How to Create Podcast Branding That Builds Trust Fast

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Good morning podcasting Morning
Chat.

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Today is Friday, November 7th,
2025, and today we're diving

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into the branding of You Are
Your Biggest Asset, reviewing

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its cover art, title and
descriptions to see how they

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connect with listeners and tell
their show's story.

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So if you're listening live on
Clubhouse, hit the share button,

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bottom left hand side of the
screen and share it.

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However, Clubhouse lets you.
And if you're catching this via

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podcast chatter, YouTube, please
share this episode with a fellow

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podcaster.
And now give us about 30 seconds

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and we'll get things rolling.
Thanks for being here.

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Good morning again podcasting
morning chat.

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Thank you so much for being
here.

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I am your host Mark Ronik and on
stage with me my Co host

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Jonathan Howard, producer Ashley
Feller.

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We have Dr. Faye, Nick Naulback,
Sid Meadows and Ralph an

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honorary moderator today I was
quick on the trigger finger and

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no problem because Ralph always
has awesome insights for us.

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So welcome to you, Ralph.
And today we are going to finish

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up our evaluation because I
didn't feel like it would have

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been fair to stop where we did
yesterday.

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I think it's important to focus
on the packaging of the podcasts

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that we're evaluating.
In other words, the branding,

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the cover art, the description
of the podcast, the episode

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description that we discussed
yesterday, the title of that

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episode.
I want to break those things

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down too, because not only do I
think it will help Karina, the

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host, I think it will help other
podcasters listening today when

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thinking about their branding,
whether they're just going to

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launch a podcast or maybe that
it's time to re evaluate and

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take a look at what you're doing
and make sure you are

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effectively branding your
podcast.

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So we will do that.
And since I'm on that topic, I

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have two housekeeping things I
wanted to get to, but one of

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them I wanted to read to you
some feedback we already

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received yesterday on the
evaluation episode.

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This came through Spotify.
Somebody left a comment on

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yesterday's episode, and the
person goes by Spotify, J Hess.

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I don't know who this is.
I don't know if this is a

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regular from our community or
somebody who has newly

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discovered us, but this is what
they had to say.

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I really appreciate these
discussions.

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I find it amazing when you guys
are discussing the insurance and

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out of how to build and
structure a podcast.

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I especially would be interested
in hearing more of the

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disassembling of well known
podcasts so that you know, that

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speaks a little bit to what
Jonathan did for us on this past

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Monday.
Moving on, continuing on, the

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collection of talent, wisdom,
and thoughtful responses that

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get together for these
discussions is amazing to listen

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to as an audience member.
Thank you for that.

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Five stars is the least I could
do for you.

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So thank you to Spotify J Hess
for those awesome comments, that

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awesome feedback.
Cool to see.

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And I encourage, if you're
listening right now and you

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haven't left us any feedback,
whether it's on Spotify, Apple,

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or another platform, please, if
you feel so inclined, please go

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ahead and do that.
Your feedback is social proof

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that we are a helpful show to
the content creator.

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The second thing in the
housekeeping list, I wanted to

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come to you, Jonathan, because
you shared with the team

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yesterday that the final show
with you and Mimi has come to an

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end.
Coffee Social is wrapping up for

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good, I suppose.
And did you want to just share

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anything about that?
We.

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Published yesterday our final
episode of Coffee Social.

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So it is coming to a close.
It was time with Mimi's schedule

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and everything just to bring it
to a close.

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We had not recorded anything
except for the the one that we

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published yesterday.
We had not recorded anything all

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year because she's been with the
baby and everything happening.

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So we had.
It was probably about 30

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episodes in that we pre recorded
and put out throughout the year

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because last time we recorded
was January 1st of this year.

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So clearly, for those who don't
follow along, Jonathan Brandt

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does a lot of batching for his
show and what a great use case

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here they are.
He's known for almost a year

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that this show was going to come
to an end, but still had plenty

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of content.
And that gives him also plenty

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of time to readjust, which he
did.

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And he ended up starting his own
podcast in the meantime.

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So it's a really smart strategy
when you can actually make the

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time to batch your content.
And I don't know if

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congratulations is the right
word, Jonathan, but you know, we

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certainly loved cheering you and
Mimi on and we will continue to

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cheer you on on your journey
with your solo podcast, which I

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am enjoying those, I'll call
them bite sized episodes on

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storytelling.
Thank you, Mark, and

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congratulations.
We ended on a happy note.

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Both of us are happy with it.
This particular episode is

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hilarious, so you can go listen
to that one and have a good

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laugh.
It's not as I mean there's

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moments of being sad, but it's a
funny episode so you'll enjoy

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it.
Cool.

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Awesome.
Thank you, Jonathan.

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And a reminder also today when
we wrap up this branding

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portion, we will also pause and
celebrate each other's wins from

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the week.
That's what we do on Fridays

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here at the podcasting morning
chat.

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We like to connect with our
community in different ways and

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wrapping up the week,
acknowledging our different

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accomplishments is in my
opinion, a wonderful way to do

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that.
So more to come on that.

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Let's dive in to You are Your
Biggest Asset hosted by Karina

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Groombridge.
I think maybe a good place to

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start, especially for maybe
somebody who is just joining us.

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Didn't hear yesterday's episode.
Let's start with the episode

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description says Welcome to You
Are Your Biggest Asset, the

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podcast for ambitious serve
ambitious service based business

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owners ready to grow their
impact, scale their business and

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boost their bank account.
Hosted by Karina Groombridge,

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each episode dives into business
strategies, mindset shifts and

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practical tools to help you see
and think about your business in

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a whole new way.
Whether you're looking for

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inspiration, motivation or
actionable advice, this podcast

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is your go to for creating the
results you've only dreamed of.

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Because at the end of the day,
you are your biggest asset.

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If you're ready to level up, hit
follow.

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Here's what I want to do.
Let's first start with what do

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we think is working well with
this description only what's

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working well, we will get to
areas for improvement, but let's

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first focus on the positive.
What's working well.

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Let's go to Sid first.
Go ahead, Sid.

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Good morning.
I really liked her call to

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action at the end.
If you're ready to level up, hit

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Follow.
I don't have a call to action in

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mind.
So I really appreciate the fact

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that she's saying, hey, follow
us along.

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I thought she was also really
clear about what she was going

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to talk about business
strategies, mindset shifts and

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practical tools to help you see
and think about your business in

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a different way.
So I mean I I thought the some

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of the words she used were
really on point, but I do really

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appreciate the call to action.
Agreed, I do as well.

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I thought that that's a nice
touch at the end and we talked

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about making sure to have a call
to action at the end of other

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areas of the podcast.
Why not your description as

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well?
I think that's a good call.

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Yes, Dr., go ahead.
OK, so some of the things that

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she's doing well is that she's
speaking to her target listener,

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ambitious women scaling service
based businesses and

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establishes, you know, her
authority and vibe.

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The main issue for me is the
length and pacing.

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You know, it reads about 45 to
60 seconds long when it's read

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naturally, and that can kind of
feel slow a little bit for

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repeat, especially for repeat
listeners.

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So I want to call, call out
something that Dr. said OK that

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she did not do.
She does not mention women in

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her description and that's a
miss for me.

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She needs to mention what
mention women because she talks

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about it in the intros.
She's very clear that that's who

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her target audience is, but she
does not mention it.

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So you know, ambitious service
based women, business owners

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ready to grow their impact.
That's the only really critical

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feedback that I have about it is
she left out that keyword

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because it's very clear in the
rest of her content who her

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audience is.
I agree.

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And admittedly, that was one of
my notes that she does clearly

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identify her target audience.
But looking back, yeah, if she

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needs, if this is for women,
which as Sid points out was

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mentioned in other areas of her
podcast, we should make sure it

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says that here in the
description.

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I agree.
I like how she says grow

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impacts, you know, scale your
business, boost your bank

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account.
I think these are areas that her

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target audience would connect
with.

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I think that she, you know you,
we kind of get a little bit of

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her personality and authority
established.

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She might want to dig in a
little deeper to like who she is

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in the description after she
connects with her audience in

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the description.
I think sharing a little bit

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about who she is nothing she
doesn't have to go into great

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detail, but maybe a title, you
know what, what does she do for

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a living?
Something to give us a little

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more and since we are kind of
getting into some critique areas

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as well, I personally prefer to
have these descriptions written

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in the first person, as I do
with episode descriptions as

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well.
So when it says hosted by Karina

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Groombridge, it's not a fault.
It's not a negative in my

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opinion.
But to me, I connect more when I

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feel like they're talking to me.
Yeah.

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But I do recognize you want to
make sure your name.

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A lot of people want to make
sure their name is in that

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description for the as a host,
that can be a little tricky, but

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just something to to consider.
I also think that maybe we could

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or she could have front loaded
the listener benefits more lead

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with what the listener gets
right away or maybe even lead

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with some of those pain points.
Because as we talked about, I

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think when we can, when we share
those pain points, when we show

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that we understand those, that
this is the the struggle that

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our audience goes through, it
helps them connect more.

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It helps them get a little more
excited about this podcast

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they're hopefully going to start
getting into.

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And I know, Ralph, I know you
like to talk about the promise.

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And I think that maybe they're a
micro hook or a promise line

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could be something powerful in
the description.

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Go ahead.
What I was going to say, and

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honestly, when I'm listening to
that, I've read it, but when I'm

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listening to it, it sounds like
AI slop to me.

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And I don't mean to be to be
difficult, but I hear the word

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dive.
I hear and like, I love her

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podcast.
It's all about connecting with

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her.
And I think you're right.

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If she wrote that in the first
person, like here's what I'm

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going to do, here's who I am,
you know, I'm going to I've got

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you.
I'm going to do, I think that

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would be so much more impactful.
And if a person is scrolling

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through and looking at
description, Oh yeah, that's the

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person I want to get because
she's trying to build a

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relationship, but her
description does not help her

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down that path.
Yeah, and you know what drives

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me crazy?
And it's so true.

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You know, deep dive and the word
dive is a commonly used word by

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AI and it's a commonly used word
by me.

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I was using that word a lot and
now I feel like whenever I use

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it, people are going to those
people who are very familiar

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with AI are going to think up,
he had AI write that.

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So who knows, maybe she also,
it's just a word that she uses.

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There aren't a lot of other tip
offs here in the description for

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AI specific, but yes I I'm with
you and I'm glad you agree that

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maybe even tweaking a little bit
to be written in the first

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person could make it a little
more personal, a little more

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human.
That's the thing that drives me

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crazy when I see people posting
on social media about their

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episode that's just come out.
I, when I see some somebody

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maybe like on LinkedIn or
Instagram, really doesn't

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matter.
But when somebody's saying, when

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00:13:54,560 --> 00:13:59,640
they, they're posting about the
new episode and it says hosted

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00:13:59,640 --> 00:14:04,520
by Karina Groombridge and Karina
Groombridge is posting that, it

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00:14:04,520 --> 00:14:08,440
feels very flat to me.
So another reason why I like to

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00:14:08,440 --> 00:14:10,640
do all things in first person
because if we're copying and

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00:14:10,640 --> 00:14:13,840
pasting things this way, if
everything is done in first

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00:14:13,840 --> 00:14:18,640
person, we can avoid that.
So I did have a little slightly

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00:14:18,640 --> 00:14:22,520
different version.
I really whipped it together so

235
00:14:22,760 --> 00:14:26,880
I could probably spend more time
on this and it some might argue

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00:14:26,880 --> 00:14:29,400
it could be a little longer too.
But here's my version.

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00:14:31,000 --> 00:14:35,640
You are your biggest Asset helps
ambitious service based business

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00:14:35,800 --> 00:14:40,080
women business owners create
growth that feels good in

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00:14:40,080 --> 00:14:44,280
impact, income and mindset.
Hosted by me, Karina

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00:14:44,280 --> 00:14:47,960
Groombridge, each episode
delivers simple strategies,

241
00:14:47,960 --> 00:14:50,760
fresh perspectives, and
practical tools to help you

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00:14:50,760 --> 00:14:54,360
think bigger and build smarter.
If you're ready to grow your

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00:14:54,360 --> 00:14:58,240
business and step fully into
your potential, this is your go

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00:14:58,240 --> 00:15:00,440
to podcast.
Because at the end of the day,

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00:15:00,440 --> 00:15:05,520
you are your biggest at set hit
follow and start leveling up.

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00:15:05,520 --> 00:15:07,640
Today.
I want to call out a couple of

247
00:15:07,640 --> 00:15:10,640
things real quick.
I changed that last line that

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00:15:10,640 --> 00:15:14,400
Sid called out as being a
positive thing to make it a

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00:15:14,400 --> 00:15:18,000
little more assertive.
We talked about this last week,

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00:15:18,000 --> 00:15:22,360
I think, when we were evaluating
another podcast, the idea of

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00:15:22,360 --> 00:15:26,480
just saying if you're ready to
level up, it's not as assertive.

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00:15:26,480 --> 00:15:29,760
And I feel like, yeah, let's
just be direct and to the point.

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00:15:29,760 --> 00:15:32,880
Hit the follow button, let's
start leveling you up.

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00:15:32,880 --> 00:15:34,720
It feels a little more
authoritative.

255
00:15:34,720 --> 00:15:38,480
It feels stronger to me.
I also didn't lead with pain

256
00:15:38,480 --> 00:15:41,120
points.
And if I had more time with

257
00:15:41,120 --> 00:15:43,880
this, I might do that.
So what you just did, I think is

258
00:15:43,880 --> 00:15:46,640
really important and I want to
remember that when we get to

259
00:15:47,160 --> 00:15:50,080
episode titles, OK.
Yeah, got it.

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00:15:50,640 --> 00:15:54,240
Dr. Go ahead.
So what I did was I put in about

261
00:15:54,240 --> 00:15:59,840
four or five episode transcripts
through AI and it spit out

262
00:15:59,840 --> 00:16:01,480
something.
I wasn't happy with it.

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00:16:01,480 --> 00:16:06,400
So I went back and forth with AI
several times and came up with

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00:16:06,400 --> 00:16:09,360
this.
You started your business for

265
00:16:09,360 --> 00:16:12,600
freedom, not exhausted.
I'm Karina Groombridge and I

266
00:16:12,600 --> 00:16:16,560
guide women entrepreneurs to
think like CE OS, set healthy

267
00:16:16,560 --> 00:16:19,640
boundaries, and build teams that
run smoothly.

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00:16:20,000 --> 00:16:22,880
You'll hear real stories,
coaching moments, and practical

269
00:16:22,880 --> 00:16:27,800
advice to help you reclaim your
time, grow your income, and lead

270
00:16:27,800 --> 00:16:30,920
with purpose.
You are your I'm sorry, You are

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00:16:30,920 --> 00:16:34,240
your biggest asset is your
weekly reminder that your

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00:16:34,240 --> 00:16:36,800
business grows as fast as you
do.

273
00:16:37,000 --> 00:16:40,360
You'll get answers to questions
that are frequently asked such

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00:16:40,360 --> 00:16:43,720
as what is the time?
What is the mindset of ACEO?

275
00:16:44,040 --> 00:16:47,280
What are the qualities of a
successful woman entrepreneur

276
00:16:47,560 --> 00:16:50,760
and why is work life balance
essential for growth?

277
00:16:51,280 --> 00:16:54,360
To work smarter, not harder.
Hit follow and TuneIn every

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00:16:54,360 --> 00:16:55,880
week.
Your business deserves a

279
00:16:55,880 --> 00:17:00,840
confident leader just like you.
OK, so that's the one I came up

280
00:17:00,840 --> 00:17:06,160
with and I what I did, I had AI
come up with like 10 keywords

281
00:17:06,200 --> 00:17:09,359
from those four or five
transcripts that I put in.

282
00:17:09,760 --> 00:17:13,079
It can still be tweaked, but I
did go back and forth.

283
00:17:13,079 --> 00:17:16,119
I didn't just copy paste.
I said I like this line.

284
00:17:16,119 --> 00:17:18,640
I don't like that line.
I don't like that word, let's do

285
00:17:18,640 --> 00:17:20,720
it again.
So I did that back and forth

286
00:17:20,720 --> 00:17:24,000
with AI.
Dr. Thank you And AI liked your

287
00:17:24,000 --> 00:17:28,319
description better than mine and
BI appreciate you sharing your

288
00:17:28,319 --> 00:17:31,400
process.
And I hope that our listener

289
00:17:31,400 --> 00:17:36,360
right now hearing this is take a
notes as far as how they can use

290
00:17:36,560 --> 00:17:40,360
AI to help them craft stuff like
a series description.

291
00:17:40,680 --> 00:17:42,320
So thank you for that.
Go ahead, Jonathan.

292
00:17:43,400 --> 00:17:45,400
Couple things.
I like both of the intros.

293
00:17:45,400 --> 00:17:49,360
I thought they were good, but
still I don't get a promise on

294
00:17:49,360 --> 00:17:51,240
what I'm going to get from this
podcast.

295
00:17:51,240 --> 00:17:52,720
And I think that's really
important.

296
00:17:52,720 --> 00:17:55,240
Like, what is the one take away
I'm going to get from this

297
00:17:55,240 --> 00:17:59,040
podcast so that I know when I
listen to it, I'm not wasting my

298
00:17:59,040 --> 00:18:00,960
time?
And the only other thing was

299
00:18:00,960 --> 00:18:03,440
female generally goes over much
better than women.

300
00:18:04,280 --> 00:18:07,160
Like. 100 times more, yeah.
OK.

301
00:18:07,520 --> 00:18:11,920
I serve female coaches and yeah,
that's I landed on female

302
00:18:11,920 --> 00:18:13,600
because that's what they like to
like.

303
00:18:13,880 --> 00:18:15,440
That was what they were.
Gravitating.

304
00:18:15,440 --> 00:18:17,400
I don't know why.
Yeah, Yep.

305
00:18:18,000 --> 00:18:18,800
Interesting.
Yeah.

306
00:18:18,800 --> 00:18:19,440
Cool.
Thank you.

307
00:18:19,440 --> 00:18:21,120
That's a cool tidbit to have.
Yeah.

308
00:18:21,120 --> 00:18:22,080
Thank you.
Jonathan.

309
00:18:22,760 --> 00:18:24,000
Sid, did you want to add
something?

310
00:18:24,480 --> 00:18:28,120
I just think that everybody here
with us today should acknowledge

311
00:18:28,120 --> 00:18:32,400
and applaud Mark and Dr. for
following Matt's lead, for

312
00:18:32,400 --> 00:18:36,000
recreating on the spot and
updating on the spot, because

313
00:18:36,000 --> 00:18:38,680
it's really funny that you guys
are both doing the same thing.

314
00:18:38,680 --> 00:18:41,240
So thank you, Matt, for taking
that lead with us.

315
00:18:41,280 --> 00:18:46,160
And then Dr. your very first
comment about this description

316
00:18:46,160 --> 00:18:49,360
of this podcast was it was too
long and you just gave us one

317
00:18:49,360 --> 00:18:54,160
that was longer, like I don't
know where you are, woman, but

318
00:18:54,160 --> 00:18:56,160
that was longer than the
original 1.

319
00:18:56,160 --> 00:18:58,480
And I would have stopped it when
you started to ask the

320
00:18:58,480 --> 00:19:01,560
questions, those at the very
end, you started to ask those

321
00:19:01,560 --> 00:19:02,560
questions.
I would have cut out those

322
00:19:02,560 --> 00:19:04,360
questions.
Well, you know what?

323
00:19:04,360 --> 00:19:09,400
When I first said it's too long,
I was actually reading my notes

324
00:19:09,400 --> 00:19:14,520
about the baked in intro that
she says on her recordings.

325
00:19:14,960 --> 00:19:21,520
This was the podcast description
that is put in the host.

326
00:19:22,160 --> 00:19:24,480
I think the questions are
important because I went to

327
00:19:24,480 --> 00:19:28,800
Google and I put in like, sorry,
I'm not a breath in the kitchen.

328
00:19:29,280 --> 00:19:34,720
So I went to Google and I put in
keywords and up came these are

329
00:19:34,720 --> 00:19:36,600
questions.
They're also being asked.

330
00:19:36,600 --> 00:19:41,720
You know that section of Google
and so this came strictly from

331
00:19:42,200 --> 00:19:45,160
that part of Google of the
questions that are being asked.

332
00:19:45,440 --> 00:19:48,280
So I think my take away from
this is just in this

333
00:19:48,280 --> 00:19:52,440
description, there's probably in
action steps that Karina could

334
00:19:52,440 --> 00:19:56,080
take to improve her description
based on the examples that

335
00:19:56,080 --> 00:20:00,080
everybody is given.
Keyword using AI, looking at

336
00:20:00,080 --> 00:20:02,760
Google, even searching some of
those keywords inside the

337
00:20:02,760 --> 00:20:06,240
podcast players are all tips
that will help her to improve

338
00:20:06,480 --> 00:20:09,000
this section of her podcast.
I think this has been like a

339
00:20:09,000 --> 00:20:10,640
really great 10 minutes talking
about.

340
00:20:10,640 --> 00:20:11,440
This.
Agreed.

341
00:20:11,600 --> 00:20:13,040
Agreed.
Thank you, Sid.

342
00:20:13,440 --> 00:20:17,320
And I think, yeah, let's keep it
moving because we do have other

343
00:20:17,320 --> 00:20:20,240
things to do on today's
Podcasting morning chat.

344
00:20:20,960 --> 00:20:23,760
Why don't we get into the title
and description?

345
00:20:23,800 --> 00:20:28,280
Well, first, let's just say, are
we happy overall with the title

346
00:20:28,280 --> 00:20:31,480
of the podcast itself?
You are your biggest asset.

347
00:20:32,000 --> 00:20:35,480
Do we feel that does this
podcast justice?

348
00:20:35,480 --> 00:20:39,880
Somebody reads it and
understands what the show is

349
00:20:39,880 --> 00:20:41,720
about.
Would anyone like to share?

350
00:20:42,360 --> 00:20:46,560
I don't think it does the
podcast justice, but that kind

351
00:20:46,560 --> 00:20:48,800
of ties into my next point about
the branding.

352
00:20:48,800 --> 00:20:52,760
And I just think it doesn't
speak to who she is and how

353
00:20:52,760 --> 00:20:55,800
she's showing up.
And I think that there's got to

354
00:20:55,800 --> 00:20:58,080
be some sort of alignment there.
I don't think it's the best

355
00:20:58,400 --> 00:21:00,760
title for the podcast
unfortunately.

356
00:21:01,480 --> 00:21:04,800
I guess it could mean a variety
of things and as being that this

357
00:21:04,800 --> 00:21:10,080
is serving female service based
business owners, I don't think

358
00:21:10,080 --> 00:21:14,000
that they would know stumbling
on the podcast that this is for

359
00:21:14,000 --> 00:21:16,280
them.
This could mean a variety of

360
00:21:16,280 --> 00:21:18,200
things.
So yes, and we're not going to

361
00:21:18,200 --> 00:21:23,760
spend a lot of time renaming it
today, but I do lean toward what

362
00:21:23,760 --> 00:21:26,320
you're saying, Jonathan.
I don't think it hits the nail

363
00:21:26,320 --> 00:21:28,760
on the head.
Now we also don't know some

364
00:21:28,760 --> 00:21:31,600
other things and we don't have
her producer Phil here today.

365
00:21:31,920 --> 00:21:36,920
We don't know, maybe that you
are your biggest asset title is

366
00:21:36,920 --> 00:21:39,240
part of her branding.
Maybe it's a bigger picture.

367
00:21:39,240 --> 00:21:43,440
Maybe it's the name also of a
popular course she sells.

368
00:21:43,440 --> 00:21:45,960
Like we don't know all the
insurance and outs either.

369
00:21:45,960 --> 00:21:50,720
And if it works for her and
other things that she's doing

370
00:21:50,720 --> 00:21:53,960
within her business, then who
are we to say it can't work for

371
00:21:53,960 --> 00:21:57,040
her as a podcast?
There are other factors you have

372
00:21:57,040 --> 00:22:00,560
to think about sometimes.
But just taking it at face

373
00:22:00,560 --> 00:22:04,760
value, I think that, yes, I
agree with Jonathan, it could be

374
00:22:04,760 --> 00:22:08,240
stronger.
Now, yesterday we talked about

375
00:22:08,840 --> 00:22:14,840
her episode, Yeah, episode 42,
and the title was want five

376
00:22:14,840 --> 00:22:18,880
extra hours in the week.
And yes, I put the emphasis on

377
00:22:18,960 --> 00:22:22,800
the week or in the week because
it is posed as a question, Want

378
00:22:22,800 --> 00:22:26,960
five extra hours in the week.
What do we think about this

379
00:22:27,080 --> 00:22:29,720
title?
So similar to what you did in

380
00:22:29,720 --> 00:22:32,840
the description, don't ask a
question.

381
00:22:32,840 --> 00:22:34,040
I don't think she should ask a
question.

382
00:22:34,040 --> 00:22:36,840
I think she should make a
statement. 3 tips to get five

383
00:22:36,840 --> 00:22:41,120
extra hours in your week.
It's much more like definitive,

384
00:22:41,120 --> 00:22:44,920
this is what you're going to get
out of this when you ask

385
00:22:44,920 --> 00:22:46,760
somebody a question.
Do you want five extra hours in

386
00:22:46,760 --> 00:22:47,960
your week?
Pretty much everybody's going to

387
00:22:47,960 --> 00:22:49,480
say yes, I would love five extra
hours.

388
00:22:49,920 --> 00:22:53,040
But she's trying to do she only
had one tip.

389
00:22:54,240 --> 00:22:56,040
Oh, I totally agree.
I totally, I totally agree.

390
00:22:56,040 --> 00:22:58,280
I totally agree.
The myths of the contents,

391
00:22:58,280 --> 00:22:59,680
completely different
conversation.

392
00:22:59,680 --> 00:23:00,800
I'm just talking about the
titles.

393
00:23:01,160 --> 00:23:04,840
Be more definitive.
Like if it's one tip, say you

394
00:23:05,240 --> 00:23:08,400
one tip to get five extra hours
in your week, 3 tips, 10 tips,

395
00:23:08,400 --> 00:23:10,360
whatever it is, just be
definitive.

396
00:23:10,360 --> 00:23:13,280
Don't ask a question.
Like tell me, OK, I'm going to

397
00:23:13,280 --> 00:23:16,120
listen to this podcast and I'm
going to get in this case one

398
00:23:16,120 --> 00:23:19,400
but 3 tips to get five extra
hours in my week.

399
00:23:19,400 --> 00:23:21,800
I know what the outcome is going
to be because you've made a

400
00:23:21,800 --> 00:23:23,080
statement.
Don't ask me a question.

401
00:23:23,080 --> 00:23:26,240
That's my only thought about.
My suggestion would be and if we

402
00:23:26,840 --> 00:23:29,200
if you go back and listen to
yesterday's episode or you

403
00:23:29,200 --> 00:23:34,320
listen to her episode here, I
think she could actually really

404
00:23:34,320 --> 00:23:38,120
play off of the content in the
episode.

405
00:23:38,120 --> 00:23:42,200
In other words, the title could
read this one shift gave my

406
00:23:42,200 --> 00:23:44,920
client five hours back.
Yes.

407
00:23:45,240 --> 00:23:48,240
Right, something like that.
This way it's actually

408
00:23:48,240 --> 00:23:52,760
addressing, although we said the
story didn't quite hit the mark,

409
00:23:53,280 --> 00:23:57,920
but it that does really tie it
together with the content of the

410
00:23:57,920 --> 00:24:00,880
episode.
I noticed in all of her titles

411
00:24:01,240 --> 00:24:07,360
is that I think she's very
careful and deservedly so about

412
00:24:07,360 --> 00:24:11,560
not starting with the word the.
That's where a lot of a lot of

413
00:24:12,520 --> 00:24:16,880
people maybe miss the mark, but
she it, it looks like she was

414
00:24:16,880 --> 00:24:21,000
very strategic in eliminating
the word the with all of her

415
00:24:21,000 --> 00:24:24,200
titles.
Why do you feel it's important

416
00:24:24,280 --> 00:24:30,560
to eliminate that word first?
It feels like a like a throwaway

417
00:24:30,560 --> 00:24:32,800
word.
I know you definitely don't want

418
00:24:32,800 --> 00:24:36,960
to use the word the in the title
of your in your podcast.

419
00:24:37,480 --> 00:24:40,160
The name of your podcast?
Yeah, and that's usually for

420
00:24:40,160 --> 00:24:42,960
search, search engine
optimization.

421
00:24:43,280 --> 00:24:47,560
I just think it was strategic
and it felt strategic to me and

422
00:24:47,600 --> 00:24:51,240
that's OK.
I was going to say, I use a

423
00:24:51,240 --> 00:24:54,600
question as my title every day
for my Daily Show, and I think

424
00:24:54,600 --> 00:24:58,160
it's super effective, but you've
got to answer the question.

425
00:24:58,560 --> 00:25:00,400
So she could have said, do you
want more?

426
00:25:00,400 --> 00:25:01,840
You want five extra hours in a
week?

427
00:25:01,840 --> 00:25:05,160
Here's how I think that would
have been much more impactful.

428
00:25:05,160 --> 00:25:07,880
But make sure if you're going to
use a question in your title,

429
00:25:07,880 --> 00:25:09,800
you better doggone answer the
question.

430
00:25:11,120 --> 00:25:13,360
Yeah, that could be a preference
thing too, because I think a

431
00:25:13,360 --> 00:25:17,400
question can work, especially,
again, if we talk back to search

432
00:25:17,400 --> 00:25:21,880
engine optimization, people
often search with a question.

433
00:25:22,240 --> 00:25:27,080
How do I blank?
That's why I put those three

434
00:25:27,080 --> 00:25:32,640
questions in the written podcast
description is because a lot of

435
00:25:32,640 --> 00:25:35,480
people do search with those
questions.

436
00:25:36,000 --> 00:25:37,560
And I see Dave is agreeing with
me.

437
00:25:37,560 --> 00:25:40,440
I think he was probably typing
as I was saying it because he

438
00:25:40,440 --> 00:25:44,320
said question question format in
the title is how people search.

439
00:25:44,320 --> 00:25:47,440
And then he wrote yes, Mark.
So I think he we were probably

440
00:25:48,080 --> 00:25:52,120
jinx yo me a coke.
OK, so let's keep it going from

441
00:25:52,120 --> 00:25:55,800
title to episode description.
Sid, I think this is where you

442
00:25:55,800 --> 00:25:58,920
asked us to put a pin in it.
So I am pulling the pin.

443
00:25:58,920 --> 00:26:03,360
Did you want to start with this?
No the sorry the pin was in the

444
00:26:03,360 --> 00:26:04,880
title.
Oh OK everybody.

445
00:26:04,880 --> 00:26:05,960
Thoughts about this are on
point.

446
00:26:05,960 --> 00:26:07,960
There's really good conversation
about this.

447
00:26:08,400 --> 00:26:12,920
I just personally prefer action
related verb related titles, not

448
00:26:12,920 --> 00:26:15,360
questions.
That's just me, but I do

449
00:26:15,360 --> 00:26:17,960
understand people search with
questions because when Dave and

450
00:26:17,960 --> 00:26:20,560
you said it and Dave typed it
when you were jinking, jinxing

451
00:26:20,560 --> 00:26:24,120
each other, I'm immediately
thinking about how I search and

452
00:26:24,120 --> 00:26:27,200
I'm asking a question.
It's a very solid point.

453
00:26:28,040 --> 00:26:32,280
And I see Dave is flashing the
Coca-Cola emoji, so he's giving

454
00:26:32,280 --> 00:26:34,520
me my Coke.
Jonathan, go ahead.

455
00:26:35,120 --> 00:26:37,880
And also don't forget about
emotional words in in the title.

456
00:26:37,880 --> 00:26:40,400
I think that her titles are very
flat.

457
00:26:40,400 --> 00:26:43,520
If she put some emotional words
into the titles, it would drive

458
00:26:43,520 --> 00:26:46,840
more interest in the title.
You know, obviously framing it

459
00:26:46,840 --> 00:26:50,080
with what they're going to get,
but just add some emotion to it.

460
00:26:50,080 --> 00:26:52,880
It'll help.
Thank you Jonathan.

461
00:26:53,160 --> 00:26:55,680
Saw some people agreeing with
you in the audience as well.

462
00:26:55,680 --> 00:26:58,480
OK, so the show notes the
episode description, whatever

463
00:26:58,480 --> 00:27:02,920
you'd like to call it.
Her episode description reads.

464
00:27:03,760 --> 00:27:06,800
What would you do if you
suddenly had five extra hours

465
00:27:06,800 --> 00:27:12,240
every week dreaming of more
sleep, time to exercise, or just

466
00:27:12,240 --> 00:27:16,000
a moment to breathe?
If your calendar feels packed to

467
00:27:16,000 --> 00:27:19,320
the brim, today's episode will
show you exactly how to buy back

468
00:27:19,320 --> 00:27:23,640
your precious time and unlock
freedom in your day, your

469
00:27:23,640 --> 00:27:27,000
business, and your life.
And I'm going to get I'm going

470
00:27:27,000 --> 00:27:30,720
to stop and say this could be AI
written because I do see several

471
00:27:30,720 --> 00:27:34,600
M dashes.
It goes on to say in the in this

472
00:27:34,600 --> 00:27:36,880
episode of you are your biggest
asset.

473
00:27:37,840 --> 00:27:38,680
Wait a minute.
Yeah.

474
00:27:39,040 --> 00:27:40,960
OK.
Is this the episode description?

475
00:27:40,960 --> 00:27:42,680
Let me see.
I'm sorry, the series

476
00:27:43,160 --> 00:27:45,800
description in this episode.
You're reading the episode

477
00:27:45,800 --> 00:27:47,160
description.
I'm reading it with you.

478
00:27:47,160 --> 00:27:47,880
Thank you.
I got it.

479
00:27:48,200 --> 00:27:51,480
In this episode of You Are Your
Biggest Asset, host Karina

480
00:27:51,480 --> 00:27:54,480
Groombridge shares a powerful
strategy that allows one of her

481
00:27:54,480 --> 00:27:58,320
clients to reclaim 5 hours every
single week without adding a

482
00:27:58,320 --> 00:28:02,440
single thing to her To Do List.
If you're tired of being

483
00:28:02,440 --> 00:28:06,240
stretched thin as a service
based business owner, you'll

484
00:28:06,240 --> 00:28:09,080
discover the mindset and
tactical shifts that will help

485
00:28:09,080 --> 00:28:12,840
you delegate better, conquer
your calendar, and finally focus

486
00:28:12,840 --> 00:28:17,360
on what matters most.
Again, I don't see her

487
00:28:17,360 --> 00:28:21,360
addressing female service based
business owners.

488
00:28:22,680 --> 00:28:25,560
I'm curious if that is
intentional or not.

489
00:28:26,600 --> 00:28:29,600
Whether it's quote UN quote,
right or wrong is another story,

490
00:28:29,600 --> 00:28:31,240
but I wonder if it's
intentional.

491
00:28:31,600 --> 00:28:34,520
The reason why I say that is
because I know I've been guilty

492
00:28:34,520 --> 00:28:38,440
of this too, even though I know
who my target audience is.

493
00:28:38,440 --> 00:28:43,000
Sometimes I try to go broader to
hopefully appeal to more people,

494
00:28:43,760 --> 00:28:46,880
but I don't know if that
necessarily serves me or in this

495
00:28:46,880 --> 00:28:50,640
case, Karina.
Well, be specific.

496
00:28:51,360 --> 00:28:53,280
And if others want to listen,
they'll still listen.

497
00:28:55,080 --> 00:28:59,920
Did someone, anyone want to
comment on good, bad, or ugly

498
00:29:00,080 --> 00:29:03,320
regarding this description?
It felt a little repetitive to

499
00:29:03,320 --> 00:29:05,600
me.
It could be better.

500
00:29:05,640 --> 00:29:09,080
And I think yes, when it comes
to being specific, we often go

501
00:29:09,080 --> 00:29:13,400
like we serve people, but people
don't listen to your podcast.

502
00:29:13,400 --> 00:29:15,400
A specific person listens to
your podcast.

503
00:29:15,600 --> 00:29:18,400
The other thing I wanted to say
was the top of that was actually

504
00:29:18,400 --> 00:29:19,800
what she should have used for
the title.

505
00:29:20,360 --> 00:29:22,320
What would you do with five
extra hours per week?

506
00:29:22,360 --> 00:29:25,000
And I actually put it into Co
schedule, the headline studio

507
00:29:25,000 --> 00:29:28,920
and Co schedule that scored 75.
Where is the other two things

508
00:29:28,920 --> 00:29:33,880
that we kind of talked about had
55 and 50, so 25 better more

509
00:29:33,880 --> 00:29:36,040
points on that in the headline
tester.

510
00:29:37,200 --> 00:29:40,320
I don't mind the description
necessarily, but of the episode,

511
00:29:40,320 --> 00:29:43,280
but I don't necessarily think
she needs to say in this episode

512
00:29:43,640 --> 00:29:45,800
of You are your biggest asset
host Karina.

513
00:29:46,240 --> 00:29:48,040
Agreed.
I don't think she's to say that.

514
00:29:48,040 --> 00:29:52,640
I just think you say in today's
episode, I share a powerful

515
00:29:52,640 --> 00:29:55,600
strategy or we discuss a
powerful strategy that allowed

516
00:29:55,600 --> 00:29:57,680
one of my clients something like
that.

517
00:29:57,680 --> 00:30:00,040
And you don't need to
necessarily say your name, but I

518
00:30:00,040 --> 00:30:03,720
do think, listen, we can't hate
on using AI because we all use

519
00:30:03,840 --> 00:30:05,320
AI for a variety of different
things.

520
00:30:05,320 --> 00:30:08,200
I just think it's really
important to clean up when you

521
00:30:08,200 --> 00:30:10,240
use AI.
And you can see that she did not

522
00:30:10,240 --> 00:30:13,120
do that in this.
You can see the extra bullet

523
00:30:13,120 --> 00:30:16,160
points that are spaces.
That's an AI trait.

524
00:30:16,440 --> 00:30:19,120
That check mark is also an AI
trait, right?

525
00:30:19,120 --> 00:30:22,920
So I would just clean up some of
that and take out the M dashes

526
00:30:22,920 --> 00:30:27,480
so that it's not so heavily
identifiable as AI written now

527
00:30:27,480 --> 00:30:30,280
because we've all picked up on
and I'll know what those little

528
00:30:30,280 --> 00:30:32,760
traits are.
So I like clean it up a little

529
00:30:32,760 --> 00:30:36,720
bit from that perspective, but
we can't hate on her using AI

530
00:30:36,720 --> 00:30:38,800
because we all use it for a
variety of things.

531
00:30:39,360 --> 00:30:43,960
Another tell that it's AI
written is it looks like she's

532
00:30:43,960 --> 00:30:48,600
even labeled her call to action.
It literally says call to action

533
00:30:48,600 --> 00:30:53,880
parentheses, CTA and then in
quotes it says did this episode

534
00:30:53,880 --> 00:30:56,120
resonate with you?
Don't forget to hit this follow

535
00:30:56,120 --> 00:30:57,720
button, etcetera, etcetera,
etcetera.

536
00:30:58,120 --> 00:31:02,920
That was clearly a copy paste.
My suggestion, same as SIDS,

537
00:31:02,920 --> 00:31:04,520
it's let's clean this up a
little bit.

538
00:31:04,520 --> 00:31:07,640
Let's take out the title call to
action.

539
00:31:08,160 --> 00:31:11,160
I think to the average person,
well maybe it to her audience,

540
00:31:11,160 --> 00:31:13,680
they would understand what that
is 'cause I think call to action

541
00:31:13,680 --> 00:31:18,040
is a common term in the business
world, but it's not necessary.

542
00:31:18,320 --> 00:31:21,680
We don't have to call it out as
what it is in this case.

543
00:31:21,680 --> 00:31:24,680
Now other areas are also labeled
which makes more sense like

544
00:31:24,680 --> 00:31:27,880
links and resources mentioned.
Sure.

545
00:31:27,880 --> 00:31:30,640
That that makes sense.
If you want to kind of create a

546
00:31:30,640 --> 00:31:33,840
section and label it as such.
And about the host, I think

547
00:31:33,840 --> 00:31:35,560
that's cool too.
She has an about the host

548
00:31:35,560 --> 00:31:38,680
section in the show notes.
And again, it says closing

549
00:31:38,680 --> 00:31:43,440
message at the end of it all,
which that should go.

550
00:31:44,040 --> 00:31:47,040
It feels, it makes this feel
robotic.

551
00:31:47,440 --> 00:31:49,880
It makes it clear to me that
this was AI.

552
00:31:51,080 --> 00:31:53,240
OK.
Last area I want to dig into is

553
00:31:53,240 --> 00:31:56,400
her cover art.
And I, I recognize that we are

554
00:31:56,400 --> 00:31:59,280
an audio first podcast and we
don't.

555
00:31:59,640 --> 00:32:02,600
And yes, I also recognize,
Jonathan, that if we're over on

556
00:32:02,600 --> 00:32:05,640
Chatter, we could be sharing
this with our live audience,

557
00:32:05,640 --> 00:32:09,600
these images, but with our
listening audience via podcast,

558
00:32:10,200 --> 00:32:14,680
we will explain the art clearly
and we more importantly, pay

559
00:32:14,680 --> 00:32:17,800
attention to the feedback that
we provide.

560
00:32:17,800 --> 00:32:21,120
So if you are listening live
here on Clubhouse, and I will

561
00:32:21,120 --> 00:32:23,600
make an assumption that
Jonathan's sharing it on

562
00:32:23,600 --> 00:32:25,760
Chatter, which you don't have
to, Jonathan, but I'm just

563
00:32:25,760 --> 00:32:28,720
making that assumption.
You can see right here on the

564
00:32:28,720 --> 00:32:32,840
cover art, it is the most real
estate on the cover art is an

565
00:32:32,840 --> 00:32:36,120
image of Karina.
And I like it because she's

566
00:32:36,120 --> 00:32:41,080
wearing a nice bright hot pink
fuzzy jacket.

567
00:32:41,360 --> 00:32:44,800
So it's eye-catching.
She's got a great smile, which

568
00:32:45,000 --> 00:32:49,720
also eye-catching.
Now, I think it's important to

569
00:32:49,720 --> 00:32:54,360
note here, if you are looking at
it here on Clubhouse, we can see

570
00:32:54,360 --> 00:32:59,240
the thumbnail and it's
considerably small, but it's

571
00:32:59,240 --> 00:33:03,760
going to appear that way or
similarly in a lot of different

572
00:33:03,760 --> 00:33:06,400
places.
And why I'm calling this out is

573
00:33:06,400 --> 00:33:11,880
because it's for me really hard
to read anything on this title

574
00:33:11,880 --> 00:33:16,320
on this cover art.
I can basically bake make out

575
00:33:16,320 --> 00:33:19,560
biggest asset, but it's written
in white and it kind of gets

576
00:33:19,560 --> 00:33:22,240
lost.
And the rest of the words are

577
00:33:22,240 --> 00:33:25,560
all really small.
And the first word you are your

578
00:33:25,560 --> 00:33:28,760
biggest asset that you is
written in script.

579
00:33:28,760 --> 00:33:32,400
It's off kind of to the side and
hidden meaning.

580
00:33:32,400 --> 00:33:36,280
It's kind of blending in.
I didn't even see the word you

581
00:33:36,520 --> 00:33:40,040
on the original the first time I
looked at it because it's that

582
00:33:40,040 --> 00:33:42,840
vibrant pink, but it blends with
our pink vest and our pink

583
00:33:42,840 --> 00:33:47,280
jacket and I didn't even see it
until actually I saw Matt's redo

584
00:33:47,280 --> 00:33:48,760
of it.
I was like, oh, there is a you

585
00:33:48,760 --> 00:33:52,320
up there.
Matt did redo it and there are

586
00:33:52,320 --> 00:33:55,320
also, by the way, small words at
the bottom, which again, just

587
00:33:55,320 --> 00:33:59,520
looking at it on this smaller,
the smaller version of it here

588
00:33:59,520 --> 00:34:02,400
on Clubhouse, I can't make it
out whatsoever.

589
00:34:02,400 --> 00:34:04,720
Oh, it says hosted by Karina
Groombridge.

590
00:34:05,040 --> 00:34:07,920
I blew it up a little bit.
Now I can read it.

591
00:34:08,360 --> 00:34:09,920
So that's something to really
think about.

592
00:34:09,920 --> 00:34:14,159
I know we we talk about that a
lot, but I think it's really

593
00:34:14,159 --> 00:34:16,440
important.
This is a great example of it

594
00:34:16,440 --> 00:34:20,560
not working well for her.
So yes, Matt Bliss went ahead

595
00:34:20,560 --> 00:34:24,239
and like he did on the last
episode, he tweaked this a

596
00:34:24,239 --> 00:34:26,440
little bit and we have two
different versions.

597
00:34:26,440 --> 00:34:30,760
You can find all three versions,
the current version and Matt's

598
00:34:30,800 --> 00:34:34,280
two versions.
You can see all three of these

599
00:34:34,280 --> 00:34:37,800
with the links that we have for
you in the show notes.

600
00:34:37,800 --> 00:34:41,280
And one of the things Matt did,
which we didn't talk about yet

601
00:34:41,280 --> 00:34:46,159
here is he actually encouraged
that we zoom in on Karina.

602
00:34:46,159 --> 00:34:51,800
So we get from her head to her
waist in this image, Matt

603
00:34:51,800 --> 00:34:55,960
suggesting let's blow it up more
so it's more closer to like

604
00:34:55,960 --> 00:34:59,360
chest to the top of the head.
And I agree with that because

605
00:34:59,360 --> 00:35:02,680
again, when we talk about
smaller, the artwork appearing

606
00:35:02,680 --> 00:35:07,080
smaller and in other places
having her face bigger and

607
00:35:07,080 --> 00:35:09,800
brighter I think goes a long
way.

608
00:35:10,240 --> 00:35:14,040
He also made all of the fonts
more block lettered.

609
00:35:14,400 --> 00:35:18,240
I believe they're outlined and
they're just more legible.

610
00:35:18,680 --> 00:35:22,040
I love her image, it is really
vibrant.

611
00:35:22,240 --> 00:35:25,200
I love the pink jacket.
Somebody else said that the

612
00:35:25,240 --> 00:35:29,960
energy in this picture of her
matches the energy in her show.

613
00:35:30,680 --> 00:35:32,760
I'm drawn to her in this
picture.

614
00:35:33,160 --> 00:35:35,480
You can see she's vibrant.
The smile is great.

615
00:35:35,480 --> 00:35:37,080
I mean, the picture is really
good.

616
00:35:37,080 --> 00:35:40,040
I just think this is about
tweaking some of the positioning

617
00:35:40,040 --> 00:35:43,760
of the letters, maybe changing
the colors so that the name of

618
00:35:43,760 --> 00:35:46,320
everything stands out a little
bit more and you know what

619
00:35:46,320 --> 00:35:48,200
you're getting to.
But I really appreciate the

620
00:35:48,200 --> 00:35:52,000
picture and what you get the the
emotion that you get from

621
00:35:52,000 --> 00:35:54,520
looking at the picture.
So I'm going to disagree with

622
00:35:54,520 --> 00:35:57,640
Sid.
I find there's a few things that

623
00:35:57,640 --> 00:36:00,360
wrong to me with the picture.
One, she's not making eye

624
00:36:00,360 --> 00:36:02,600
contact with the audience.
She's looking off to the side

625
00:36:02,680 --> 00:36:05,440
and that will create a little
bit of mistrust between her and

626
00:36:05,440 --> 00:36:07,360
her audience, which we don't
want to do.

627
00:36:07,720 --> 00:36:12,000
The other thing is I just don't
feel like that's Karina's live

628
00:36:12,000 --> 00:36:14,520
on that in that image.
I think she's fun.

629
00:36:14,520 --> 00:36:19,040
I think she's really smart.
I think that the IT almost feels

630
00:36:19,040 --> 00:36:22,920
like she's trying to be somebody
in this image instead of being

631
00:36:22,920 --> 00:36:25,240
herself.
And I really would like to see a

632
00:36:25,360 --> 00:36:28,840
completely different image that
gets me, that makes me feel more

633
00:36:28,840 --> 00:36:32,680
like she's comfortable in her
house, drinking her coffee,

634
00:36:32,760 --> 00:36:34,480
looking out out of the woods and
stuff.

635
00:36:34,480 --> 00:36:38,640
Like that's the vibe I got for.
She's a really cool but nature

636
00:36:38,640 --> 00:36:41,360
sort of base person.
I would like to see some more of

637
00:36:41,360 --> 00:36:44,440
that and definitely eye contact.
So I have a question for you,

638
00:36:44,440 --> 00:36:46,240
Jonathan.
So if you'd not listened to the

639
00:36:46,240 --> 00:36:48,880
episode where she did kind of
gives you that description,

640
00:36:48,880 --> 00:36:52,400
would you have said the same
thing about changing the picture

641
00:36:52,400 --> 00:36:54,680
to looking outside, drinking a
cup of coffee kind of thing?

642
00:36:54,680 --> 00:36:56,160
Would you have said the same
thing as you've not heard her

643
00:36:56,160 --> 00:37:00,720
talk about that in the episode?
I would have won.

644
00:37:00,720 --> 00:37:03,160
I wouldn't have had anything to
kind of go off of if she hadn't

645
00:37:03,160 --> 00:37:04,680
talked that about that in the
episode.

646
00:37:04,680 --> 00:37:08,720
Because I think there's just, I
don't know, this picture doesn't

647
00:37:08,720 --> 00:37:11,960
feel like her to me.
So I go with what I heard in the

648
00:37:11,960 --> 00:37:14,480
episode because that's kind of
what I'm feeling with her.

649
00:37:14,840 --> 00:37:18,280
I don't know, A little bit more
businesswoman, a little less hot

650
00:37:18,280 --> 00:37:21,280
pink furry jacket.
Well, you know, everyone's got

651
00:37:21,280 --> 00:37:25,120
an opinion, right?
And I do take Jonathan's.

652
00:37:25,440 --> 00:37:30,440
I always have opinion.
I do take yours a little more

653
00:37:30,440 --> 00:37:33,440
seriously, not that I normally
don't, but I in this case, I

654
00:37:33,440 --> 00:37:38,280
mean she is.
Karina is your target audience,

655
00:37:38,280 --> 00:37:41,400
so I know you work with women
like her.

656
00:37:41,400 --> 00:37:47,120
So I I respect your input.
I personally do and I'm not her

657
00:37:47,120 --> 00:37:49,720
target audience and I gravitate
to the picture.

658
00:37:49,960 --> 00:37:53,720
I appreciate your point about
her not looking at the camera.

659
00:37:54,040 --> 00:37:56,080
It didn't bother me.
I didn't notice that.

660
00:37:56,080 --> 00:37:59,440
But again, I'm not her target
audience, so maybe that would go

661
00:37:59,440 --> 00:38:03,960
a long way for that audience.
I was going to say, when I look

662
00:38:03,960 --> 00:38:06,360
at this picture, and this isn't
meant as a negative comment, but

663
00:38:06,360 --> 00:38:08,560
I think this is a fashion
podcast, right?

664
00:38:08,720 --> 00:38:11,280
And then when I see your biggest
asset, I'm like, wait a minute,

665
00:38:11,280 --> 00:38:13,880
what does this have to do with
the business she's talking

666
00:38:13,880 --> 00:38:15,640
about?
Small business people, I think,

667
00:38:15,640 --> 00:38:19,240
or empowered business people.
I don't see that in the title.

668
00:38:19,240 --> 00:38:21,880
I don't see that in the in
anything in that picture.

669
00:38:21,880 --> 00:38:24,600
So it just disconnects from me.
I hear that.

670
00:38:25,160 --> 00:38:26,880
That makes some sense too.
OK.

671
00:38:27,680 --> 00:38:32,760
So I think overall, the biggest
advice, the biggest take away if

672
00:38:32,760 --> 00:38:39,160
nothing else for Karina is to
work on the fonts and the sizing

673
00:38:39,640 --> 00:38:42,200
of the fonts.
We want them to be clear,

674
00:38:42,200 --> 00:38:47,440
legible, no matter what size,
whether they're genuinely A

675
00:38:47,480 --> 00:38:51,920
thumbnail size or if they're a
typical size you'd see on

676
00:38:51,920 --> 00:38:56,280
Spotify, Apple, etcetera.
I want to be able to read this

677
00:38:56,280 --> 00:39:01,600
clearly and then as far as the
photos and what kind, that can

678
00:39:01,600 --> 00:39:04,960
be subjective, but I think it's
important to at least consider

679
00:39:04,960 --> 00:39:07,200
especially some of the comments
that Jonathan and Syd were

680
00:39:07,200 --> 00:39:09,320
sharing.
I'm going to read Ashley's

681
00:39:09,320 --> 00:39:12,440
comment to wrap this up.
If I was just casually

682
00:39:12,440 --> 00:39:16,440
scrolling, my first guest
wouldn't be that this is a show

683
00:39:16,480 --> 00:39:19,120
for mom entrepreneur types.
I agree.

684
00:39:19,120 --> 00:39:24,680
Ashley, OK, so that is now
officially the full evaluation

685
00:39:25,280 --> 00:39:28,640
of you are your biggest asset
that we did.

686
00:39:28,880 --> 00:39:32,160
We did yesterday more of the
episode itself today, more of

687
00:39:32,160 --> 00:39:34,440
the overall branding and
imaging.

688
00:39:35,640 --> 00:39:39,640
So congratulations to Karina.
I do think she's on to something

689
00:39:39,640 --> 00:39:41,720
here.
And I think with some small

690
00:39:41,720 --> 00:39:46,000
tweaks, she could really knock
this out of the park.

691
00:39:47,120 --> 00:39:49,240
I'm looking forward to
continuing and following her

692
00:39:49,240 --> 00:39:54,480
journey through Feel Better, our
producer Co hosts here at the

693
00:39:54,480 --> 00:39:57,200
podcasting Morning Chat and her
producer as well.

694
00:39:57,320 --> 00:39:58,680
Sid, did you want to add
anything?

695
00:39:59,280 --> 00:40:04,600
I just want to say that it takes
so much courage to submit

696
00:40:04,600 --> 00:40:08,880
yourself to feedback and
everybody that has, you know,

697
00:40:09,240 --> 00:40:11,920
sent us there, the two that have
requested right one that we

698
00:40:11,920 --> 00:40:14,960
picked on our own I think.
And so I just would say

699
00:40:14,960 --> 00:40:16,640
congratulations to everybody
that is.

700
00:40:17,120 --> 00:40:19,520
Submitted their stuff and take
so much courage to put yourself

701
00:40:19,520 --> 00:40:23,400
in this position and to receive,
hopefully with an open heart,

702
00:40:24,000 --> 00:40:26,240
the feedback that you're giving.
At the end of the day, it's your

703
00:40:26,240 --> 00:40:28,200
show.
Do with it what you want.

704
00:40:28,200 --> 00:40:30,680
Take the feedback.
I think all feedback is a gift,

705
00:40:30,680 --> 00:40:34,400
but I really, really enjoy doing
this, Mark.

706
00:40:34,400 --> 00:40:37,520
So it's a great addition and
congratulations to everybody

707
00:40:37,520 --> 00:40:40,720
that has submitted and hope that
you take the feedback the way

708
00:40:40,720 --> 00:40:43,680
it's given.
Thank you, Sid, I agree with

709
00:40:43,680 --> 00:40:45,600
you.
I think if anybody else is

710
00:40:45,600 --> 00:40:48,160
feeling brave, feeling
courageous and wants an

711
00:40:48,160 --> 00:40:51,760
evaluation of their podcast,
check out our show notes.

712
00:40:51,760 --> 00:40:55,240
You'll see a link in there to
fill out the application.

713
00:40:55,240 --> 00:40:57,680
It's pretty painless.
It's not going to take you a lot

714
00:40:57,680 --> 00:41:00,800
of time.
Fill it out and we will let you

715
00:41:00,800 --> 00:41:04,720
know when we will get to yours
and evaluate your podcast.

716
00:41:04,800 --> 00:41:08,560
And there's also there's an
option if you're not brave,

717
00:41:09,520 --> 00:41:12,040
sure, you're not feeling
terribly courageous right now,

718
00:41:12,040 --> 00:41:15,080
but you do want an evaluation.
There is an option to get a

719
00:41:15,080 --> 00:41:19,960
private evaluation as well.
I just want to throw that out

720
00:41:19,960 --> 00:41:23,600
there that, you know, if you do
want some feedback, there is an

721
00:41:23,600 --> 00:41:26,680
option to get that taken care of
for you too.

722
00:41:26,680 --> 00:41:30,520
So check that out.
And now let's celebrate some of

723
00:41:30,520 --> 00:41:33,600
our wins from the week.
And I really do need some music

724
00:41:33,600 --> 00:41:37,400
for a transition like that.
It just doesn't feel as as

725
00:41:37,400 --> 00:41:39,920
smooth when I just all of a
sudden go from what we just did

726
00:41:39,920 --> 00:41:41,800
to OK, let's celebrate our wins
from the week.

727
00:41:41,800 --> 00:41:43,840
I need like a Jingle or
something.

728
00:41:44,520 --> 00:41:46,800
I got to work on that producer
team.

729
00:41:47,600 --> 00:41:49,640
Let's write that down and figure
that out.

730
00:41:50,640 --> 00:41:52,960
So with that, we are going to
share our wins from the week.

731
00:41:52,960 --> 00:41:56,720
Doesn't matter how big or small
you think your win is, if you

732
00:41:56,720 --> 00:42:00,000
accomplished something this
week, let's celebrate it.

733
00:42:00,000 --> 00:42:04,040
It is important to stop and
smell the roses, otherwise we're

734
00:42:04,040 --> 00:42:07,920
going to just be stuck in that
daily grind day in and day out.

735
00:42:08,240 --> 00:42:13,960
And that's where burnout occurs.
So let's stop and celebrate.

736
00:42:13,960 --> 00:42:18,120
Let's be excited about those
things that we've accomplished.

737
00:42:18,120 --> 00:42:21,240
And I'm asking all of you
listening live now come up.

738
00:42:21,680 --> 00:42:25,760
Let's start sharing our wins
from this past week.

739
00:42:25,760 --> 00:42:29,080
And I'm going to start with
Janae, who's been on stage

740
00:42:29,520 --> 00:42:31,320
waiting patiently.
Janae, please forgive me.

741
00:42:31,320 --> 00:42:33,600
I should have gone to you at
some point just to hear if you

742
00:42:33,600 --> 00:42:37,440
had anything you wanted to add.
I will say if you did want to

743
00:42:37,440 --> 00:42:40,200
comment at all on anything we
discussed about, you are your

744
00:42:40,200 --> 00:42:41,960
biggest asset.
You are more than welcome.

745
00:42:41,960 --> 00:42:44,520
And then please share a win from
your past week.

746
00:42:44,560 --> 00:42:47,480
Good morning.
Excellent work on the

747
00:42:47,920 --> 00:42:52,920
deciphering and breaking down of
how that podcast can level up.

748
00:42:53,320 --> 00:42:56,120
And I think that's a win in
itself because we all came

749
00:42:56,120 --> 00:43:00,160
together as a community and put
those minds together to, you

750
00:43:00,160 --> 00:43:03,240
know, give excellent feedback.
Thank you.

751
00:43:03,520 --> 00:43:08,080
OK, so when from the week the
videos for Empowered Podcasting

752
00:43:08,080 --> 00:43:13,320
conference are half of them are
all ready and uploaded to the

753
00:43:13,320 --> 00:43:15,920
right place.
So when we do get people in,

754
00:43:15,920 --> 00:43:18,560
they have access to it.
The rest of them are coming.

755
00:43:18,680 --> 00:43:23,720
Should be done this weekend.
Another big win for me was had a

756
00:43:23,720 --> 00:43:27,160
really great breakthrough on
understanding, hey, how does

757
00:43:27,160 --> 00:43:29,320
conversations go?
Like there's, there's this

758
00:43:29,320 --> 00:43:34,400
powerful system called
entrepreneurs entrepreneur

759
00:43:34,880 --> 00:43:37,480
operating system, EOS.
I don't know if anybody's heard

760
00:43:37,480 --> 00:43:40,400
it.
So again, it's a system that

761
00:43:40,400 --> 00:43:44,640
helps businesses flourish and
really understand, hey, where

762
00:43:44,960 --> 00:43:47,240
does a customer come in?
How do they discover you?

763
00:43:47,560 --> 00:43:50,160
What do you take them?
So where's the middle point?

764
00:43:50,160 --> 00:43:54,440
So we were able to get some
really great big breakthroughs

765
00:43:55,120 --> 00:43:58,000
and I'm going to be testing all
of the stuff I learned over the

766
00:43:58,000 --> 00:44:01,040
week later today.
So super excited for all that.

767
00:44:01,040 --> 00:44:02,520
Thank you.
Congratulations.

768
00:44:02,520 --> 00:44:06,280
That sounds really cool and I'll
share that win with you.

769
00:44:06,280 --> 00:44:09,000
As far as the progress you've
been making on the Empowered

770
00:44:09,000 --> 00:44:13,840
Podcasting videos, I'm really
excited to get those out to the

771
00:44:13,840 --> 00:44:16,240
masses soon.
So thank you for all your hard

772
00:44:16,240 --> 00:44:17,840
work.
Janae and Sid, I think you had a

773
00:44:17,840 --> 00:44:20,120
question.
I had a question just to

774
00:44:20,120 --> 00:44:21,960
comment.
I have several clients who use

775
00:44:21,960 --> 00:44:25,400
the EOS system Janae.
It's a really really powerful

776
00:44:25,400 --> 00:44:27,480
system.
If you're interested in

777
00:44:27,480 --> 00:44:31,240
understanding what EOS is, I
would read their first book

778
00:44:31,240 --> 00:44:35,640
called Traction.
It really describes EOS and the

779
00:44:35,640 --> 00:44:37,720
power of your business.
The book is called Traction.

780
00:44:38,640 --> 00:44:41,160
Thank you, Sid.
We'll put a link to that book.

781
00:44:41,640 --> 00:44:44,040
We may need to confirm it with
you or if you could just send it

782
00:44:44,040 --> 00:44:45,720
to Ashley or put it in the chat
here.

783
00:44:45,720 --> 00:44:48,080
We will make sure to put that in
the show notes.

784
00:44:48,080 --> 00:44:51,880
Thank you, Sid, and I'm going to
keep it moving and go to Chris

785
00:44:51,880 --> 00:44:53,920
Baglio, who's joined us on
stage.

786
00:44:53,920 --> 00:44:56,600
Good morning to you, Chris.
It's been a minute since we've

787
00:44:56,720 --> 00:44:59,840
had the chance to talk to you
here on the podcasting Morning

788
00:44:59,840 --> 00:45:01,480
Chat.
Please share any wins with us

789
00:45:01,480 --> 00:45:04,640
that you've had this week.
So Mark knows this and Sid knows

790
00:45:04,640 --> 00:45:06,640
this.
Actually, Sid was probably one

791
00:45:06,640 --> 00:45:09,520
of the second people that I told
when this happened at a powered

792
00:45:09,520 --> 00:45:13,920
podcast conference.
But this week started a brand

793
00:45:13,920 --> 00:45:19,520
new career as a vocational
cognitive therapist working with

794
00:45:19,920 --> 00:45:23,240
folks in the TBI.
That's a traumatic brain injury

795
00:45:23,240 --> 00:45:26,680
community at the same facility
that my wife works at.

796
00:45:26,720 --> 00:45:31,760
And I am right now in the throes
of training and being like

797
00:45:31,920 --> 00:45:33,880
thrown into it and learning a
lot.

798
00:45:34,160 --> 00:45:37,320
I will tell you I am very
overwhelmed but also very

799
00:45:37,320 --> 00:45:41,960
excited and really what they
want me to be doing when I get

800
00:45:41,960 --> 00:45:45,800
into things and start treating
clients on my own is bringing my

801
00:45:45,800 --> 00:45:51,280
background, a podcasting, video
production, music, radio, all

802
00:45:51,280 --> 00:45:52,760
that.
Bring that to the table and

803
00:45:52,760 --> 00:45:57,040
create and develop programs that
I can work with individuals on

804
00:45:57,040 --> 00:46:00,680
one to 1 and in groups to help
them, you know, with their, with

805
00:46:00,680 --> 00:46:03,680
their different goals that each
client has, you know,

806
00:46:03,680 --> 00:46:06,120
established.
So if one of these things where

807
00:46:06,120 --> 00:46:08,000
I was looking for a little bit
of a change.

808
00:46:08,000 --> 00:46:11,080
And so this happens to be
something I didn't think was on

809
00:46:11,080 --> 00:46:14,240
my radar honestly, a month ago
what actually going back to

810
00:46:14,240 --> 00:46:17,080
September, I had no idea this
was something that was even a

811
00:46:17,080 --> 00:46:21,160
possible career route.
Turns out it is, and I'm excited

812
00:46:21,160 --> 00:46:25,880
to kind of bridge my 25 years of
background of production and

813
00:46:25,880 --> 00:46:30,600
content and and creative and
bring it to a community and, you

814
00:46:30,600 --> 00:46:32,400
know, help them, help them help
people.

815
00:46:32,400 --> 00:46:35,960
So really excited about it and
like I said, overwhelming but

816
00:46:35,960 --> 00:46:40,840
also exciting at the same time.
Yeah, Sid was literally, I had

817
00:46:40,840 --> 00:46:43,840
gotten the call out of Powered
Podcasting on that Friday that I

818
00:46:43,840 --> 00:46:48,280
had gotten the job, and I had
seen Sid about an hour or so

819
00:46:48,280 --> 00:46:50,640
later.
So I think literally he was #2

820
00:46:50,800 --> 00:46:54,400
actually maybe #3 sick because I
told my wife and I told Amanda.

821
00:46:55,920 --> 00:46:58,520
Dude, I'm so excited for you and
I've been looking at your, I'm

822
00:46:58,560 --> 00:47:00,960
saying on LinkedIn, I'm like,
when's he going to make the

823
00:47:00,960 --> 00:47:02,840
announcement?
Like where is this announcement

824
00:47:02,840 --> 00:47:06,120
that he's going to make?
Congratulations, Chris.

825
00:47:06,120 --> 00:47:07,680
This is exciting time for you,
buddy.

826
00:47:08,360 --> 00:47:09,920
No, thank you.
And I will be making an

827
00:47:09,920 --> 00:47:11,200
announcement as I get through
it.

828
00:47:11,200 --> 00:47:13,680
But it's just been, honestly,
it's been a whirlwind.

829
00:47:13,680 --> 00:47:17,120
I spent one full week in HR
training of state regulation

830
00:47:17,240 --> 00:47:21,000
insurance stuff, which was
crazy, and then actually this

831
00:47:21,000 --> 00:47:24,040
first week on the actual job.
And then on top of that, my wife

832
00:47:24,040 --> 00:47:28,120
and I moved over the weekend.
So a move and a new job.

833
00:47:28,120 --> 00:47:29,920
And it's just been, my head has
been spinning.

834
00:47:29,920 --> 00:47:32,560
So yeah, for anybody that
listens the songs I'm showed on,

835
00:47:32,560 --> 00:47:34,320
it's been on just a little bit
of a hiatus.

836
00:47:34,320 --> 00:47:36,360
I, I don't even have any of my
stuff set up.

837
00:47:36,360 --> 00:47:38,360
That's this weekend.
I'm hoping to make some headway

838
00:47:38,360 --> 00:47:40,960
and get all my podcast, all my
mic stuff set back up.

839
00:47:40,960 --> 00:47:44,120
So, and also, you know, so I can
get back live on the radio and

840
00:47:44,120 --> 00:47:46,920
all that.
So it's, it's all processed, but

841
00:47:46,920 --> 00:47:48,760
I'll get there.
But anyway, that's my big win.

842
00:47:48,760 --> 00:47:50,080
Thanks for letting me share
everybody.

843
00:47:50,200 --> 00:47:52,320
Yeah, I echo everything Sid
said.

844
00:47:52,320 --> 00:47:55,640
Congratulations, Chris.
Really excited for you.

845
00:47:55,640 --> 00:47:58,880
And yeah, it sounds like a lot
of things going on all at once,

846
00:47:58,880 --> 00:48:02,800
so I encourage you to make sure
to carve out some personal time

847
00:48:02,800 --> 00:48:05,280
for yourself no matter what.
Right?

848
00:48:05,280 --> 00:48:06,240
Don't give.
Don't.

849
00:48:06,400 --> 00:48:08,080
Well, I'll get to it at some
point.

850
00:48:08,080 --> 00:48:13,040
No, I encourage you schedule,
even if it's an hour to sit down

851
00:48:13,040 --> 00:48:17,320
and find some quiet or find
something to unwind.

852
00:48:17,320 --> 00:48:19,000
But it's so important to do
that.

853
00:48:19,440 --> 00:48:21,000
You're right.
I mean, yesterday I basically

854
00:48:21,000 --> 00:48:26,120
unpacked 1 mic, unpacked my
zoom, my P4 and did my hardcore

855
00:48:26,120 --> 00:48:28,080
show last night from 9:00 to
10:00.

856
00:48:28,120 --> 00:48:30,960
I was like determined, I'm like,
I gotta do something.

857
00:48:30,960 --> 00:48:33,920
I had to get back to some kind
of regular thing.

858
00:48:33,920 --> 00:48:36,800
So I I did my one hour hardcore
show last night.

859
00:48:36,800 --> 00:48:39,200
So it was that at least was
like, all right, I feel somewhat

860
00:48:39,760 --> 00:48:43,400
back to like where I want to be.
So that to me was like relaxing.

861
00:48:43,960 --> 00:48:44,960
Right.
Good.

862
00:48:44,960 --> 00:48:46,480
Well, congratulations again,
Chris.

863
00:48:46,480 --> 00:48:50,880
Thank you for sharing the news
with everyone this morning and I

864
00:48:50,880 --> 00:48:53,720
will keep it moving.
And again, I I see you guys in

865
00:48:53,720 --> 00:48:56,880
the audience here.
Please come join us if you'd

866
00:48:56,880 --> 00:49:01,520
like to share any of your wins.
And before I officially go down

867
00:49:01,520 --> 00:49:03,400
the line, Ralph, did you have
something else you wanted to

868
00:49:03,400 --> 00:49:04,920
add?
Yeah, I wanted to share two

869
00:49:04,920 --> 00:49:08,560
wins, if that's OK First win as
I was, I don't know how many

870
00:49:08,560 --> 00:49:11,880
people know this, but I have a
farm, I raise black Angus cows

871
00:49:12,280 --> 00:49:14,960
and yesterday morning I was out
for a walk and we had a baby

872
00:49:14,960 --> 00:49:18,000
born, so it was very cool to be
out walking in the morning is

873
00:49:18,000 --> 00:49:20,480
when we weren't expecting, but
those things happen.

874
00:49:20,800 --> 00:49:24,960
Second big win is this week I
launched my new show, which is

875
00:49:24,960 --> 00:49:26,720
called Content Creators
Accountant.

876
00:49:26,720 --> 00:49:30,360
They the trailer is out, the
press release is out, The first

877
00:49:30,360 --> 00:49:32,520
episode is actually going to
drop on December the 9th.

878
00:49:32,520 --> 00:49:36,200
But it is a show dedicated to
helping content creators make a

879
00:49:36,200 --> 00:49:38,720
business of their content.
But that's content

880
00:49:38,720 --> 00:49:40,960
creatorsaccountant.com.
It's something I've been working

881
00:49:40,960 --> 00:49:43,160
on for like 6 or seven months,
but I'm so excited.

882
00:49:43,280 --> 00:49:45,120
I put the trailer out, I put the
YouTube out.

883
00:49:45,120 --> 00:49:46,720
So thanks for letting me share
that.

884
00:49:47,000 --> 00:49:49,560
Awesome.
Congratulations on on both on

885
00:49:49,560 --> 00:49:54,160
the new cow and the new podcast.
Congratulations.

886
00:49:54,160 --> 00:49:58,360
Let's get go ahead and put a
link in the chat and Ashley will

887
00:49:58,360 --> 00:50:00,880
grab it and put it in the show
notes as well to the new show.

888
00:50:00,880 --> 00:50:04,680
We want to make sure our
community gets to be a part of

889
00:50:04,680 --> 00:50:06,960
what you've been cooking up.
Ralph.

890
00:50:06,960 --> 00:50:10,080
Congratulations, Jonathan.
Do you want to share any wins?

891
00:50:10,520 --> 00:50:13,760
Well, one, because Mimi is
joining me over here on she's

892
00:50:13,760 --> 00:50:16,080
she didn't come up on stage,
unfortunately, but she's joining

893
00:50:16,080 --> 00:50:18,320
me over here on chatter along
with a couple other people.

894
00:50:18,560 --> 00:50:22,920
Again, I just want to celebrate
the release of our final episode

895
00:50:22,920 --> 00:50:25,160
of coffee social, which came out
yesterday.

896
00:50:25,520 --> 00:50:28,560
And like I said, it's a funny
episode and an enjoyable ones

897
00:50:28,560 --> 00:50:30,520
that go listen to it.
It's not not going to make you

898
00:50:30,520 --> 00:50:32,720
cry too much, especially if you
don't know us at all.

899
00:50:33,160 --> 00:50:36,280
The other thing that I wanted to
celebrate is not podcast

900
00:50:36,280 --> 00:50:39,640
related, but I am in a
mastermind and I launched part

901
00:50:39,640 --> 00:50:42,480
part of the mastermind is
creating a program and I

902
00:50:42,480 --> 00:50:46,000
launched that program this week
and I've got 6 people that

903
00:50:46,000 --> 00:50:47,480
actually bought into that
program.

904
00:50:47,600 --> 00:50:51,760
So for a test, that is a really
strong test and I'm very happy

905
00:50:51,760 --> 00:50:53,440
about that.
So I want to thank everybody who

906
00:50:53,440 --> 00:50:57,160
joined me for that particular
program, which is really helping

907
00:50:57,160 --> 00:51:00,680
people show up on social media
and grow their business and work

908
00:51:00,680 --> 00:51:03,600
on their branding and stuff.
Congratulations, Jonathan.

909
00:51:03,600 --> 00:51:07,600
And I don't know this to be true
for you, but I know for me and

910
00:51:07,600 --> 00:51:12,560
I've seen others, it can be
scary putting out a new program

911
00:51:12,560 --> 00:51:16,160
like you're describing because
you don't know if it's going to,

912
00:51:16,160 --> 00:51:19,080
how well it'll be received, even
though you've put in all the

913
00:51:19,080 --> 00:51:21,520
work, all the research.
You think it's something that

914
00:51:21,520 --> 00:51:24,720
your audience wants and needs,
but you don't know.

915
00:51:24,720 --> 00:51:27,960
And that it, it can be scary
putting that out there and

916
00:51:27,960 --> 00:51:29,840
waiting to see if you get any
bites.

917
00:51:29,840 --> 00:51:33,160
And to get 6 people on a beta
test like this, that's awesome.

918
00:51:33,160 --> 00:51:35,080
So congratulations.
Thank you.

919
00:51:35,200 --> 00:51:36,560
And it's scary as all hell,
Yeah.

920
00:51:37,600 --> 00:51:40,800
I admit that's a weakness of
mine that I'm working on

921
00:51:40,800 --> 00:51:43,320
strengthening.
I, I, it's probably why you

922
00:51:43,320 --> 00:51:46,720
don't see a lot of programs
coming from me.

923
00:51:47,160 --> 00:51:50,760
I think that there is that fear.
And yes, I genuinely am working

924
00:51:50,760 --> 00:51:55,360
through that as we speak.
So hopefully 2026, you will see

925
00:51:55,360 --> 00:51:58,320
some more of that kind of stuff
from me in the future.

926
00:51:58,320 --> 00:52:00,440
Thanks for being an inspiration,
Jonathan.

927
00:52:00,440 --> 00:52:03,680
Appreciate that.
Ashley, would you share a win

928
00:52:03,680 --> 00:52:06,200
and pass it to Dr. Who will pass
it to Sid?

929
00:52:06,680 --> 00:52:08,280
Absolutely.
Good morning happy Friday.

930
00:52:08,280 --> 00:52:13,400
So my win for the week is that I
am able to be with y'all here

931
00:52:13,480 --> 00:52:15,680
while camping at this last
couple days.

932
00:52:15,680 --> 00:52:19,640
Dr. helped out on Wednesday but
yesterday got to edit the show

933
00:52:19,640 --> 00:52:21,840
from camping here at Florida
America.

934
00:52:21,920 --> 00:52:24,240
Excuse me Florida Winter music
festival.

935
00:52:24,560 --> 00:52:28,640
I'm playing my set tomorrow at
1:30 and that's my win for the.

936
00:52:29,440 --> 00:52:33,720
Congratulations, Ashley, and so
cool that you can see a podcast

937
00:52:34,040 --> 00:52:37,360
being produced from anywhere.
Go ahead, Dr. I've been

938
00:52:37,360 --> 00:52:41,480
diagnosed with Bursitis in both
hips, my entire pelvis.

939
00:52:41,800 --> 00:52:47,120
And my win is that I'm going to
be starting acupuncture because

940
00:52:47,120 --> 00:52:49,600
I get shots in like every three
months.

941
00:52:49,600 --> 00:52:53,120
I get cortisone shots, but in
between those shots don't last

942
00:52:53,120 --> 00:52:54,880
every three months.
You know, it doesn't last for an

943
00:52:54,880 --> 00:52:57,000
entire three months.
So in between I'm going to be

944
00:52:57,000 --> 00:53:00,280
getting some acupuncture,
specifically something called

945
00:53:00,280 --> 00:53:03,560
dry needling.
And when you look at it on

946
00:53:03,560 --> 00:53:06,480
YouTube, it looks aggressive.
I've had it done.

947
00:53:06,880 --> 00:53:10,240
I know the dry needling on what
part of your body.

948
00:53:10,360 --> 00:53:12,480
It was actually on my back, my
lower back.

949
00:53:12,480 --> 00:53:16,640
It had, I'd thrown it at one
point a few years ago and it was

950
00:53:16,640 --> 00:53:19,040
just so bad.
So my wife took me to this place

951
00:53:19,040 --> 00:53:23,240
that she goes to and that's what
he suggested and it absolutely

952
00:53:23,240 --> 00:53:26,960
made a huge difference for me.
That would be nice.

953
00:53:27,200 --> 00:53:30,120
I've had acupuncture before but
never a dry needle.

954
00:53:30,120 --> 00:53:30,680
It's.
Similar.

955
00:53:31,200 --> 00:53:34,440
It's similar, yeah.
And I will share one of your

956
00:53:34,440 --> 00:53:37,440
other wins.
You hosted that mastermind thing

957
00:53:37,440 --> 00:53:40,840
yesterday, That networking.
That yeah, I was in virtual

958
00:53:40,840 --> 00:53:44,240
networking and every week we're
getting more and more people.

959
00:53:44,560 --> 00:53:45,760
And thank you for bringing it
up.

960
00:53:45,760 --> 00:53:50,160
Mark and I, I hope to see some
of the listeners come in on

961
00:53:50,160 --> 00:53:53,200
Thursdays so we can all get
together and talk about

962
00:53:53,200 --> 00:53:56,000
podcasting.
I will join next Thursday.

963
00:53:56,000 --> 00:53:58,720
Please stay on top of me to to
do that.

964
00:53:58,720 --> 00:54:01,320
But I will join next Thursday
because I know you'll be doing

965
00:54:01,320 --> 00:54:04,000
more hosting next week.
Yep, I sure will.

966
00:54:04,000 --> 00:54:06,080
Congratulations, Dr. Let's wrap
it up with Sid.

967
00:54:06,080 --> 00:54:09,680
I'll share a win after him and
we will head off to our weekend.

968
00:54:09,680 --> 00:54:13,760
Go ahead, Sid.
So I got a new sponsor for my

969
00:54:13,760 --> 00:54:16,960
podcast for season 7 a couple of
days ago.

970
00:54:17,040 --> 00:54:20,040
Somebody signed up to be a
bronze sponsor, which is great.

971
00:54:20,040 --> 00:54:22,240
So now I have two bronze and 1
silver.

972
00:54:22,280 --> 00:54:27,640
So kicking away at it everyday
and then I got a really heart

973
00:54:27,640 --> 00:54:31,040
warming message from my friend
Naraj Kapoor, who went to visit

974
00:54:31,040 --> 00:54:33,960
with my daughter, had coffee
with Lucy in London.

975
00:54:33,960 --> 00:54:37,360
He lives in Ireland and he was
in London for the day and wanted

976
00:54:37,360 --> 00:54:39,400
to meet Lucy.
So I helped coordinate that.

977
00:54:39,400 --> 00:54:42,480
And it's just so, so great to
have somebody, you know, had

978
00:54:42,480 --> 00:54:45,160
another dad check on your
daughter, make sure she's doing

979
00:54:45,160 --> 00:54:47,640
OK.
And Lucy called me shortly after

980
00:54:47,640 --> 00:54:49,920
that tell me how much fun she
had with him and what a nice man

981
00:54:49,920 --> 00:54:52,480
that he was and how much she
appreciated the introduction.

982
00:54:52,480 --> 00:54:55,880
So, you know, when she's 3000
miles away, it's just nice to

983
00:54:55,880 --> 00:54:58,840
get a little glimpse from
another dad that, hey, she's

984
00:54:58,840 --> 00:55:00,040
doing OK, man, don't worry about
it.

985
00:55:00,560 --> 00:55:03,600
Love that.
Congratulations on landing more

986
00:55:03,600 --> 00:55:06,320
of those sponsors for your new
season of the podcast.

987
00:55:06,320 --> 00:55:08,280
Very cool.
And your whole revamp for the

988
00:55:08,280 --> 00:55:11,320
podcast for that matter.
Really encouraging and exciting.

989
00:55:11,840 --> 00:55:15,400
Congratulations, Sid.
And by the way, real quick, Dave

990
00:55:15,400 --> 00:55:19,960
Campbell shares in the chat,
which is something Dr. was

991
00:55:20,000 --> 00:55:22,840
sharing with me before the show
today we forgot to get to it.

992
00:55:23,160 --> 00:55:28,920
Elsie from Libsyn has announced
her departure, which if you were

993
00:55:28,920 --> 00:55:32,800
following along on Wednesday
when we do our news and comment,

994
00:55:33,080 --> 00:55:38,200
we had talked about Rob Walsh
leaving and now she's leaving as

995
00:55:38,200 --> 00:55:40,440
well and she's AI mean.
No, I want to.

996
00:55:40,640 --> 00:55:43,040
I want to make it a correction,
OK?

997
00:55:43,600 --> 00:55:46,320
We don't know if Rob Walsh has
left.

998
00:55:46,640 --> 00:55:47,960
Oh fair.
His show.

999
00:55:48,640 --> 00:55:52,160
His show?
Had ended the feed that he does

1000
00:55:52,160 --> 00:55:55,080
with Elsie has ended.
Thank you.

1001
00:55:55,080 --> 00:55:59,160
And now Elsie has left the
company and we don't know about

1002
00:55:59,160 --> 00:56:01,480
Rob yet.
And you know, Rob is here in

1003
00:56:01,480 --> 00:56:05,240
Nashville, so I just haven't run
into it yet, but yeah.

1004
00:56:05,600 --> 00:56:06,560
Interesting.
Yeah.

1005
00:56:06,680 --> 00:56:08,280
OK.
Thank you for that correction.

1006
00:56:08,280 --> 00:56:13,960
And really, if anybody knows any
behind the scenes people, behind

1007
00:56:13,960 --> 00:56:18,080
the scenes thing, behind the
scenes industry stuff, Elsie was

1008
00:56:18,080 --> 00:56:20,880
a big name, especially with
Libsyn.

1009
00:56:21,080 --> 00:56:25,640
She was their community manager,
among other things, and it was

1010
00:56:25,760 --> 00:56:28,600
definitely a shock to a lot of
people for sure.

1011
00:56:28,600 --> 00:56:31,560
So we'll find out where she's
headed next.

1012
00:56:32,280 --> 00:56:35,880
And my win for the week is we've
gotten several pieces of

1013
00:56:35,880 --> 00:56:39,320
positive feedback this week from
something from Ralph, who had

1014
00:56:40,680 --> 00:56:43,520
left us a review on Apple and
then the one I read at the top

1015
00:56:43,520 --> 00:56:45,200
of the show.
It's heartwarming, it's

1016
00:56:45,200 --> 00:56:49,080
appreciated, and it really
genuinely helps keep me going.

1017
00:56:49,480 --> 00:56:54,080
So thank you for the awesome
feedback this week, everyone.

1018
00:56:54,080 --> 00:56:56,720
All right, we are back Monday,
7:00 AM Eastern Time.

1019
00:56:56,720 --> 00:57:00,080
Come join us live on Clubhouse
Chatter, YouTube, Facebook, all

1020
00:57:00,080 --> 00:57:02,120
the things.
And if you can't, no problem,

1021
00:57:02,120 --> 00:57:06,280
you'll pick it up on your
favorite podcast platform just a

1022
00:57:06,280 --> 00:57:08,280
couple hours later.
Just follow us at

1023
00:57:08,280 --> 00:57:13,440
podpage.com/PMC and you can find
out all the details how you can

1024
00:57:13,440 --> 00:57:16,240
connect with us and be a part of
this awesome community.

1025
00:57:16,520 --> 00:57:19,160
Until Monday.
Make it a great weekend

1026
00:57:19,160 --> 00:57:20,320
everybody.
Take care.