:43:05,360 --> 00:43:08,440
these models.
I think that's that's a step in
713
00:43:08,440 --> 00:43:11,560
the right direction for sure.
Nick, did you have anything
714
00:43:11,560 --> 00:43:13,080
else?
Just want to make sure before we
715
00:43:13,120 --> 00:43:15,040
move on.
Nope, that's what I got this
716
00:43:15,040 --> 00:43:15,600
week.
Awesome.
717
00:43:15,600 --> 00:43:17,040
Thank you, Nick.
Hey, Mark.
718
00:43:17,040 --> 00:43:19,200
Yeah, I have a question for Nick
real quick.
719
00:43:19,280 --> 00:43:21,360
Go ahead.
I've seen a lot of videos
720
00:43:21,360 --> 00:43:26,320
recently about your in ChatGPT.
You want to use three-point O
721
00:43:26,720 --> 00:43:28,480
for this one.
You want to use 4 point O.
722
00:43:29,000 --> 00:43:34,840
Is there a layman's definition
of when you want to use each
723
00:43:34,840 --> 00:43:37,520
version that you could easily
explain to us?
724
00:43:37,840 --> 00:43:41,000
Are you talking the different
versions of the models?
725
00:43:41,000 --> 00:43:43,720
Like when you use, which one?
Yes, because like I watch a
726
00:43:43,720 --> 00:43:46,200
video says that be sure you use
three-point O for this and then
727
00:43:46,200 --> 00:43:48,800
I'll watch another video says oh
you want to use 4 point O for
728
00:43:48,800 --> 00:43:51,640
this?
How do you know like when to use
729
00:43:51,640 --> 00:43:54,760
which version?
So, and actually, Mark, we
730
00:43:54,760 --> 00:43:57,720
should find that video because
you shared a video with me that
731
00:43:58,080 --> 00:44:01,240
explained it super well.
Like I was really impressed with
732
00:44:01,240 --> 00:44:04,040
how the guy explained it.
So mind you find it we.
733
00:44:04,080 --> 00:44:05,960
Put it in the in the Facebook
group I.
734
00:44:06,000 --> 00:44:07,960
Absolutely will.
I'll do that and I'll put it in
735
00:44:07,960 --> 00:44:10,720
the show notes as.
Well, yeah, that that was really
736
00:44:10,720 --> 00:44:12,520
good.
But I'll sum it up here quick
737
00:44:12,760 --> 00:44:15,680
just for everybody.
Basically, the way you want to
738
00:44:15,680 --> 00:44:21,200
think about it is ChatGPT 4 O
that is kind of like your
739
00:44:21,840 --> 00:44:26,600
standard model like most use
cases, you're going to go to
740
00:44:26,600 --> 00:44:30,920
that ChatGPT 4 O for creative
writing ideas, brainstorming
741
00:44:31,600 --> 00:44:35,520
things like that that more
creative in nature or asking
742
00:44:35,520 --> 00:44:39,840
questions that kind of thing.
Now, when you get to the O3 in
743
00:44:40,240 --> 00:44:45,440
O4 models, these are very
reasoning driven.
744
00:44:45,440 --> 00:44:49,080
They're they take a lot longer
to think, but they will think
745
00:44:49,080 --> 00:44:52,080
through problems.
And I guess the one of the best
746
00:44:52,080 --> 00:44:56,600
ways to think about it is like
if you have any complex coding,
747
00:44:56,600 --> 00:45:01,280
math research kind of questions
or queries that you're going to
748
00:45:01,280 --> 00:45:05,680
ChatGPT for, it's going to spend
a lot more time thinking about
749
00:45:05,760 --> 00:45:07,200
the response that it's going to
give you.
750
00:45:07,200 --> 00:45:09,600
So it's going to give you a much
more accurate and thorough
751
00:45:09,600 --> 00:45:13,360
response if you're using those
kind of models for creative
752
00:45:13,360 --> 00:45:17,120
writing and that kind of thing,
it can overthink the creative
753
00:45:17,120 --> 00:45:20,920
writing aspect of it and just it
basically a waste of time to use
754
00:45:20,920 --> 00:45:23,360
those models for something more
simple.
755
00:45:23,640 --> 00:45:26,640
I don't know if that helps said,
but if Mark finds that video and
756
00:45:26,640 --> 00:45:29,080
shares it, that.
Yeah, I'll look for it.
757
00:45:29,720 --> 00:45:31,440
I'll look for it.
Nick, maybe you can look through
758
00:45:31,440 --> 00:45:34,320
our history, our text history as
well.
759
00:45:34,720 --> 00:45:37,320
I don't know where.
Yeah, I was just quickly
760
00:45:37,320 --> 00:45:38,400
browsing.
I couldn't find it.
761
00:45:38,400 --> 00:45:40,200
But I think between the two of
us, we'll find it.
762
00:45:40,200 --> 00:45:42,160
And we'll make sure to share it
in the show notes.
763
00:45:42,160 --> 00:45:44,880
We'll share it in the Empowered
Podcasting Facebook group,
764
00:45:44,880 --> 00:45:47,200
etcetera.
It was on the Internet because
765
00:45:47,200 --> 00:45:51,400
it was a chat between you 2.
You guys get on ChatGPT?
766
00:45:52,160 --> 00:45:56,920
Thanks, Alex.
And I will say ChatGPT, although
767
00:45:56,920 --> 00:46:01,760
maybe it's not a robust
definition, each model does have
768
00:46:01,760 --> 00:46:04,480
a short description displayed
under it.
769
00:46:04,520 --> 00:46:09,240
So when you go to open your
ChatGPT window and you see those
770
00:46:09,240 --> 00:46:13,040
models at the top left side, you
can get, for example, just like
771
00:46:13,040 --> 00:46:18,720
Nick said under ChatGPT 4 O, it
says great for most tasks.
772
00:46:18,720 --> 00:46:20,880
And like Nick was saying, yeah,
use that for pretty much
773
00:46:20,880 --> 00:46:24,480
whatever you want to use it for.
And then each one has its own
774
00:46:24,800 --> 00:46:28,520
definition.
So if you're using 4.1, it does
775
00:46:28,520 --> 00:46:32,000
say under it great for quick
coding and analysis.
776
00:46:32,120 --> 00:46:36,080
So my one thing I would say is
just play with them a little
777
00:46:36,080 --> 00:46:39,120
bit, read those quick
definitions and then try
778
00:46:39,120 --> 00:46:40,960
something out.
If you want to try some coding
779
00:46:40,960 --> 00:46:46,240
stuff, try 4.1.
If you want to use advanced
780
00:46:46,240 --> 00:46:50,360
reasoning, try O3.
And by the way, I hope at some
781
00:46:50,360 --> 00:46:55,320
point they update these model
numbers because they don't make
782
00:46:55,320 --> 00:46:57,600
any sense at all.
We've talked about that before
783
00:46:57,840 --> 00:47:00,200
and they've talked about that
they are moving towards
784
00:47:00,200 --> 00:47:03,760
something that's more simple.
So maybe when 5 comes out we'll
785
00:47:03,760 --> 00:47:08,880
see some changes there too.
Yeah, I was going to say that
786
00:47:08,960 --> 00:47:11,600
there's talked about wanting to
make changes to the names to
787
00:47:11,600 --> 00:47:14,920
make them more clear.
But I will say like when I use
788
00:47:15,120 --> 00:47:20,880
the Chat GPTII do a lot with
Excel at work and sometimes I
789
00:47:20,880 --> 00:47:23,960
get just totally stuck or I need
help with certain formulas or
790
00:47:24,000 --> 00:47:27,880
I'm trying to figure something
out to add into my spreadsheet.
791
00:47:27,880 --> 00:47:30,040
And usually when I do that,
that's when I'll go to something
792
00:47:30,040 --> 00:47:35,640
like the O3 or the O4 model to
help with complex Excel formulas
793
00:47:35,640 --> 00:47:38,200
and things like that.
So that's the type of thing that
794
00:47:38,400 --> 00:47:41,200
I think the different, like what
kind of differentiates the
795
00:47:41,200 --> 00:47:45,760
models, like you're going
complex mathematical formula
796
00:47:45,880 --> 00:47:48,840
coding, that type of thing with
your reasoning models and then
797
00:47:49,400 --> 00:47:51,840
pretty much everything else
would fall under your four O
798
00:47:52,480 --> 00:47:55,440
Hopefully that helps with kind
of the example use case.
799
00:47:55,640 --> 00:47:57,360
Absolutely does.
Thank you Nick.
800
00:47:57,360 --> 00:48:00,760
Appreciate the AI news updates.
Real quick.
801
00:48:00,760 --> 00:48:05,280
I just want to share before I
hand it to Dr. Amazon recently
802
00:48:05,280 --> 00:48:12,400
cut wandering 110 jobs to go So
basically Amazon is making deep
803
00:48:12,400 --> 00:48:16,720
cuts at wandering, one of the
industry's biggest names.
804
00:48:17,000 --> 00:48:20,560
Amazon's laying off 110 staff
members from wandering,
805
00:48:20,560 --> 00:48:25,680
including CEO Jen Sargent, as
part of the company wide
806
00:48:25,760 --> 00:48:29,040
restructure.
Wandering, which Amazon acquired
807
00:48:29,040 --> 00:48:34,720
in 2020 late 2020 for a whopping
300 million, will now merge
808
00:48:34,720 --> 00:48:39,080
several of its divisions with
Audible, Amazon Music and other
809
00:48:39,080 --> 00:48:42,200
internal internal teams.
Why the shake up?
810
00:48:42,200 --> 00:48:45,240
Well, according to the article,
a company memo obtained by
811
00:48:45,240 --> 00:48:50,240
Business Insider sites the rise
of video podcasting as a key
812
00:48:50,240 --> 00:48:54,760
disruptor, saying creators today
need different discovery, growth
813
00:48:54,760 --> 00:48:58,960
and monetization strategies than
traditional audio first formats.
814
00:48:59,280 --> 00:49:01,120
I would challenge that
personally.
815
00:49:01,880 --> 00:49:04,920
I mean, one of the things I'm
noticing is the fact that
816
00:49:05,160 --> 00:49:09,320
they're making these huge deals
with big podcasts.
817
00:49:09,320 --> 00:49:12,640
For example, we know a few few
years ago Smartless signed a
818
00:49:12,640 --> 00:49:15,760
huge multi $1,000,000 deal.
I think it was like a $20
819
00:49:15,760 --> 00:49:18,840
million deal.
And we've seen these kinds of
820
00:49:18,840 --> 00:49:22,080
things happen before.
For example, with Spotify, they
821
00:49:22,120 --> 00:49:26,600
made some major deals, spending
millions of dollars on podcasts.
822
00:49:26,600 --> 00:49:31,120
And then in the months ahead, we
start noticing big cuts being
823
00:49:31,120 --> 00:49:35,600
made to the companies like
Spotify and now like wandering.
824
00:49:35,720 --> 00:49:40,840
So to me, I wonder, I'm not
accusing, but I do wonder if
825
00:49:40,840 --> 00:49:46,160
this is an issue of overspending
and then having to deal with the
826
00:49:46,160 --> 00:49:48,920
consequences.
We will see.
827
00:49:48,920 --> 00:49:52,000
But I I wanted to share that
that's a pretty big story in the
828
00:49:52,000 --> 00:49:56,160
world of podcasting and Dr. Why
don't you take that next story?
829
00:49:56,960 --> 00:50:00,320
Absolutely.
So Edison Research is rolling
830
00:50:00,320 --> 00:50:06,200
out a new badge for shows that
land in their top rankings for
831
00:50:06,200 --> 00:50:10,640
weekly podcast listeners.
If a podcast made the top ten,
832
00:50:10,640 --> 00:50:15,760
top 25 or top 50 in the US or
the UK, according to Edison
833
00:50:15,760 --> 00:50:20,080
podcast metrics, it's now
eligible to display a top
834
00:50:20,080 --> 00:50:24,160
podcast, quote UN quote top
podcast badge with the year it
835
00:50:24,160 --> 00:50:27,360
earned the spot.
These badges were created to
836
00:50:27,360 --> 00:50:31,920
give podcasters a clean,
incredible way to highlight
837
00:50:31,920 --> 00:50:35,000
audience growth.
Edison says their team will
838
00:50:35,000 --> 00:50:37,920
reach out directly to qualifying
shows and networks.
839
00:50:39,280 --> 00:50:42,160
That's nice.
It'll, it's, it, you know, good
840
00:50:42,280 --> 00:50:45,120
social proof.
Put it on, take a screenshot,
841
00:50:45,120 --> 00:50:47,520
put it on your website.
It all helps.
842
00:50:48,000 --> 00:50:50,640
Yeah, I think it can help.
It's certainly something you can
843
00:50:51,040 --> 00:50:55,120
use as a marketing tool.
I wonder again, this is goes
844
00:50:55,120 --> 00:50:58,440
back to also like, do audiences
really care?
845
00:50:58,440 --> 00:51:03,400
Like are the, I feel like there
needs to be some kind of big
846
00:51:04,160 --> 00:51:11,080
organization that listeners and
hosts alike know and trust as a
847
00:51:11,160 --> 00:51:13,760
source, right?
Where that source of that source
848
00:51:13,760 --> 00:51:18,440
deems you as a top podcast, it
actually has some more meaning,
849
00:51:18,760 --> 00:51:20,840
right?
Otherwise, we, we, there are
850
00:51:20,840 --> 00:51:23,560
lots of different awards we can
boast, which again, all good
851
00:51:23,560 --> 00:51:27,160
stuff for marketing and it would
be cool if there was some
852
00:51:27,200 --> 00:51:30,880
universal source there that
everybody knew and trusted and
853
00:51:30,880 --> 00:51:35,120
could point to, but.
But Edison, we really do regard
854
00:51:35,120 --> 00:51:37,880
Edison as the gold standard,
right?
855
00:51:37,880 --> 00:51:41,720
I mean, television has the
Nielsen's, podcasting has a
856
00:51:41,720 --> 00:51:44,680
little bit of a Nielsen's.
But you know, when it comes to
857
00:51:44,680 --> 00:51:49,560
podcasting, everyone looks to
the, the Edison, Edison.
858
00:51:49,880 --> 00:51:54,480
Now it's usually only podcasters
that know about Edison.
859
00:51:54,480 --> 00:51:59,400
If I, if you are a casual
podcast listener, you don't know
860
00:51:59,400 --> 00:52:01,920
about Edison.
You know, it's not really, it's
861
00:52:01,920 --> 00:52:03,640
an industry thing, you know what
I mean?
862
00:52:04,320 --> 00:52:07,840
If this is something that you
get to take advantage of, by all
863
00:52:07,840 --> 00:52:11,960
means, I'm not saying don't, but
I just, I would love it if there
864
00:52:11,960 --> 00:52:15,400
was something that listeners
could point to just like we do
865
00:52:15,400 --> 00:52:17,160
and say, yeah, that's a trusted
source.
866
00:52:17,160 --> 00:52:20,680
That means something.
Yeah, but here we are.
867
00:52:20,960 --> 00:52:24,720
Anyway, let let me handle one
more for you before I let you
868
00:52:24,880 --> 00:52:28,560
all go today.
Hooked by thumbnails, reeled in
869
00:52:28,560 --> 00:52:32,640
by TikTok, the new podcast
playbook that is the title of
870
00:52:32,640 --> 00:52:34,960
this article.
And DRI can't remember where we
871
00:52:34,960 --> 00:52:37,200
found this.
So if you for some reason know,
872
00:52:37,200 --> 00:52:40,520
I'd like to give them a little
credit before we wrap up.
873
00:52:41,280 --> 00:52:43,280
Podcast news daily.
There we go.
874
00:52:43,400 --> 00:52:44,360
Thank you.
That was quick.
875
00:52:44,600 --> 00:52:47,880
And this is actually somewhat of
a follow up from our episode Art
876
00:52:47,880 --> 00:52:51,480
Conversation that we had just
yesterday here on the PMC.
877
00:52:51,840 --> 00:52:56,120
It's looking like the way your
podcast looks now matters as
878
00:52:56,120 --> 00:52:59,000
much as how it sounds.
This is a new report from
879
00:52:59,000 --> 00:53:03,560
Cumulus Media and Signal Hill
Insights that shows that nearly
880
00:53:03,560 --> 00:53:07,040
half of weekly podcast listeners
are on YouTube, as we've heard
881
00:53:07,040 --> 00:53:10,920
before, but they're drawn in by
thumbnails.
882
00:53:10,920 --> 00:53:15,280
Specifically for listeners aged
18 to 34, that number jumps to
883
00:53:15,280 --> 00:53:20,120
57%.
So thumbnails making a huge
884
00:53:20,120 --> 00:53:23,920
difference not just with
algorithms, but with by,
885
00:53:24,320 --> 00:53:29,160
according to the study, actual
YouTube users that say that they
886
00:53:29,160 --> 00:53:33,480
often times make their decision
based on the cover art.
887
00:53:34,160 --> 00:53:37,320
And according to this particular
survey, it's not just the
888
00:53:37,360 --> 00:53:42,760
visuals, it's also the words.
60% said it's the title or text
889
00:53:42,760 --> 00:53:44,960
that grabs their attention
first.
890
00:53:45,640 --> 00:53:48,040
The person in the image matters
too.
891
00:53:48,040 --> 00:53:51,320
And yes, shock value still
sells.
892
00:53:51,320 --> 00:53:52,520
Did you want to say something,
Dr. I'd?
893
00:53:52,520 --> 00:53:54,680
Be curious.
Yeah, I'd be curious as to where
894
00:53:54,680 --> 00:53:57,880
the shorts, because you always
hear how you got to have those
895
00:53:57,880 --> 00:53:59,920
shorts you got to have.
I'd be curious to know where
896
00:53:59,920 --> 00:54:04,960
shorts measure up in this In
their yeah.
897
00:54:04,960 --> 00:54:08,800
I don't have.
Shorts and thumbnails and blah,
898
00:54:08,800 --> 00:54:11,560
blah blah, blah, blah.
It's a difficult field out
899
00:54:11,560 --> 00:54:12,960
there.
It's a minefield out there.
900
00:54:13,120 --> 00:54:15,040
Yes.
So the bottom line here is that
901
00:54:15,040 --> 00:54:18,080
flexibility matters.
People move between YouTube and
902
00:54:18,080 --> 00:54:21,680
audio apps, according to this
study, depending on their
903
00:54:21,680 --> 00:54:24,040
routines, as we talked about
before.
904
00:54:24,280 --> 00:54:27,520
And discovery is getting faster,
especially on TikTok and
905
00:54:27,520 --> 00:54:31,280
Instagram.
Among younger listeners, 17% are
906
00:54:31,280 --> 00:54:34,360
finding new shows through
TikTok.
907
00:54:34,720 --> 00:54:39,040
And I'm emphasizing that because
there is a camp out there of
908
00:54:39,120 --> 00:54:44,120
podcast gurus that say you can't
grow your show through social
909
00:54:44,120 --> 00:54:45,840
media.
People are, if they're on
910
00:54:45,840 --> 00:54:47,400
TikTok, they want to be on
TikTok.
911
00:54:47,400 --> 00:54:51,560
They don't want to bounce to
another podcast, tap and listen
912
00:54:51,560 --> 00:54:55,160
to a podcast or watch a podcast.
These studies are starting to
913
00:54:55,160 --> 00:54:58,320
show that that's not the case
and that in fact, people are
914
00:54:58,320 --> 00:55:01,640
discovering podcasts using
social media.
915
00:55:02,120 --> 00:55:05,400
So with that, we are about a
minute away from 8:00, which
916
00:55:05,400 --> 00:55:09,160
means it is time to wrap up.
We do have lots of stories to
917
00:55:09,160 --> 00:55:13,320
cover.
And we also were talking, Ashley
918
00:55:13,320 --> 00:55:15,520
and Dr. and I, we were talking
yesterday.
919
00:55:15,760 --> 00:55:20,480
I think tomorrow we may talk
about podcast studios.
920
00:55:21,160 --> 00:55:23,680
A lot of podcasters these days
are starting to look into
921
00:55:23,680 --> 00:55:27,280
studios as opposed to setting up
their own home studio.
922
00:55:27,280 --> 00:55:29,920
It seems to be happening more
and more and more and more
923
00:55:29,920 --> 00:55:33,480
podcast studios keep popping up.
So we're, we're, I'm thinking
924
00:55:33,480 --> 00:55:37,040
about it, I'm teasing it that
maybe tomorrow we talk about
925
00:55:37,040 --> 00:55:40,600
what should we look for in a
podcast studio?
926
00:55:40,600 --> 00:55:42,600
What are the right questions to
ask?
927
00:55:42,600 --> 00:55:46,840
What are the answers we're
hoping to get for from those
928
00:55:46,840 --> 00:55:49,040
questions?
So we might dig into that
929
00:55:49,040 --> 00:55:54,000
tomorrow for my birthday edition
of the podcasting Morning fat.
930
00:55:56,440 --> 00:56:02,720
So yes, good old 52 tomorrow and
I hope you all will join us
931
00:56:02,720 --> 00:56:05,360
tomorrow.
And that is at 7:00 AM Eastern
932
00:56:05,360 --> 00:56:07,640
Time.
So join us live on Clubhouse
933
00:56:07,640 --> 00:56:10,800
live on YouTube.
We are taking a temporary break
934
00:56:10,800 --> 00:56:14,840
from Chatter only because my
equipment isn't working properly
935
00:56:14,840 --> 00:56:19,120
to handle all of those things.
So we'll be back on Chatter very
936
00:56:19,120 --> 00:56:23,480
soon later this month.
And until tomorrow, make it a
937
00:56:23,480 --> 00:56:25,680
great day.
Everybody take care.