May 22, 2026

523. Why Podcast Community Matters More Than Ever

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A lot of creators chase growth before realizing Podcast community matters more than downloads that disappear after one listen. The morning show cast and crew talk about the difference between having an audience and building real connection, the kind where listeners share your episodes, message you about how the show helped them, and keep showing up because they feel part of something. There’s also a bigger conversation around consistency, vulnerability, and why the strongest momentum usually comes from the people already paying attention, not random spikes in traffic. By the end, you may stop thinking of community as a bonus and start seeing it as the reason podcasts last in the first place.

Episode Highlights:

[02:11] Personal Update and Gratitude

[02:47] Spotlight Series Introduction

[13:42] Why Community Beats Numbers

[14:34] Listener Moments That Prove Impact

[19:42] Audience vs. Community Signals

[26:13] The Five-Step Community Framework

[28:10] Step One: Embed Before You Lead

[29:58] Connecting Two Tribes

[33:44] Show Up and Learn People

[36:33] What Makes Leaders Strong

[45:43] Audience vs. Network vs. Community

[53:17] Personal Priorities and Wrap-Up

Links & Resources:

Cartridge and Quest:

https://www.cartridgeandquest.com/

Feature Your Podcast on the Podcasting Morning Show:

https://PodcastingMorningShow.com/spotlight

The Podcasting Morning Show:

⁠⁠www.podcastingmorningshow.com⁠⁠

Ways to Watch or Listen:⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastingmorningshow.com/joinus/

Meet the PMS Cast and Crew:

⁠⁠https://podcastingmorningshow.com/people⁠⁠

Join The Empowered Podcasting Facebook Group:

⁠⁠www.facebook.com/groups/empoweredpodcasting⁠⁠⁠

Book A Free Call With Marc:

https://calendly.com/ironickmedia/freestrategycall

Application To Submit Your Show For Evaluation:

⁠⁠⁠⁠⁠https://podcastingmorningshow.com/eval⁠⁠

Join us every other Monday at 8 AM ET for the Obsession Worthy Podcasts:⁠⁠⁠

http://podcastingmorningshow.com/owp/⁠⁠

Join us LIVE every weekday morning at 8 am ET (US) on ⁠Clubhouse⁠: ⁠⁠⁠⁠⁠⁠

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1
00:00:05,280 --> 00:00:07,515
Marc Ronick: Good morning,

podcasters.

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00:00:07,515 --> 00:00:13,752
Today is Friday, may 22 2026 and
today we'll talk
about why

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00:00:13,752 --> 00:00:17,690
podcasters may be chasing
audience growth before
they've

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00:00:17,690 --> 00:00:21,549
built real community, and how
people already showing
up can

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create your strongest lasting
momentum.

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00:00:23,692 --> 00:00:28,471
So, if you're
listening live
on Clubhouse, hit the share

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00:00:28,471 --> 00:00:31,230
button, top right-hand
side of
the screen, and share it however

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Clubhouse lets you.
And
if you're catching us via

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00:00:33,795 --> 00:00:36,645
podcast, YouTube, etc. please

share this with a fellow

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00:00:36,645 --> 00:00:40,278
podcaster.
And now, give us
about 30

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seconds, we'll get things
rolling.

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Thanks for being
here.
The podcasting morning show is

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00:00:53,626 --> 00:00:56,745
powered by Ironick
Media,
helping podcasters launch,

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00:00:56,745 --> 00:01:00,930
polish, and grow great
shows,
and by Content creators

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00:01:00,930 --> 00:01:04,080
accountant helping creators

build real business behind their

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00:01:04,080 --> 00:01:15,753
content.
Good morning again,
podcasting

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00:01:15,753 --> 00:01:24,119
morning show.
Thank you so much for being

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00:01:24,119 --> 00:01:26,023
here.
I am
your host, Mark Ronick,

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and currently with me on stage,
the
virtual stage, we have

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00:01:30,632 --> 00:01:33,716
Ralph Estep, D.R.
Fay, and BC Babbles,
and of

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00:01:33,716 --> 00:01:37,040
course, yours truly.
But also on the Clubhouse stage,

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00:01:37,040 --> 00:01:41,225
we
have April and some and
some Baza joining us as well

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00:01:41,225 --> 00:01:44,400
from the
audience, I asked
them to come up here because

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00:01:44,400 --> 00:01:47,280
when we started
it was eerie
quiet in here.

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D.R.
Fay: It took pity on us.

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Marc Ronick: We don't normally -

it doesn't usually start where

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there's just like three of us,

and so April and Sambaza were

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the first to come in the room.

So I asked them to just come up

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and keep us company.
We're not
used to it, but I

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00:02:01,308 --> 00:02:04,785
see now we've got Gabe and Bez
joining us here
on Clubhouse

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00:02:04,785 --> 00:02:06,654
as well, and Jonathan Howard,
co-host.

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He has
just joined us as well.
Good to have everybody here.

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I've had my
first day at home.
Well, my wife had her first day

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at home
yesterday, since she
was unexpectedly in the

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hospital, so
things were
feeling a little more status quo

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00:02:21,581 --> 00:02:26,510
after a crazy
five or so days,
and I've also got my parents in

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town as well,
which has been
very helpful, and a coincidence

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they didn't come
in because of
my wife's situation, they were

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already
scheduled to come in,
and it was a blessing to have

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00:02:35,902 --> 00:02:39,748
them here,
it's very helpful.
So all things are going well for

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00:02:39,748 --> 00:02:43,100
those of you
who may be
wondering, overall, like I said,

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00:02:43,100 --> 00:02:46,786
we've got a road
ahead of us,
but things are looking good.

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So today, before
we dig in, I
was just debating what to do

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00:02:52,128 --> 00:02:54,460
here, because I have
a feeling
I was going to share.

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We're going to dive into our

spotlight of the week.

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So this is our spotlight series,
where
we showcase our

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different community members and
their
podcasts, and I was

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00:03:05,884 --> 00:03:08,868
hesitating because I'm wondering
if
Clubhouse is going to be

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able to hear it when I play it,
because
I feel like that's

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been a thing when I've tried it
before.

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By
the way, welcome.
Now that people are filing in

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here on
Clubhouse, oh, and so
is Sid from live from London, so

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00:03:22,370 --> 00:03:24,704
we'll
check in with Sid as
well.

54
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So I guess what I'll do first
here is
I'm just going to test

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00:03:27,904 --> 00:03:29,946
this.
I should have tested it


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beforehand, so please forgive
me, but right now, so I'm in


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Riverside, I'm using their
little share feature, much like

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you'd see on Zoom, for example,
and I've got to, of course, turn

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on the share sound as well,
doing that all right.

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So now my
team here should be
able to see at least a preview

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of what I'm
about to show you.
Today's spotlight comes from

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Cartridge
and Quest, and it's
hosted by Average Trav and Food

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Mike C.

And by the way, I sometimes like

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that when we're not just using

our real names, depending on the

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show, and a show like this one,
I think it works well when

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we've got our podcast names, our
radio
names, whatever you want

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to call them, when we've got
those
little names, sometimes

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that helps an audience connect
more
with those hosts, it

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helps them remember the host's
name
originally initially, and

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then it's something that they
kind of
latch on to at times,

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so I like that.
All right, before I really


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play it, so let me first tell
you about this show again.


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Cartridge and Quest, the show is
built around it's kind of like a

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hangout for 90s kids, right?
And it's something that I think

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those 9090s kids will instantly
recognize, crapping, crapping.


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Ralph, can you hit the words
hard in the morning?

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Thank you.
Jingle: Brain is not math, says

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glory.
Guess I forgot words are hard in

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the morning.
Crapping, I
say that out loud.

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Ralph Estep Jr: It's that

crapping situation.

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Marc Ronick: So the show is

built around.

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The kind of hangout a lot of 80s
kids will
instantly recognize,

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cracking open a cold beverage,
heading
into the basement, and

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talking retro games, pop
culture,
classic wrestling

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nostalgia, etc.
So, as you listen to this


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clip, pay attention to the vibe.
This is a show that seems to


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know exactly who it's for, what
kind of feeling it wants to


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create.
So let's check out cartridge and

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quest D.R.
Fay: before you do.

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Yes,
the word cartridge is
that referring to the VH one

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tapes
that we used to have.
I Marc Ronick: think that's


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00:05:37,544 --> 00:05:40,160
referring to video game
cartridges back today.

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Yes, yes.

Thank you.

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Which is a completely foreign
concept to kids today,
because

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you just download the games now,
you don't even need
anything,

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you don't have to even go to the
store these days to
buy those

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games.
Okay, so let's mark, let me

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00:05:53,590 --> 00:05:54,910
Ralph Estep Jr: throw one more

thing in.

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So, if you want to see it, they
actually submitted a
video

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submission, so if you want to go
check out the live show.


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If you're not there now, you can
check it out afterwards, but


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check out what they send in,
because it's very cool too.

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00:06:05,670 --> 00:06:08,100
Marc Ronick: Yep, and you can

find that at Podcasting Morning

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00:06:08,190 --> 00:06:13,230
show.com/join us.
Here is
Cartridge and Quest.

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00:06:13,740 --> 00:06:16,457
Clip: Crack open a cold one, and

welcome to the basement.

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00:06:16,457 --> 00:06:19,164
This is your brick-walled
sanctuary,
away from the daily

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00:06:19,164 --> 00:06:22,875
grind of adulting and Dad Life,
I am
Average Trav, and

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00:06:22,875 --> 00:06:26,712
alongside Foodie Mike See, we
are bringing
that pure 1985

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energy straight to your speakers
every week on
The Cartridge

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00:06:29,879 --> 00:06:33,002
and Quest Podcast.
We ditch the real world for a


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00:06:33,010 --> 00:06:36,242
deep dive into 90s nostalgia.
We are talking everything from

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00:06:36,242 --> 00:06:39,740
the
SNES and Sega Genesis
playground rivalry to attitude

113
00:06:39,740 --> 00:06:42,469
era
wrestling, classic
Saturday morning cartoons, and

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00:06:42,469 --> 00:06:45,286
the wild
fashion choices we
all thought looked fresh.

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00:06:45,286 --> 00:06:48,010
We will test your
brain with
cartridge conundrum trivia,

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judge some truly
questionable
lyrics in Lost in Translation,

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00:06:51,265 --> 00:06:54,490
and break down
exactly what
these damn kids are saying

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00:06:54,490 --> 00:06:56,590
today.
Foodie Mike C
might even drop

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00:06:56,590 --> 00:06:59,210
some culinary heat by
re-imagining iconic pop


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culture meals.
Sure, some of those old games

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are pretty
clunky now, and
modern tech is actually nice,

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00:07:04,704 --> 00:07:07,200
but those warm
90s memories
are undeniable.

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Whether you are rocking Air

Jordans or just trying to

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00:07:10,020 --> 00:07:12,720
survive the week, grab your

favorite craft drink and come

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00:07:12,780 --> 00:07:14,580
hang out.
You can find the show,
the

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00:07:14,580 --> 00:07:17,928
merch, and the whole community
right now at Cartridge
and

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quest.com Keep it rad and peace.
Marc Ronick: Thank you,


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Cartridge and Quest.
I gotta say, if you were

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watching the
video, it is very
well done.

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I'm guessing that the way that
you
know they really bring us

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into a 90s basement, and I gotta
think
they were had to use AI

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to make some of that happen.
I don't
know for sure.

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BC, what did you want to add?
BC Babbles: Well, good morning,

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00:07:40,995 --> 00:07:43,086
everyone.
To me, completely AI, but it's

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00:07:43,086 --> 00:07:46,376
very well done AI,
personally.
But they had me at the Sega

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Genesis controller.
Marc Ronick: Me too, they BC

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Babbles: had me in my.. that

was my life.

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00:07:51,160 --> 00:07:53,890
Marc Ronick: Yes, they had me at

the Nintendo controller, the

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00:07:54,100 --> 00:07:57,390
classic Nintendo controller on

the table there.

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00:07:57,390 --> 00:07:59,950
Yeah, really well done, kept my
attention.

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00:07:59,950 --> 00:08:03,930
I
will say I would encourage
them, I would encourage them to

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00:08:03,930 --> 00:08:06,732
get
music that plays
throughout the entire one minute

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00:08:06,732 --> 00:08:09,802
seven seconds,
and yes,
technically that's a party foul.

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00:08:09,802 --> 00:08:12,455
We only wanted 60,
but I don't
mind playing this.

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00:08:12,455 --> 00:08:15,750
I know Cartridge and Quest, and
these guys listen to the

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00:08:15,780 --> 00:08:19,020
podcasting morning show

regularly, so yeah, just want to

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00:08:19,080 --> 00:08:22,490
encourage you guys.
It's so well
done that I feel

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00:08:22,490 --> 00:08:26,438
like once the music cuts out
seven seconds
early, it just

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loses a little something.
So, I would encourage
you just

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00:08:28,913 --> 00:08:32,070
find something that plays all
the way through, but I
can

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00:08:32,070 --> 00:08:35,559
tell you again, this show, what
stood out for me right
away,

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00:08:35,559 --> 00:08:39,635
at least with this clip, is how
clearly the show is built


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around a feeling, right?
It's not just we talk about

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00:08:43,590 --> 00:08:47,542
games and
wrestling, it's that
basement hangout, the cold

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00:08:47,542 --> 00:08:51,048
beverage
thing, the 90s
nostalgia, the kind of

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00:08:51,048 --> 00:08:52,960
conversation where the

audience probably feels like

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00:08:53,050 --> 00:08:57,280
they're sitting there with the

hosts, and that's really I

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00:08:57,370 --> 00:08:59,560
connect so much with that,

because my old show, The Mark

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00:08:59,620 --> 00:09:03,240
and Lowell Show, was that right,

and it was, it was more 80s,

160
00:09:03,360 --> 00:09:05,356
90s.
It wasn't just specific to


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00:09:05,364 --> 00:09:09,619
90s, but that was the same kind
of feel we tried to create, was

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00:09:09,619 --> 00:09:13,506
that people just felt like they
were hanging out with us in the

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00:09:13,506 --> 00:09:16,862
room, and it's a great reminder
for podcasters, because your


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00:09:16,870 --> 00:09:20,478
show description, your intro,
your clips, all of it should


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00:09:20,486 --> 00:09:23,768
help people understand the
experience that they're stepping

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00:09:23,768 --> 00:09:27,100

into.
Cartridge and Quest does a nice

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00:09:27,100 --> 00:09:31,790
job of giving listeners a

specific world to enter into,

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00:09:32,690 --> 00:09:36,500
and you can find their show at

cartridge and quest.com And if

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00:09:36,650 --> 00:09:39,773
you'd like your podcast featured

on the Podcasting Morning

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00:09:39,773 --> 00:09:43,897
Show, submit a 62nd clip about
your
show at Podcasting

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00:09:43,897 --> 00:09:48,562
Morning show.com/spotlight and
if we
select it, we'll do just

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00:09:48,562 --> 00:09:51,637
like what we did here.
We'll play it
on a future

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00:09:51,637 --> 00:09:54,400
episode, we'll share what stood
out to us, and we'll
introduce

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00:09:54,400 --> 00:09:57,728
your show to our community of
podcasters and
creators.

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00:09:57,728 --> 00:10:02,119
So do that again, that's.
Podcasting Morning


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00:10:02,127 --> 00:10:07,712
show.com/spotlight and if anyone
else wanted to chime in, you are

177
00:10:07,712 --> 00:10:10,740

more than welcome to, but let
me do this.

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00:10:10,740 --> 00:10:14,105
Since today is a
community
day, let me pause here real

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00:10:14,105 --> 00:10:17,644
quick before we get into
the
topic of really what it takes to

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00:10:17,644 --> 00:10:20,320
build a community and
why I
believe that's so important.

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00:10:20,320 --> 00:10:24,094
I just want to stop
and say
hello to Sid, who is in London

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00:10:24,094 --> 00:10:26,366
at the moment.
Sid, thank
you for stopping

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00:10:26,366 --> 00:10:28,700
in.
I know I planted that seed

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00:10:28,700 --> 00:10:30,680
earlier, but
you heeded the
call.

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00:10:30,680 --> 00:10:33,325
I appreciate that.
How's
everything going in

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00:10:33,325 --> 00:10:35,250
London?
Sid Meadows: Good morning, or


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00:10:35,258 --> 00:10:37,650
good afternoon, everybody.
It's going great.

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00:10:37,650 --> 00:10:40,665
London has been
awesome.
We're finishing up lunch at a

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00:10:40,665 --> 00:10:44,316
pub with a pint and a
apparel
spritz, then we're headed over

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00:10:44,316 --> 00:10:47,578
to Westminster Abbey
for a
tour, and so, yeah, it's London

191
00:10:47,578 --> 00:10:49,716
has been spectacular.
Got
a couple more days before

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I head home, and so, yeah, it's
been
great.

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I've been missing you guys,
however, have been
listening

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to the podcast, and I said this
to Mark this morning,
and I'll

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00:10:58,281 --> 00:11:02,490
say it to all of you, if you've
never listened to the
show on

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00:11:02,490 --> 00:11:04,327
podcast, you should.
It's spectacular.

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It is really
good.
The editing is great.

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VR is super funny on the show,
not
irritating as she is in

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person.
I have laughed out loud in VR so

200
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many times.
D.R.

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Fay: I'm not irritating.
Sid Meadows: Wow, that was. but

202
00:11:21,192 --> 00:11:24,779
no, just listening to the show,
completely different experience

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rather than actually being on
the show every morning, right?


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And it's been fantastic.
The yesterday's show, I like, I

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was
note taking like crazy, I
sent on my notes, Mark, this

206
00:11:35,635 --> 00:11:38,332
morning,
like that was a
really, really good show.

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So I've enjoyed
listening in,
and so I've missed all of you

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00:11:41,440 --> 00:11:44,466
guys, but it's been,
it's been
great to be able to consume via

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00:11:44,466 --> 00:11:48,862
podcast, so I'll be
back on
Tuesday for two days, and then

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00:11:48,862 --> 00:11:50,730
I'm off again.
Marc Ronick: Yeah, awesome, I


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00:11:50,738 --> 00:11:52,519
love it.
And thank you, I appreciate the

212
00:11:52,519 --> 00:11:55,918
feedback, Sid,
and maybe it is
a little biased, but at the same

213
00:11:55,918 --> 00:11:59,654
time I agree
with you, I, it's
fun to kind of every once in a

214
00:11:59,654 --> 00:12:03,123
while I do like
to go back and
listen, just to hear how a

215
00:12:03,123 --> 00:12:06,905
listener hears it,
and I would
suggest to a lot of podcasters

216
00:12:06,905 --> 00:12:10,908
to do the same, and
I'm
already hearing some of you say,

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00:12:10,908 --> 00:12:13,740
"Yeah, I do that already,

because I edit my own podcast,

218
00:12:13,800 --> 00:12:16,890
so I hear it all the time.
But
honestly, it's a different

219
00:12:16,920 --> 00:12:20,019
experience once you edit it, and

then sit down somewhere, like

220
00:12:20,019 --> 00:12:23,432
in your car, or when you're
working
out, and play it back,

221
00:12:23,432 --> 00:12:26,618
it's a different experience, and
I
think it's a really helpful

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00:12:26,618 --> 00:12:29,951
one for us as podcasters.
So, okay,
cool.

223
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Thank you, Sid.
Sid Meadows: Really enjoyed


224
00:12:32,133 --> 00:12:34,466
listening into it, because I'm
listening at, you know, it's


225
00:12:34,474 --> 00:12:37,815
midnight where you guys are when
I'm listening, so you've already

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00:12:37,815 --> 00:12:42,345

done it and out there, so it's
been really great, and so, yes,

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London's been great, and I'm
excited to come home, but I got

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three more, three more days
with my little princess here,

229
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and
we're gonna do a lot of
fun things, and so, yeah,

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enjoying
the vacation, and
Jonathan, did you get my text

231
00:12:54,748 --> 00:12:57,970
message?
Marc Ronick: Oh, Jonathan, did

232
00:12:58,000 --> 00:13:00,430
Sid Meadows: Jonathan, Marc
Ronick: did you get Sid's
text

233
00:13:00,430 --> 00:13:01,609
message?
He Sid Meadows: didn't respond

234
00:13:01,609 --> 00:13:03,316
to
me.
He's dis, Marc Ronick: he's not

235
00:13:03,316 --> 00:13:04,020
responding.
There he is.

236
00:13:04,440 --> 00:13:06,558
Jonathan Howard: I did.
I was, I
was in the hospital

237
00:13:06,558 --> 00:13:08,868
yesterday.
So, I'm Sid Meadows: sorry.

238
00:13:08,868 --> 00:13:11,448
Oh, now, Jonathan Howard: no,
no, don't
worry about it.

239
00:13:11,448 --> 00:13:12,480
Are you Sid Meadows: okay,
Jonathan?

240
00:13:13,410 --> 00:13:15,069
Jonathan Howard: We're, we'll

figure it out.

241
00:13:15,069 --> 00:13:16,320
We'll figure it out.
Yeah.

242
00:13:17,280 --> 00:13:19,544
BC Babbles: Well, I Sid Meadows:
found the perfect
pub for

243
00:13:19,544 --> 00:13:21,755
Jonathan.
It's called the Antisocial Club,

244
00:13:21,755 --> 00:13:26,524
and I said
in the picture of
it, Jonathan, I'm hoping, Manny,

245
00:13:26,524 --> 00:13:29,435
feel better
soon.
Sorry, Marc Ronick: yes, I hope

246
00:13:29,435 --> 00:13:31,935
so too,
Jonathan.
Feel better, and yeah, whenever

247
00:13:31,935 --> 00:13:35,536
you're ready to share
more, by
all means, we'll give you a

248
00:13:35,536 --> 00:13:38,366
moment to do so.
But take
care of yourself, my

249
00:13:38,366 --> 00:13:40,704
friend, and we're thinking about
you.

250
00:13:40,704 --> 00:13:43,315
All
right, let's do this
today.

251
00:13:43,315 --> 00:13:46,660
I want to talk about something

that I think a lot of podcasters

252
00:13:46,840 --> 00:13:49,765
feel, but they don't always say
it out loud.

253
00:13:49,765 --> 00:13:53,629
You could be creating something
that's meant
to connect people

254
00:13:53,629 --> 00:13:56,959
and still feel like you're doing
it alone.


255
00:13:56,967 --> 00:13:59,506
You're publishing episodes,
you're checking the numbers,


256
00:13:59,514 --> 00:14:03,822
you're sharing the links you're
trying to grow, and yet it can


257
00:14:03,830 --> 00:14:06,610
still feel quiet on the other
side.

258
00:14:06,610 --> 00:14:10,092
So, today we're digging
into
what actually turns listeners

259
00:14:10,092 --> 00:14:14,022
into people who
respond, they
participate, they recommend, and

260
00:14:14,022 --> 00:14:18,480
help you build
momentum.
And some of this today, I think,

261
00:14:18,480 --> 00:14:23,672
is going to be a
little bit
from my podcast talk that I did

262
00:14:23,672 --> 00:14:27,135
in January, which was
all
about building community, and

263
00:14:27,135 --> 00:14:31,040
there's a five step process

that I put together when putting

264
00:14:31,250 --> 00:14:35,450
my presentation together that I
think we'll share here today,

265
00:14:35,870 --> 00:14:39,747
but first I want to start with a

question for you guys.

266
00:14:39,747 --> 00:14:43,937
What's something that a listener
has
done that made you think,

267
00:14:43,937 --> 00:14:46,942
okay, doing this podcast
matters.

268
00:14:46,942 --> 00:14:52,495
It
actually is something that
feels that I know I was meant to

269
00:14:52,495 --> 00:14:54,700
do
it.
This is a sign, right?

270
00:14:54,820 --> 00:14:57,244
That's a one way to put it.
So,
Ralph, you were first to

271
00:14:57,244 --> 00:14:59,448
raise your hand.
What say Ralph Estep Jr: you?

272
00:14:59,448 --> 00:15:01,761
Good
morning, everybody.
Yeah, and I had something happen

273
00:15:01,761 --> 00:15:03,823
this week,
which just
absolutely floored me.

274
00:15:03,823 --> 00:15:07,500
And I've been asking all my

daily show for people to send me

275
00:15:07,590 --> 00:15:10,945
a voicemail and talk about how

the show is impacting them.

276
00:15:10,945 --> 00:15:14,880
And it was Monday or Tuesday, I
got
a voicemail from a person,

277
00:15:14,880 --> 00:15:17,440
and they said that I had changed

their life.

278
00:15:17,440 --> 00:15:21,000
They said that the financial
things that I've
showed them,

279
00:15:21,000 --> 00:15:24,230
they're finally getting to a
place of feeling
confident in

280
00:15:24,230 --> 00:15:26,726
their finances.
They said that their marriage is

281
00:15:26,726 --> 00:15:29,138

stronger because they don't
fight about money anymore.

282
00:15:29,138 --> 00:15:33,522
And
it was a two-minute
voicemail, and you couldn't have

283
00:15:33,522 --> 00:15:37,549
paid me
money to match the
feeling that I had after

284
00:15:37,549 --> 00:15:40,780
listening to that.

So, to me, that was the

285
00:15:41,020 --> 00:15:45,700
definition of this is why I'm

doing what I'm doing, and I tell

286
00:15:45,730 --> 00:15:48,382
you what, man, it was just an

amazing experience.

287
00:15:48,382 --> 00:15:50,640
I responded back in about 30
seconds to God,
probably

288
00:15:50,640 --> 00:15:54,355
thought I was crazy, but no, but
it was just amazing
to hear

289
00:15:54,355 --> 00:15:58,210
how the words that I'm using,
the effort that I put
into my

290
00:15:58,210 --> 00:16:00,990
daily show, is impacting
somebody in such a positive way,

291
00:16:01,720 --> 00:16:03,520
Marc Ronick: I love that, Ralph.



292
00:16:03,528 --> 00:16:08,386
Yeah, I have a recent one as
well, and actually, not hope it

293
00:16:08,386 --> 00:16:12,070
doesn't embarrass the person, I
don't think it will, but Gabe


294
00:16:12,078 --> 00:16:15,322
Lee, who's in the audience, who
actually just put in the chat on

295
00:16:15,322 --> 00:16:18,355

Clubhouse, it's all about
community, and man, I couldn't


296
00:16:18,363 --> 00:16:23,344
agree more, Gabe, but Gabe is, I
have a similar example to yours,

297
00:16:23,344 --> 00:16:27,808

Ralph, because Gabe posted in
our Facebook group, Empowered


298
00:16:27,816 --> 00:16:33,088
Podcasting, and actually I saw
in a couple other social media


299
00:16:33,096 --> 00:16:37,540
platforms as well, but he wrote
something on the 19th, he wrote,

300
00:16:37,540 --> 00:16:41,596

ever since the time change,
I've been able to listen to the

301
00:16:41,596 --> 00:16:44,554
show,
I love the dynamic that
Mark, Ralph, D.R.

302
00:16:44,554 --> 00:16:47,702
BC, Alex Sid, and
everyone
brings to the conversation.

303
00:16:47,702 --> 00:16:51,260
This has been a
great
highlight for me to start my day

304
00:16:51,260 --> 00:16:54,460
and really learn so much
about
my passion for podcasting.

305
00:16:54,460 --> 00:16:58,060
Thank you all for the amazing

and tireless work you being to

306
00:16:58,060 --> 00:17:01,374
all of us.
I think there's a
typo there,

307
00:17:01,374 --> 00:17:04,746
but nonetheless, Gabe, that
really meant
something to me,

308
00:17:04,746 --> 00:17:08,694
and it's when I get stuff like
this, when I see
these things,

309
00:17:08,694 --> 00:17:12,208
or like I shared a couple of
times recently that
LinkedIn

310
00:17:12,208 --> 00:17:15,637
post from a listener who said
they were listening to
10

311
00:17:15,637 --> 00:17:18,596
podcasts about podcasting, they
found us, and within a few


312
00:17:18,604 --> 00:17:22,200
weeks dropped all the others and
just listen to us.

313
00:17:22,200 --> 00:17:27,076
Those are the
moments for me
that really makes me say, yeah,

314
00:17:27,076 --> 00:17:29,506
this is worth it,
right?
Because there are certainly

315
00:17:29,506 --> 00:17:33,256
times doing a podcast
that's
five days a week and scrambling

316
00:17:33,256 --> 00:17:36,816
to make sure we can
put on as
good of a show as we can every

317
00:17:36,816 --> 00:17:38,689
single day.
There are
times where that

318
00:17:38,689 --> 00:17:42,460
grind starts to feel like, oh,
why am I doing
this right?

319
00:17:42,460 --> 00:17:45,417
But then somebody like Gabe
comes along, who's a
newer

320
00:17:45,417 --> 00:17:49,510
member of the community and has
been showing up loyally,


321
00:17:49,518 --> 00:17:53,325
religiously every day.
That means the world to me.

322
00:17:53,325 --> 00:17:57,250
So, thank
you to Gabe.
And yeah, I, you know, these are

323
00:17:57,250 --> 00:17:58,930
the types of
examples that I'm
talking about.

324
00:17:58,930 --> 00:18:03,010
Does anybody else want to share
an example, whether it's

325
00:18:03,010 --> 00:18:04,808
something like that or something

else entirely.

326
00:18:04,808 --> 00:18:08,266
What's something the listener
has done that made
you think

327
00:18:08,266 --> 00:18:10,489
this matters?
Does anyone Sid Meadows: share

328
00:18:10,489 --> 00:18:11,626
Mark?
Because
I can't, I can't use

329
00:18:11,626 --> 00:18:13,000
the chili pepper for whatever
reason.

330
00:18:13,030 --> 00:18:16,594
Marc Ronick: Okay, Sid Meadows:
maybe it's C UK.


331
00:18:16,602 --> 00:18:20,308
Yeah, so I love the shares on
social media.

332
00:18:20,308 --> 00:18:22,820
I love the
comments, that's
all really great.

333
00:18:22,820 --> 00:18:26,214
I love the emails, but
had a
listener tell me two weeks ago

334
00:18:26,214 --> 00:18:30,250
that she shared a specific

episode with her entire team,

335
00:18:30,250 --> 00:18:32,068
because the message was so

impactful.

336
00:18:32,068 --> 00:18:35,476
When you hear that, like face to
face, it was over a
Zoom call,

337
00:18:35,476 --> 00:18:39,666
was really good, but when you
hear her, this is the
COO of a

338
00:18:39,666 --> 00:18:42,466
pretty large manufacturer, she
said, I shared
that with my

339
00:18:42,466 --> 00:18:45,850
entire team, because it was so
impactful, and
I want them to

340
00:18:45,850 --> 00:18:48,772
understand the meeting time, and
I, that's why
you do it,

341
00:18:48,772 --> 00:18:50,340
right?
When they hit this year, and the

342
00:18:50,340 --> 00:18:51,980
fact that she
didn't share it
with just one person, she shared

343
00:18:51,980 --> 00:18:54,416
it with her
entire team, which
I think is 10 people, like

344
00:18:54,416 --> 00:18:58,438
that's why you do
this.
So, yeah, that for me, will I

345
00:18:58,438 --> 00:19:00,670
always remember that
moment
that she told me that.

346
00:19:01,270 --> 00:19:04,078
Marc Ronick: Love that one.

Thank you, Sid.

347
00:19:04,078 --> 00:19:06,220
Appreciate that.
All right, anyone else know?


348
00:19:06,228 --> 00:19:08,602
Okay.
Well, I think that I do want to

349
00:19:08,602 --> 00:19:11,416
just make it clear that
this
is the part that I think a lot

350
00:19:11,416 --> 00:19:15,370
of podcasters miss, because

they say they want the numbers,

351
00:19:15,400 --> 00:19:19,810
the analytics to be in a certain

place, right, but underneath

352
00:19:19,840 --> 00:19:25,480
that they usually want proof

that their work matters, right.

353
00:19:25,480 --> 00:19:28,810
They want to see opportunities,
they want to see credibility,

354
00:19:28,960 --> 00:19:32,146
they want people to care.
Those
things come from

355
00:19:32,146 --> 00:19:35,755
relationships, and relationships
get stronger
when people feel

356
00:19:35,755 --> 00:19:39,118
included, right.
So, another question for
you,

357
00:19:39,118 --> 00:19:42,904
maybe we can play off of that
last question.

358
00:19:42,904 --> 00:19:47,542
What are
some signs that your
podcast audience or a podcast

359
00:19:47,542 --> 00:19:50,677
audience
is actually starting
to become a community?

360
00:19:50,677 --> 00:19:54,520
Right, because there
is a
difference when we talk about

361
00:19:54,520 --> 00:19:58,120
audience, those are people
who
are pressing play on your

362
00:19:58,120 --> 00:20:01,930
podcast, we don't necessarily.

Know how long we don't know if

363
00:20:01,930 --> 00:20:05,020
they're coming back the next

week or not, but they're people,

364
00:20:05,020 --> 00:20:07,990
that's your audience, that's

those are your listeners or

365
00:20:07,990 --> 00:20:13,210
viewers, but a community to me,
well, this is an example right

366
00:20:13,210 --> 00:20:17,170
here, right, this very group of
people, these are people that

367
00:20:17,170 --> 00:20:20,635
to me are showing up all the
time,
they're participating,

368
00:20:20,635 --> 00:20:24,104
they're communicating that about
this
show, they're sharing it

369
00:20:24,104 --> 00:20:27,405
with others, and I know I've
given
you a bunch of examples

370
00:20:27,405 --> 00:20:29,320
already now, but Ralph, what say
you?


371
00:20:29,328 --> 00:20:32,890
What, what are some signs that a
podcast audience is starting to

372
00:20:32,890 --> 00:20:35,134
become a community?
Ralph Estep Jr: So, the thing


373
00:20:35,142 --> 00:20:38,824
that I look for is if people are
sharing my content when I go on

374
00:20:38,824 --> 00:20:42,370
to social media and I see
somebody has a have I post a


375
00:20:42,378 --> 00:20:44,950
reel or something like that, and
somebody shares and says, "Oh,


376
00:20:44,958 --> 00:20:48,022
you got to listen to this.
That to me is the definition of

377
00:20:48,022 --> 00:20:50,304
you
have a community.
I call them my brand

378
00:20:50,304 --> 00:20:53,815
ambassadors, and I'm
starting
to see a lot of those people,

379
00:20:53,815 --> 00:20:56,818
and that really
reinforces
what you're talking about, Mark,

380
00:20:56,818 --> 00:20:59,128
because those are
the people
that are going to tell other

381
00:20:59,128 --> 00:21:01,957
people I'm a believer
in sort
of guerrilla relationship

382
00:21:01,957 --> 00:21:05,463
marketing, and that
is going
out and taking a genuine

383
00:21:05,463 --> 00:21:08,680
interest in one person,
and
then the next day I find

384
00:21:08,680 --> 00:21:10,420
somebody else, and I find

somebody else, and it's

385
00:21:10,420 --> 00:21:12,502
interesting.
We talked a little
bit about

386
00:21:12,502 --> 00:21:15,867
this pre show, that's the way
I've built a lot of


387
00:21:15,875 --> 00:21:18,028
relationships in podcasting, and
when I reach out to somebody,


388
00:21:18,036 --> 00:21:20,020
like we're going to have
somebody we'll talk about later

389
00:21:20,020 --> 00:21:22,570
on the show Tuesday, that was
because I basically reached out

390
00:21:22,570 --> 00:21:25,470
to that person on LinkedIn.
I said, I really appreciate what

391
00:21:25,470 --> 00:21:27,658

you do, and that build a
relationship.

392
00:21:27,658 --> 00:21:31,026
And now this is
now she's
going to come on the show, and

393
00:21:31,026 --> 00:21:34,308
you know, if you have
people
out there doing the same for

394
00:21:34,308 --> 00:21:38,020
your content, that is what
is
going to grow your community,

395
00:21:38,140 --> 00:21:40,990
and once your community grows,

it's kind of like a restaurant,

396
00:21:41,560 --> 00:21:43,720
when you go out for a

restaurant, what do we always

397
00:21:43,720 --> 00:21:44,944
say?
Oh, where's a good
restaurant

398
00:21:44,944 --> 00:21:46,711
to eat?
You listen for what other people

399
00:21:46,711 --> 00:21:49,470
say, and
you, if somebody said
it's terrible, you don't go

400
00:21:49,470 --> 00:21:51,897
there at
all.
But your content is going to

401
00:21:51,897 --> 00:21:53,932
work the same way.
If you can
build this

402
00:21:53,932 --> 00:21:56,509
community of people who are your
brand ambassadors,
it is going

403
00:21:56,509 --> 00:21:59,908
to be super successful for you,
and your
download numbers will

404
00:21:59,908 --> 00:22:02,234
be the afterthought, because
your
community is going to be

405
00:22:02,234 --> 00:22:04,810
so strong that you're just going
to
have a huge presence.

406
00:22:05,380 --> 00:22:08,200
Marc Ronick: Yeah, sometimes

what it takes, yeah, is those

407
00:22:08,200 --> 00:22:12,670
signs at seeing our audience

putting it out there, like, hey,

408
00:22:12,760 --> 00:22:14,833
check out this guy's podcast,

it's really good.

409
00:22:14,833 --> 00:22:18,352
I really like it.
I think that is to me,
that's

410
00:22:18,352 --> 00:22:22,624
a seed for community building,
and Ralph, you taking
it a

411
00:22:22,624 --> 00:22:26,670
step further and noticing those
people who are sharing and


412
00:22:26,678 --> 00:22:29,512
reaching out to them and
thanking them.

413
00:22:29,512 --> 00:22:33,602
That's where you
start to
nourish that seed, right?

414
00:22:33,602 --> 00:22:37,420
You're actually rewarding

those people, and to them it is

415
00:22:37,420 --> 00:22:40,720
a reward to hear from the person

that they're sharing about to

416
00:22:40,720 --> 00:22:43,450
say thank you, that means a lot.
Ralph Estep Jr: Absolutely, and

417
00:22:43,450 --> 00:22:45,316
I like what April put into the
YouTube chat.

418
00:22:45,316 --> 00:22:48,456
She said to me,
community is
made up of action takers who

419
00:22:48,456 --> 00:22:51,670
come alongside you on
your
journey, and vice versa.

420
00:22:51,820 --> 00:22:54,820
And then she put hashtag

momentum and super fans, she put

421
00:22:54,820 --> 00:22:58,420
in the clubhouse chat, and that
is exactly the correct answer.

422
00:22:58,420 --> 00:23:00,040
April, thank you so much for

sharing that.

423
00:23:00,610 --> 00:23:03,424
Marc Ronick: Agreed.
Yeah, for
me, I think it's

424
00:23:03,424 --> 00:23:06,800
yes, it's the people who are
sharing my stuff,
but it's

425
00:23:06,800 --> 00:23:10,895
also the people who take the
minute to reach out to
me and

426
00:23:10,895 --> 00:23:14,560
to tell me, like Ralph, like
what you were sharing
earlier,

427
00:23:14,560 --> 00:23:18,010
the people that thank you for
what you're doing, send
you an

428
00:23:18,010 --> 00:23:22,420
email, send you a DM, etc.
That's a great sign for you
to

429
00:23:22,420 --> 00:23:25,905
take action and start that
connection, because it's not


430
00:23:25,913 --> 00:23:29,332
that they necessarily are going
to be upset about it or angry


431
00:23:29,340 --> 00:23:32,999
about it, and I think I may have
shared this once before, not too

432
00:23:32,999 --> 00:23:37,256

long ago, as some of you know,
for the Empowered Podcasting


433
00:23:37,264 --> 00:23:42,210
Conference, me, Jason Circon,
and Rich Perry, we do a every


434
00:23:42,218 --> 00:23:46,210
other week show where we're
sharing about what's going on


435
00:23:46,218 --> 00:23:49,672
behind the scenes and sharing
about different community


436
00:23:49,680 --> 00:23:54,904
members, and the way that I
promote that show, I don't do


437
00:23:54,912 --> 00:23:59,392
ads, I don't pay for ads, I
don't put up a lot of short


438
00:23:59,400 --> 00:24:02,563
clips or anything like that to
get people's attention.

439
00:24:02,563 --> 00:24:07,810
I
literally reach out to, I'd
say, one to two dozen people

440
00:24:07,810 --> 00:24:11,362
from the
community that I've
identified as either community

441
00:24:11,362 --> 00:24:13,377
members or
potential community
members.

442
00:24:13,377 --> 00:24:17,318
I reach out to them like two
hours
before we go live, and I

443
00:24:17,318 --> 00:24:21,325
send each of them a link, and
yes, I
do copy and paste, but

444
00:24:21,325 --> 00:24:25,780
I try to come up with like three
or four
different messages to

445
00:24:25,780 --> 00:24:28,540
them, right?
So, just to make it a
little

446
00:24:28,540 --> 00:24:32,050
more personal, and I ask them to
come join us, and we get
a

447
00:24:32,050 --> 00:24:34,132
great turnout.
Now, of course, we're not going

448
00:24:34,132 --> 00:24:38,210
to get hundreds
of people, but
we do end up getting a few dozen

449
00:24:38,210 --> 00:24:41,092
people that
show up with
virtually no other promotion

450
00:24:41,092 --> 00:24:45,578
other than reaching
out to the
community one person at a time,

451
00:24:45,578 --> 00:24:47,890
and it makes all the

difference, especially when

452
00:24:47,890 --> 00:24:51,730
you're doing a live stream and

you can see in real time people

453
00:24:51,730 --> 00:24:54,210
popping in.
It changes my energy
when I

454
00:24:54,210 --> 00:24:57,264
start to see people filing in.
So that's my example.


455
00:24:57,272 --> 00:24:59,945
And by the way, you know, I went
from.

456
00:24:59,945 --> 00:25:02,590
Earlier, when we started
the
show, saying, "Where is our

457
00:25:02,590 --> 00:25:04,426
community?
To now I'm seeing
people.

458
00:25:04,426 --> 00:25:06,559
We've got several people
watching on YouTube.

459
00:25:06,559 --> 00:25:08,980
We've got a
full house here on
Clubhouse.

460
00:25:08,980 --> 00:25:11,269
Thank you all for being here

today.

461
00:25:11,269 --> 00:25:13,510
So, is any Sid Meadows: Mark,
can I add
into this?

462
00:25:13,510 --> 00:25:14,290
Marc Ronick: Yeah, go ahead,

Sid.

463
00:25:14,290 --> 00:25:17,260
Sid Meadows: Sorry, I think

indications for me that you're

464
00:25:17,260 --> 00:25:21,010
really building a community is

whether it's a text message, the

465
00:25:21,010 --> 00:25:23,500
one that have my cell phone

number or LinkedIn message or

466
00:25:23,500 --> 00:25:28,690
even a comment when they say

love the show, love the episode,

467
00:25:28,720 --> 00:25:32,650
want more content like this or

like one I got two days ago.

468
00:25:32,920 --> 00:25:36,430
Great episode, I want to

introduce you to someone that I

469
00:25:36,430 --> 00:25:39,280
think would be a great guest on
your show, so when they're like

470
00:25:39,280 --> 00:25:42,820
taking a role in who they want

to hear on your show, and like

471
00:25:42,850 --> 00:25:46,614
suggesting people, that's a huge

sign you'd have a loyal,

472
00:25:46,614 --> 00:25:49,444
almost raving fan when they're
saying,
'Hey, interview these

473
00:25:49,444 --> 00:25:53,410
people, and somebody who's 90%

interview, I appreciate

474
00:25:53,590 --> 00:25:55,870
introductions to potential

guests.

475
00:25:56,500 --> 00:25:59,560
Marc Ronick: Oh, yeah, yeah, I

mean, and yeah, that's that's

476
00:25:59,560 --> 00:26:02,020
how we're doing it with this

show, like Ralph said earlier,

477
00:26:02,050 --> 00:26:03,718
right.
We're just having, making


478
00:26:03,726 --> 00:26:07,210
those connections, and then,
yeah, inviting people into your

479
00:26:07,210 --> 00:26:11,140
world, or having people invited
into your world based on your


480
00:26:11,148 --> 00:26:11,740
answer.
Yeah.

481
00:26:11,740 --> 00:26:13,580
Thank you, Sid.
Appreciate that.

482
00:26:13,580 --> 00:26:19,066
You know, this
feels to me
like a place to lead into that

483
00:26:19,066 --> 00:26:21,484
framework that I was
talking
to you guys about earlier,

484
00:26:21,484 --> 00:26:24,362
because I do also, by
the way,
want to save a little bit of

485
00:26:24,362 --> 00:26:27,423
time to share our wins
from
this past week, like we do every

486
00:26:27,423 --> 00:26:29,488
Friday.
So, let's do that.


487
00:26:29,496 --> 00:26:33,720
Let's shift from the bigger idea
of community into something


488
00:26:33,728 --> 00:26:36,908
practical.
It's easy to say build community

489
00:26:36,908 --> 00:26:41,419
around your
podcast, but what,
what does that actually mean,

490
00:26:41,419 --> 00:26:43,182
right?
What
do you do?

491
00:26:43,182 --> 00:26:46,267
Where do you start?
And we're starting to hit on


492
00:26:46,275 --> 00:26:49,342
some of those things.
How do you make people feel

493
00:26:49,342 --> 00:26:52,678
involved
without turning it
into another overwhelming job on

494
00:26:52,678 --> 00:26:56,230
your list?

So I want to share the five step

495
00:26:56,230 --> 00:26:59,590
framework that I've used and

that I shared at Podfest, and

496
00:26:59,590 --> 00:27:02,260
look, this is something that

I've used sometimes

497
00:27:02,410 --> 00:27:06,220
intentionally, sometimes by

really realizing it later,

498
00:27:06,760 --> 00:27:11,950
because it took something like

doing a presentation at Pod Fest

499
00:27:12,280 --> 00:27:15,730
to force me into thinking, what
are those unintentional things

500
00:27:15,730 --> 00:27:18,850
that I've been doing that work

well, that's helped us build

501
00:27:18,850 --> 00:27:22,540
what we've built here at the

Podcasting Morning Show, so

502
00:27:22,630 --> 00:27:25,030
here's that five step framework.



503
00:27:25,038 --> 00:27:29,875
It starts with embed before you
lead, and we'll get into the


504
00:27:29,883 --> 00:27:31,510
details.
Embed before you lead.

505
00:27:31,990 --> 00:27:35,048
Number two, notice who the

regulars are.

506
00:27:35,048 --> 00:27:38,671
Number three, invite them into
this world that
you've

507
00:27:38,671 --> 00:27:41,438
created.
Number four is elevate them

508
00:27:41,438 --> 00:27:44,577
publicly.
I'll
explain, cut, and then

509
00:27:44,577 --> 00:27:48,830
lastly cut what you don't need.
So I
want to go through these

510
00:27:48,830 --> 00:27:52,716
one at a time, but I don't want
this to
become a big lecture,

511
00:27:52,716 --> 00:27:55,044
so I'll explain each step
briefly.

512
00:27:55,044 --> 00:28:00,090
Then
I want to open it up to
the room and hear how this show,

513
00:28:00,090 --> 00:28:03,746
how this
shows up in your
podcast, your community, your

514
00:28:03,746 --> 00:28:06,884
audience, or
even communities
that you've been a part of

515
00:28:06,884 --> 00:28:08,488
doesn't
necessarily even have
to be your community.

516
00:28:08,488 --> 00:28:11,080
It can be something
that
you've noticed from others.

517
00:28:11,380 --> 00:28:14,228
So, first, like I said, embed

before you lead.

518
00:28:14,228 --> 00:28:17,295
Before leading your own
community, show up


519
00:28:17,303 --> 00:28:20,176
meaningfully in other spaces,
not yours.

520
00:28:20,176 --> 00:28:22,354
I'm not talking about
your
space.

521
00:28:22,354 --> 00:28:26,324
Answer people's questions, cheer
people on,
support people, and

522
00:28:26,324 --> 00:28:29,550
become known through your
contributions in
that

523
00:28:29,550 --> 00:28:32,542
community.
So, I'm curious, where you all

524
00:28:32,542 --> 00:28:36,220
have shown up
consistently
before trying to lead your own

525
00:28:36,220 --> 00:28:38,530
space.
I want to
hear about what

526
00:28:38,530 --> 00:28:42,220
those communities are, who those

communities are, and like I

527
00:28:42,220 --> 00:28:44,488
said, where you're showing up

consistently.

528
00:28:44,488 --> 00:28:46,960
Who would like to share?
Go ahead, Ralph.

529
00:28:47,380 --> 00:28:48,341
Ralph Estep Jr: Well, I will

do..

530
00:28:48,341 --> 00:28:50,440
I will say this.
One of the things that I did

531
00:28:50,440 --> 00:28:53,239
when I first
got started in
podcasting, and this isn't a

532
00:28:53,239 --> 00:28:55,386
plug for Dave
Jackson, but
it's going to sound like it.

533
00:28:55,386 --> 00:28:58,660
I joined the school of

podcasting, and I really took a

534
00:28:58,660 --> 00:29:01,600
genuine interest in that

community, and when people would

535
00:29:01,600 --> 00:29:04,150
post something, when people

would be involved in something,

536
00:29:04,150 --> 00:29:07,146
if he had a party for listening
to a show, I took an interest

537
00:29:07,146 --> 00:29:11,140
in that, and it really helped
grow
my influence, because

538
00:29:11,140 --> 00:29:12,897
then they're like, "Well, who's
this
guy, Ralph?

539
00:29:12,897 --> 00:29:15,416
What does Ralph do?
And I was supporting them, and I

540
00:29:15,416 --> 00:29:18,540

would reach out to him and
say, "Hey, can I help you with


541
00:29:18,548 --> 00:29:20,346
anything?
And I didn't know about this

542
00:29:20,346 --> 00:29:23,044
community at the
time, so it
was that was the community I was

543
00:29:23,044 --> 00:29:25,900
going to, but I
think that's
the thing that all of us can do.

544
00:29:25,900 --> 00:29:27,265
I do the same
thing on
LinkedIn.

545
00:29:27,265 --> 00:29:31,074
I go to LinkedIn every day, and
I take
about 15 minutes of my

546
00:29:31,074 --> 00:29:34,228
time, and I go find an
independent or DIY
podcaster,

547
00:29:34,228 --> 00:29:36,964
and I just reach out to him,
saying, "Hey, I checked
out

548
00:29:36,964 --> 00:29:39,185
your stuff, and I take an
interest, I actually go check


549
00:29:39,193 --> 00:29:42,657
their stuff out, and I build
that one by one, and that has


550
00:29:42,665 --> 00:29:45,670
really worked significantly well
for me to get to be known in the

551
00:29:45,670 --> 00:29:47,350

community.
Marc Ronick: Thank you, Ralph,


552
00:29:47,358 --> 00:29:49,114
appreciate that.
And we have some of our

553
00:29:49,114 --> 00:29:51,126
community members
that want to
chime in.

554
00:29:51,126 --> 00:29:54,276
I'm going to go to april 1,
who's on the
Clubhouse stage,

555
00:29:54,276 --> 00:29:57,040
and she's watching on YouTube.
And then
I'm going to check in

556
00:29:57,040 --> 00:29:59,474
with you, Gabe.
So, first, April, go for
it.

557
00:29:59,474 --> 00:30:01,922
Good morning.
April: Good morning, everyone.


558
00:30:01,930 --> 00:30:07,918
So, for me, what I'm going to be
doing on my future what I call


559
00:30:07,926 --> 00:30:13,294
vodcasts is to bring on people
who are tribe leaders, as I call

560
00:30:13,294 --> 00:30:16,708

them, who have existing
communities who may or may not


561
00:30:16,716 --> 00:30:19,906
know each other.
I give an example, Pat Flynn

562
00:30:19,906 --> 00:30:23,452
knows Chalene
Johnson, but
maybe their people don't know

563
00:30:23,452 --> 00:30:27,600
each other, so
bringing them
on to have a conversation, bring

564
00:30:27,600 --> 00:30:31,825
on their
community members to
get them introduced to each

565
00:30:31,825 --> 00:30:36,010
other, get
them engaging would
be win-win for each of them, as

566
00:30:36,010 --> 00:30:39,019
well as for
myself, because
then people will will get to

567
00:30:39,019 --> 00:30:41,740
know me from their

communities, so we all share the

568
00:30:41,740 --> 00:30:45,190
love, Marc Ronick: I like that,
so
it's almost the approach is

569
00:30:45,190 --> 00:30:49,180
almost like connecting two

communities and building them

570
00:30:49,180 --> 00:30:53,080
into, or at least encouraging

them into yours by connecting

571
00:30:53,080 --> 00:30:54,478
those two.
I love that idea.

572
00:30:54,478 --> 00:30:58,640
I
think that's awesome, and I
think you can do that with big


573
00:30:58,648 --> 00:31:02,475
communities like Shaylene and
Pat has, or you could do that


574
00:31:02,483 --> 00:31:04,698
with small communities just the
same, so yeah.

575
00:31:04,698 --> 00:31:07,420
D.R., you want to
chime in,
and then we'll go to Gabe.

576
00:31:07,900 --> 00:31:10,755
D.R.
Fay: Yeah, so before it
closed

577
00:31:10,755 --> 00:31:16,240
down, I was a pretty active
member in a podcasting


578
00:31:16,248 --> 00:31:21,390
producers group, or podcasting
managers group, and the leader


579
00:31:21,398 --> 00:31:26,251
of it has it stemmed from a
course that I took, of course.


580
00:31:26,259 --> 00:31:27,675
You know, whatever.
Marc Ronick: Of course, you


581
00:31:27,683 --> 00:31:31,379
take, D.R.
Fay: and it became a very


582
00:31:31,387 --> 00:31:35,380
lively Facebook group that I was
very, very much involved in, and

583
00:31:35,380 --> 00:31:39,770

it got to the point where
people were seeking me out for

584
00:31:39,770 --> 00:31:44,266
answers
if they had a
question, and it did so much for

585
00:31:44,266 --> 00:31:48,052
my, I don't want
to say ego,
but it kind of validated, oh

586
00:31:48,052 --> 00:31:51,226
yeah, I do know
this stuff,
you know, sometimes you don't

587
00:31:51,226 --> 00:31:54,628
know what you don't
know, you
know, and I actually did know

588
00:31:54,628 --> 00:31:58,390
this stuff, and it kind
of was
so ingrained in me that I didn't

589
00:31:58,390 --> 00:32:02,113
realize that I was
helping
people, so the leader of that

590
00:32:02,113 --> 00:32:07,617
group has decided to go
back
to shut down the course, go back

591
00:32:07,617 --> 00:32:13,732
into the agency kind of
life,
and so Mark, you and I have kind

592
00:32:13,732 --> 00:32:17,790
of developed this
other
Facebook group that is stemming

593
00:32:17,790 --> 00:32:23,835
from that Podcast Pros
2.0 and
we're trying to get that going,

594
00:32:23,835 --> 00:32:26,584
and I think we have a
pretty
good start on it, actually.

595
00:32:26,584 --> 00:32:31,345
So, yeah, I'm so
pleased that
we've got that going, and that

596
00:32:31,345 --> 00:32:35,308
we can continue
those strategy
calls, although we haven't done

597
00:32:35,308 --> 00:32:39,454
one for a couple
weeks, but I
am so happy to keep that going.

598
00:32:39,454 --> 00:32:41,350
Thank you for
helping me with
that, Mark.

599
00:32:41,380 --> 00:32:43,434
Marc Ronick: You're welcome.
And
that's, that's actually

600
00:32:43,434 --> 00:32:48,036
really an interesting part,
which it
kind of leads into

601
00:32:48,036 --> 00:32:51,360
it's somewhat like notice the
regulars, which
was step two,

602
00:32:51,360 --> 00:32:55,552
but it, because I think DR. I
noticed two things
that you

603
00:32:55,552 --> 00:32:57,362
did from rebuilding that
community.

604
00:32:57,362 --> 00:33:01,294
One was I
noticed that you
reached out to some of those

605
00:33:01,294 --> 00:33:04,406
individuals that
you got to
know a little bit through the

606
00:33:04,406 --> 00:33:08,126
original community,
and you
asked them to be a part of what

607
00:33:08,126 --> 00:33:12,244
you were building now,
right?
And then you also reached out to

608
00:33:12,244 --> 00:33:16,720
me, somebody that you
know
that builds communities, and you

609
00:33:16,720 --> 00:33:19,720
asked for help, can you
help
lead this with me?

610
00:33:19,930 --> 00:33:20,896
D.R.
Fay: Yeah, Marc Ronick: right.

611
00:33:20,896 --> 00:33:23,547
And I think
that these are all
important steps to pay attention

612
00:33:23,547 --> 00:33:27,156
to,
because they really do
make a big difference for us

613
00:33:27,156 --> 00:33:30,910
leading
these communities.
It helps us a great deal by

614
00:33:30,910 --> 00:33:33,610
bringing in other
people.
Yeah, yeah.

615
00:33:33,610 --> 00:33:38,460
Thank you, DR. Appreciate that.
Let's go to
Gabe, and then I

616
00:33:38,460 --> 00:33:41,050
know Janae wants to chime in,
and some
people have been

617
00:33:41,050 --> 00:33:43,916
chiming in on the different
chats, so we'll
try to get to

618
00:33:43,916 --> 00:33:45,460
those as well.
Go ahead, Gabe.

619
00:33:45,460 --> 00:33:47,510
Good morning.
Gabe: Good morning, everybody.


620
00:33:47,518 --> 00:33:50,770
So one of the things that I've
learned, Mark, that you kind of

621
00:33:50,770 --> 00:33:53,059
just covered the five steps,
the secret everybody can

622
00:33:53,059 --> 00:33:56,332
actually
use to build a
community, but a lot for me is

623
00:33:56,332 --> 00:33:59,362
doing what I'm
doing now is
showing up constantly, like

624
00:33:59,362 --> 00:34:03,922
taking in all
the input that
everybody shares, like see all

625
00:34:03,922 --> 00:34:07,369
the wonders and
magic that
everybody seeing their gifts and

626
00:34:07,369 --> 00:34:10,378
talents, and
then open up
about it, and let them express

627
00:34:10,378 --> 00:34:13,330
it, and then
getting to know
each individual.

628
00:34:13,690 --> 00:34:17,469
I haven't said anything since

I've been here, but part of it

629
00:34:17,469 --> 00:34:20,679
has been learning about

everybody, going watching

630
00:34:20,679 --> 00:34:23,620
everybody go check out their

socials, go check out what they

631
00:34:23,620 --> 00:34:27,100
do, listen to their podcast,

like really get to learn the

632
00:34:27,100 --> 00:34:30,670
person, because I'm feeling that

that's part of the best way to

633
00:34:30,670 --> 00:34:34,179
not only build community, but I
love building relationships,

634
00:34:34,179 --> 00:34:37,810
and you know, Ralph even made

mention of it, like going on to

635
00:34:37,810 --> 00:34:41,413
LinkedIn, I mean, I've spent my
majority of my time on

636
00:34:41,413 --> 00:34:44,522
LinkedIn, I used to do an
everyday live
stream.

637
00:34:44,522 --> 00:34:47,870
I built, I've built communities,
but it all starts
by quietly

638
00:34:47,870 --> 00:34:51,719
going in and saying, let me see
the value and the
people

639
00:34:51,719 --> 00:34:53,427
first, and then start from
there.

640
00:34:53,427 --> 00:34:56,770
So, just wanted to
share, I
love it where you guys do here,

641
00:34:56,770 --> 00:34:59,813
like that's why I wrote
the
post that I did, because I don't

642
00:34:59,813 --> 00:35:02,554
endorse.
Or show up to
things unless I

643
00:35:02,554 --> 00:35:05,960
feel it really does bring some
kind of value to
myself and to

644
00:35:05,960 --> 00:35:08,530
the others that I share it to,
so thank you for
letting me

645
00:35:08,530 --> 00:35:10,345
share.
Marc Ronick: Thank you, Gabe.


646
00:35:10,353 --> 00:35:13,495
You had a lot of people flashing
emojis of approval while you


647
00:35:13,503 --> 00:35:15,892
were sharing that.
I think that's an important one,

648
00:35:15,892 --> 00:35:18,935
and I
think that's similar to
what Jessica was sharing in the

649
00:35:18,935 --> 00:35:21,666
clubhouse chat.
She said that I started building

650
00:35:21,666 --> 00:35:24,616
relationships
with local
charities, similar but not quite

651
00:35:24,616 --> 00:35:26,449
the same.
I
admittedly kind of browsed

652
00:35:26,449 --> 00:35:28,942
it before I read it.
I started by
building

653
00:35:28,942 --> 00:35:31,248
relationships with local
charities and establishing


654
00:35:31,256 --> 00:35:34,588
book clubs rooted in connection
and conversation.

655
00:35:34,588 --> 00:35:38,632
Transitioning
into podcasting
felt natural because the trust

656
00:35:38,632 --> 00:35:41,708
was already
there.
That's so huge, Jessica, and

657
00:35:41,708 --> 00:35:44,614
again, Gabe, so is your
share,
and I think the combination here

658
00:35:44,614 --> 00:35:47,530
is a really
important one to
highlight.

659
00:35:47,650 --> 00:35:50,869
Sometimes we put the cart before

the horse, right?

660
00:35:50,869 --> 00:35:54,865
We start the podcast and expect
the community
to build, and it

661
00:35:54,865 --> 00:35:56,848
can.
I'm not saying it can't, right,

662
00:35:56,848 --> 00:36:01,408
but for
some of us that might
be harder than for others, and I

663
00:36:01,408 --> 00:36:04,922
think
establishing real
community, meaning real life

664
00:36:04,922 --> 00:36:07,948
community,
in-person
community, and connecting with

665
00:36:07,948 --> 00:36:12,472
people in the
real world can
then translate into growing your

666
00:36:12,472 --> 00:36:15,490
podcast,
growing your social
media, et cetera.

667
00:36:15,490 --> 00:36:19,427
So, getting out there
and
networking, I think, can go a

668
00:36:19,427 --> 00:36:23,470
long way, and yeah, if you can

build some community outside of

669
00:36:23,470 --> 00:36:26,743
the internet, I think that that
can then come and translate

670
00:36:26,743 --> 00:36:30,313
over into your podcast whenever
you
get that started.

671
00:36:30,313 --> 00:36:32,775
Janae, I know you wanted to
chime in too.

672
00:36:32,775 --> 00:36:34,210
You
want to, you want to
share.

673
00:36:34,810 --> 00:36:36,660
Junaid: Morning, everyone.
Yes,
I do.

674
00:36:36,660 --> 00:36:40,818
Mark, and you, this is such a
powerful conversation,
because

675
00:36:40,818 --> 00:36:46,075
our communities is what helps us
grow from where we are,
and I

676
00:36:46,075 --> 00:36:49,702
stepped into all of this barely
eight years ago, right?

677
00:36:49,702 --> 00:36:54,130
I
wasn't a podcaster, I wasn't
anything, and I embedded myself

678
00:36:54,130 --> 00:36:57,585
into, okay, starting a podcast,
joining these podcast


679
00:36:57,593 --> 00:37:00,496
communities.
The first one that I was part of

680
00:37:00,496 --> 00:37:04,410
was Anchor FM, and
I met so
many people in there, and that

681
00:37:04,410 --> 00:37:07,384
led me to
unconventional
leaders, and it just so happened

682
00:37:07,384 --> 00:37:11,892
that we had
this pandemic, and
if it wasn't for the leader to

683
00:37:11,892 --> 00:37:16,510
lead these
calls every single
day, where we get to come in and

684
00:37:16,510 --> 00:37:20,059
embed
ourselves, you know, be
present, I wouldn't be where I

685
00:37:20,059 --> 00:37:23,767
am today,
so it all comes down
to who's leading the community.

686
00:37:23,767 --> 00:37:27,349
How much
facilitating are they
doing to bring the people

687
00:37:27,349 --> 00:37:30,568
together, and
that's really,
you know, where you mentioned

688
00:37:30,568 --> 00:37:33,940
first being a,
you're
embedding yourself into the

689
00:37:33,940 --> 00:37:35,560
community, getting to know
the
people.

690
00:37:35,920 --> 00:37:40,045
Marc Ronick: Janae, I'm curious,

from you, how do you describe

691
00:37:40,045 --> 00:37:42,730
a powerful or strong community

leader.

692
00:37:42,730 --> 00:37:47,500
What is it that you notice about
a leader that draws
you to

693
00:37:47,500 --> 00:37:49,795
them?
And I know that's a tough

694
00:37:49,795 --> 00:37:52,804
question.
Junaid: You know, the one thing

695
00:37:52,804 --> 00:37:58,090
that a strong community leader
does is they're vulnerable, they

696
00:37:58,090 --> 00:38:02,800

share every single thing that
they're going through, and that

697
00:38:02,800 --> 00:38:06,988
comes at a huge cost, because
not everybody is able to share


698
00:38:06,996 --> 00:38:10,276
that kind of messaging.
The entire story, the entire


699
00:38:10,284 --> 00:38:14,470
journey, that it's all shows you
that you know this person is a


700
00:38:14,478 --> 00:38:16,720
nice person, this person is
somebody who cares.

701
00:38:16,720 --> 00:38:20,530
And I saw
the same thing with
you, I saw the same thing with

702
00:38:20,530 --> 00:38:23,926
Heather, I
saw the same thing
with others that I've been in

703
00:38:23,926 --> 00:38:26,413
communities
with Gabe, you
know, Brian Shulman's

704
00:38:26,413 --> 00:38:31,300
communities like these
are
powerful, very down to earth

705
00:38:31,300 --> 00:38:33,790
people, heart centered

entrepreneurs, is what we call

706
00:38:33,790 --> 00:38:36,520
them, right, and that's

something that that

707
00:38:36,940 --> 00:38:40,390
automatically just clicks in

your heart, hey, this is a real

708
00:38:40,390 --> 00:38:44,230
person versus somebody who's

just posturing and creating, you

709
00:38:44,230 --> 00:38:47,170
know, showing up, or you know,

maybe they're going through a

710
00:38:47,170 --> 00:38:49,090
journey, maybe they're going

through a phase where they

711
00:38:49,090 --> 00:38:53,209
haven't crossed over the bridge
yet, and choices as well.

712
00:38:53,209 --> 00:38:56,104
Thank you, Marc Ronick: thank
you, Junaid,
I appreciate

713
00:38:56,104 --> 00:38:58,579
that.
So, just help, help keep me

714
00:38:58,579 --> 00:39:00,274
straight
here.
Did we go?

715
00:39:00,274 --> 00:39:04,848
Are we still on embedded embed
yourself into the
community,

716
00:39:04,848 --> 00:39:08,219
other communities?
Sorry, wow, words, yes, don't do

717
00:39:08,219 --> 00:39:11,680

it, don't do it.
All right, do Jingle: it.

718
00:39:11,680 --> 00:39:14,800
Coffee's hot, brain
is not,
mouth says glory.

719
00:39:14,800 --> 00:39:18,368
And guess I forgot, words are
hard
in the morning.

720
00:39:18,368 --> 00:39:22,970
Did I say that out loud?
Marc Ronick: Have we moved on to

721
00:39:22,970 --> 00:39:24,280

step two?
Notice the regulars.

722
00:39:24,730 --> 00:39:26,515
Did I move?
I don't think so.


723
00:39:26,523 --> 00:39:29,650
So, noticing the regulars, that
means to pay attention to the


724
00:39:29,658 --> 00:39:33,360
people who keep showing up, the
ones that are engaging, that are

725
00:39:33,360 --> 00:39:37,165

helping other people in the
community, or responding to your

726
00:39:37,165 --> 00:39:41,398

posts, or things that you're
talking about on your podcast,


727
00:39:41,406 --> 00:39:45,115
contributing without needing to
be pushed, these are the


728
00:39:45,123 --> 00:39:49,510
regulars that I think it's
important to pause, like Ralph


729
00:39:49,518 --> 00:39:53,470
does, like others have
explained, pause and reach out


730
00:39:53,478 --> 00:39:57,094
to them, thank them, communicate
with them, acknowledge them,


731
00:39:57,102 --> 00:39:59,830
right, and I'm just going to
keep things.

732
00:39:59,830 --> 00:40:03,748
Moving, for sake of
time, for
a second, and move to the next

733
00:40:03,748 --> 00:40:06,407
prompt, which is
elevating
them publicly.

734
00:40:06,407 --> 00:40:09,428
Okay, so they're the regulars,
they've
proven that they're in

735
00:40:09,428 --> 00:40:12,988
this with you.
Then it's time to elevate


736
00:40:12,996 --> 00:40:16,915
them, recognize them publicly
out loud on your podcast,


737
00:40:16,923 --> 00:40:21,305
mention their names, highlight
wins, point to people as leaders

738
00:40:21,305 --> 00:40:25,865

and show the community what
contribution looks like, and I


739
00:40:25,873 --> 00:40:30,545
look not to toot my own horn,
but that's exactly what we do


740
00:40:30,553 --> 00:40:32,464
here, all of those things,
right?

741
00:40:32,464 --> 00:40:35,509
I've identified leaders,
the
people that you see on Clubhouse

742
00:40:35,509 --> 00:40:39,730
here with the green
beans by
their names, that meaning that

743
00:40:39,730 --> 00:40:42,796
they're co-hosts,
that they're
moderators, these were all

744
00:40:42,796 --> 00:40:48,236
people that were
listeners
first, that I just recognize as

745
00:40:48,236 --> 00:40:52,969
people who had a
lot of value,
who believe in what I'm trying

746
00:40:52,969 --> 00:40:57,352
to do here, and
they're also
echoing what I'm trying to do

747
00:40:57,352 --> 00:41:02,206
here, so it's so
important to
have people to let people be

748
00:41:02,206 --> 00:41:06,644
seen, show that who
they are,
recognize them, and if anybody

749
00:41:06,644 --> 00:41:10,255
has examples or
contributions
they want to add, as I rattle

750
00:41:10,255 --> 00:41:12,700
through these five
steps,
because I promised you I would,

751
00:41:12,700 --> 00:41:15,670
you're what, more than

welcome, but yes, okay, so

752
00:41:15,700 --> 00:41:20,920
elevating people publicly is

your third step, or fourth, let

753
00:41:20,920 --> 00:41:22,592
me make sure of that.
Did I just
do three?

754
00:41:22,592 --> 00:41:26,240
I don't know, I've lost track.
Embed notice, invite
them in.

755
00:41:26,240 --> 00:41:29,048
Yes, that's right.
And then elevate them publicly.

756
00:41:29,048 --> 00:41:29,878

That's number four.

757
00:41:29,878 --> 00:41:32,734
And number five, cut what you
don't need.


758
00:41:32,742 --> 00:41:36,638
Now, this isn't necessarily
directly related to building the

759
00:41:36,638 --> 00:41:38,970

community, but it's indirectly
related.

760
00:41:38,970 --> 00:41:43,521
You need, I believe
what
worked for me was to simplify,

761
00:41:43,521 --> 00:41:48,982
let go of some of the
tactics,
like the constant promotions and

762
00:41:48,982 --> 00:41:52,792
the extra efforts
that don't
actually build the connection.

763
00:41:52,792 --> 00:41:57,424
Focus on something
that Gabe
was saying, I believe it was

764
00:41:57,424 --> 00:42:02,260
Gabe showing up
consistently,
focus on supporting, focus on

765
00:42:02,260 --> 00:42:05,860
being more
involved, and
elevating people.

766
00:42:06,490 --> 00:42:09,970
I'm not saying throw out all of
your tactics, throw out all of

767
00:42:09,970 --> 00:42:15,280
your strategies, and just focus
on this, but identify some of

768
00:42:15,280 --> 00:42:18,580
the things that feel like

they're weighing you down and

769
00:42:18,580 --> 00:42:23,470
put them aside and put that

effort instead into building out

770
00:42:23,470 --> 00:42:27,100
this community, because again,

going back to the top of the

771
00:42:27,100 --> 00:42:29,590
show, and some of the things we
were sharing, that's where you

772
00:42:29,590 --> 00:42:32,920
start getting more of that

positive feedback, more of that,

773
00:42:33,130 --> 00:42:36,220
wow, this made such a

difference, you've changed my

774
00:42:36,220 --> 00:42:40,240
life, Ralph, right, like that

one that you got, and it's so

775
00:42:40,240 --> 00:42:44,590
much more rewarding than just

grinding all the time to try to

776
00:42:44,590 --> 00:42:47,012
get those growth strategies to

work for you.

777
00:42:47,012 --> 00:42:51,337
Those are the five steps I think
that this is a
good spot to

778
00:42:51,337 --> 00:42:55,718
switch some gears here, but if
anybody has any
final thoughts

779
00:42:55,718 --> 00:42:59,760
just around that or around
building community, I
want to

780
00:42:59,760 --> 00:43:02,695
hear about it.
If not, oh Lindsay: yeah, I

781
00:43:02,695 --> 00:43:05,290
have..
I do Marc Ronick: so sorry,

782
00:43:05,290 --> 00:43:08,160
Lindsay,
I forgot I saw you
come up, and then I totally lost

783
00:43:08,160 --> 00:43:11,332
you because
you're below the
fold on my screen, so yeah,

784
00:43:11,332 --> 00:43:14,689
please chime
in, Lindsay.
Good morning, Lindsay: yeah, no

785
00:43:14,689 --> 00:43:17,233
worries at
all, and it's
perfect timing always.

786
00:43:17,233 --> 00:43:22,030
So I love this
conversation,
and one thing I also wanted to

787
00:43:22,030 --> 00:43:26,024
really mix into
the space,
especially for those that are

788
00:43:26,024 --> 00:43:30,484
sitting on the cusp of,
like,
do I create a podcast, what do I

789
00:43:30,484 --> 00:43:33,694
talk about on a
podcast, all
of those things, and so one

790
00:43:33,694 --> 00:43:37,704
thing that I think
most people
with communities don't consider

791
00:43:37,704 --> 00:43:41,848
is starting a
podcast, so for
instance, Wellness Warrior

792
00:43:41,848 --> 00:43:46,300
Collective has
existed for 12
years, the podcast only for

793
00:43:46,300 --> 00:43:50,242
four, because
the Wellness
Warrior podcast was created to

794
00:43:50,242 --> 00:43:54,190
nurture the community
that was
already cultivated, and so I do

795
00:43:54,190 --> 00:43:56,004
believe you can do it
both
ways.

796
00:43:56,004 --> 00:43:59,184
There isn't a right way, start
with one and do the
other.

797
00:43:59,184 --> 00:44:02,566
However, I did want to bring
into this conversation
that if

798
00:44:02,566 --> 00:44:05,854
you already are in a community
and you're serving and
you

799
00:44:05,854 --> 00:44:07,753
love what you're talking about,
lean in.

800
00:44:07,753 --> 00:44:10,000
So that's what I
wanted to
throw in.

801
00:44:11,020 --> 00:44:13,450
Marc Ronick: Thank you.
And that
really translates to

802
00:44:13,450 --> 00:44:17,492
a community when you lean in to
your
content, to your

803
00:44:17,492 --> 00:44:21,739
community, they pick up on that
so much, the
passion comes

804
00:44:21,739 --> 00:44:24,844
through, and if you're just kind
of going
through the motions,

805
00:44:24,844 --> 00:44:29,906
or you're feeling like you're in
a grind
and not really feeling

806
00:44:29,906 --> 00:44:33,802
it, that translates, and that's
where you
start to lose

807
00:44:33,802 --> 00:44:36,835
listeners, you start to lose
community members.


808
00:44:36,843 --> 00:44:39,886
So, it's important to follow
that passion.

809
00:44:39,886 --> 00:44:42,154
I appreciate that,
Lindsay, so
much.

810
00:44:42,154 --> 00:44:48,520
Thank you.
Let's do it.

811
00:44:48,520 --> 00:44:52,480
Wins from the week.

Today is the day that we all

812
00:44:52,480 --> 00:44:54,460
stop and celebrate with one

another.

813
00:44:54,460 --> 00:44:58,417
Something that's gone on this
week that's worth
stopping and

814
00:44:58,417 --> 00:45:01,525
celebrating, stopping and smell.
The roses,
if you will.

815
00:45:01,525 --> 00:45:04,330
I think that sometimes, again,
going back to
this

816
00:45:04,330 --> 00:45:07,932
conversation about getting stuck
in a grind, I think that
it's

817
00:45:07,932 --> 00:45:11,278
important to have these moments
where we stop and
recognize

818
00:45:11,278 --> 00:45:14,824
that we're doing it right, and,
like, I've, like, I
always

819
00:45:14,824 --> 00:45:18,315
say, if doing it is just getting
out of bed every morning
this

820
00:45:18,315 --> 00:45:21,210
week, because it's been a really
hard week, that's worth


821
00:45:21,218 --> 00:45:25,180
celebrating too, so let's do it.
And I noticed that Roy has


822
00:45:25,188 --> 00:45:27,613
joined us from the audience up
here on stage.

823
00:45:27,613 --> 00:45:30,222
Roy, I'm going to
jump the
line for a second and ask, did

824
00:45:30,222 --> 00:45:33,884
you come up because you
want
to share a win or did you want

825
00:45:33,884 --> 00:45:36,220
to add something to the

community conversation?

826
00:45:36,700 --> 00:45:40,180
Roy: Yeah, hey Mark, I did want
to add to the community

827
00:45:40,210 --> 00:45:42,790
conversation, if that's okay.

Sure.

828
00:45:42,790 --> 00:45:47,277
Thank you.
Yes, so I see it as having an

829
00:45:47,277 --> 00:45:50,436
audience, a
network, or a
community, and there's a

830
00:45:50,436 --> 00:45:53,653
difference, and a lot
of
people confuse the three.

831
00:45:53,653 --> 00:46:00,002
So, an audience is you to them,
a
network is them to you, but

832
00:46:00,002 --> 00:46:04,990
a community is them to them or

them to each other, and I don't

833
00:46:04,990 --> 00:46:08,263
think that earlier the question
was asked of what makes a

834
00:46:08,263 --> 00:46:10,135
strong community community
leader.

835
00:46:10,135 --> 00:46:16,302
So I
believe that a strong
community leader is someone who

836
00:46:16,302 --> 00:46:20,470
can
facilitate their members
connecting with each other, and

837
00:46:20,470 --> 00:46:25,252
I see a lot of Facebook groups,
and now a lot of school groups,

838
00:46:25,252 --> 00:46:30,232
and I guess wherever there are
groups that gather that the


839
00:46:30,240 --> 00:46:35,975
leader, the owner, the host is
so fearful, I think that's the


840
00:46:35,983 --> 00:46:40,570
word of people connecting with
one another because of blank and

841
00:46:40,570 --> 00:46:44,350

April, and I have heard it.
April's my wife.

842
00:46:44,410 --> 00:46:47,715
Marc Ronick: Okay, Roy: she all
didn't know what -
what

843
00:46:47,715 --> 00:46:49,810
happens is they..
I don't know.

844
00:46:49,810 --> 00:46:53,110
It's, it's, it's weird,

because if you go to their

845
00:46:53,110 --> 00:46:54,640
event, they don't say anything.


846
00:46:54,648 --> 00:46:58,135
It's like, yeah, you can connect
with each other, that's their


847
00:46:58,143 --> 00:47:00,469
community.
You can give me your calendar

848
00:47:00,469 --> 00:47:04,194
link, you can slide
into my
DM, but when it's virtual, like

849
00:47:04,194 --> 00:47:08,136
a Facebook group
or a school
group, they don't allow it.

850
00:47:08,136 --> 00:47:10,750
No poaching, yeah, no

blanking.

851
00:47:10,750 --> 00:47:14,805
And I, for one, want to do
something about it.

852
00:47:14,805 --> 00:47:18,556
So,
April and I are going to
lead the brigade, so to speak,

853
00:47:18,556 --> 00:47:22,315
and
let people know that the
strength of your community is


854
00:47:22,323 --> 00:47:26,845
when they connect with each
other, when they can do that,


855
00:47:26,853 --> 00:47:30,502
post their calendar links, DM
people in the right way, of


856
00:47:30,510 --> 00:47:32,230
course.
You know, not to promote, "Hey,

857
00:47:32,230 --> 00:47:34,738
you want to buy
my product?
"Hey, you want to buy my

858
00:47:34,738 --> 00:47:36,690
service?
Not like that,
but, "Hey, do

859
00:47:36,690 --> 00:47:39,862
you want to get on a call
together, see what we
have in

860
00:47:39,862 --> 00:47:41,176
common?
Let's record it, because April

861
00:47:41,176 --> 00:47:43,510
and Roy want that.

Put it on YouTube, give them the

862
00:47:43,510 --> 00:47:45,794
link, and if it's good enough,

they'll share it.

863
00:47:45,794 --> 00:47:49,030
So, anyway, Mark, I just wanted
to be an
advocate and share

864
00:47:49,030 --> 00:47:52,858
community members to community
members,
that makes a strong

865
00:47:52,858 --> 00:47:56,040
leader of a community, in my
humble opinion.


866
00:47:56,048 --> 00:47:58,291
Thanks for the opportunity.
Yeah, Marc Ronick: you're

867
00:47:58,291 --> 00:47:59,470
welcome.

Thank you for that share.

868
00:47:59,470 --> 00:48:02,830
Actually, a beautiful way to

really close up that particular

869
00:48:02,860 --> 00:48:06,370
segment, so thank you, Roy.
And
I would have a lot more to

870
00:48:06,370 --> 00:48:09,110
say, but I want to make sure
that we
get to anybody who

871
00:48:09,110 --> 00:48:12,596
wants to share their wins.
But what I
will say is, yes,

872
00:48:12,596 --> 00:48:16,544
community to community member is
super
valuable and important

873
00:48:16,544 --> 00:48:20,449
to recognize as a distinction,
and
that's, you know, like

874
00:48:20,449 --> 00:48:24,180
Jessica's here in the audience
right now,
and I believe that

875
00:48:24,180 --> 00:48:27,848
she's here because we made a
connection
outside of the

876
00:48:27,848 --> 00:48:30,000
podcast.
I think that those kinds of

877
00:48:30,000 --> 00:48:32,890
connections
really go a long
way, and yes, there she is,

878
00:48:32,890 --> 00:48:34,780
she's back.

Jessica, I thought I maybe

879
00:48:34,780 --> 00:48:37,260
embarrassed you.
All right, so
listen, since we

880
00:48:37,260 --> 00:48:41,950
are so short on time, if you
have a win to
share, you can

881
00:48:41,950 --> 00:48:45,202
put it in the chat, whatever
chat you're in.


882
00:48:45,210 --> 00:48:48,580
If you're on Clubhouse, I hope
that you'll share it here on


883
00:48:48,588 --> 00:48:50,726
stage, and so many of you are on
stage today.

884
00:48:50,726 --> 00:48:54,262
But first, Ralph,
go ahead,
you can kick us off with any

885
00:48:54,262 --> 00:48:56,621
wins you have.
Ralph Estep Jr: Okay, I got two

886
00:48:56,621 --> 00:48:58,666
big wins.
Number one win is we are in

887
00:48:58,666 --> 00:49:00,406
Grand Sun Watch
officially
now.

888
00:49:00,406 --> 00:49:03,736
The launch date, at the very
least, is going to
be next

889
00:49:03,736 --> 00:49:06,010
Wednesday, but it could be any
moment now.

890
00:49:06,010 --> 00:49:09,700
So, Ralph is
going to be a
proud grandpa here pretty soon.

891
00:49:09,700 --> 00:49:11,860
So, please keep my
family in
your prayers.

892
00:49:11,860 --> 00:49:14,728
There's a little bit of a com..
there's
a little bit of a

893
00:49:14,728 --> 00:49:18,010
medical issue going on, nothing
life-shattering or nothing big

894
00:49:18,010 --> 00:49:19,882
deal, but please keep them in

your pleat.

895
00:49:19,882 --> 00:49:22,822
My, my daughter-in-law, Hunter,
my son,
Ryan, and my future

896
00:49:22,822 --> 00:49:24,592
grandson - they won't give me
the name.

897
00:49:24,592 --> 00:49:26,617
I
think it's going to be
Ralph, but that's okay.

898
00:49:26,617 --> 00:49:30,028
A second big
win for me, and
it's kind of feels like it pales

899
00:49:30,028 --> 00:49:33,412
in
comparison, is I reached
number two on the Christian

900
00:49:33,412 --> 00:49:36,380
Finance
podcast chart.
So, in Christian finance,

901
00:49:36,380 --> 00:49:39,152
Ralph's show,
Financially
Confident Christian, has reached

902
00:49:39,152 --> 00:49:43,159
number two, and that
is a huge
win for me, so thank you

903
00:49:43,159 --> 00:49:45,910
everybody who supported
that,
and that's my wins for this

904
00:49:45,910 --> 00:49:47,680
week.
Marc Ronick: Congratulations,


905
00:49:47,688 --> 00:49:50,850
Ralph, and excited for you that
you can be a grandpa.

906
00:49:50,850 --> 00:49:54,424
I feel
like that when that day
comes for me, it's going to feel

907
00:49:54,424 --> 00:49:58,480
very
weird to be able to call
myself a grandpa, that just

908
00:49:58,480 --> 00:50:01,922
doesn't
feel for.
Doesn't feel right, but here we

909
00:50:01,922 --> 00:50:03,070
are.
So,
congratulations, Steve.

910
00:50:03,070 --> 00:50:04,670
Ralph Estep Jr: I got the gray

hairs on the side.

911
00:50:04,670 --> 00:50:07,060
You can't hardly see, because I
try to
cover them up.

912
00:50:09,130 --> 00:50:11,514
Marc Ronick: All right, let's go

to BC.

913
00:50:11,514 --> 00:50:15,010
And then DR. Go ahead, BC.
BC Babbles: All right, two quick

914
00:50:15,010 --> 00:50:16,906

wins.
One, I was very happy to treat

915
00:50:16,906 --> 00:50:21,370
myself to the See the
South
Capitol Summit this earlier this

916
00:50:21,370 --> 00:50:25,144
week, also, despite
the
bipolar mentality that is Lake

917
00:50:25,144 --> 00:50:28,660
Norman weather this time of

year, I got two solid days in

918
00:50:28,660 --> 00:50:30,640
the pool, so I'm Marc Ronick:
gonna go BC Babbles: into the

919
00:50:30,640 --> 00:50:32,641
weekend
happy.
Marc Ronick: Congratulations,


920
00:50:32,649 --> 00:50:35,173
DR. Do you want to share?
D.R.

921
00:50:35,173 --> 00:50:39,242
Fay: Yes, I do have a win

about that.

922
00:50:39,242 --> 00:50:44,760
Okay, so last week we invested a
whole lot of money
to get our

923
00:50:44,760 --> 00:50:46,324
two bathrooms completely
renovated.

924
00:50:46,324 --> 00:50:50,517
Yes, my
husband and I have
separate bathrooms, and yes, we

925
00:50:50,517 --> 00:50:53,890
have
separate TVs.
This is the secret to our 25

926
00:50:53,890 --> 00:50:55,410
year relationship.

Love it.

927
00:50:55,410 --> 00:50:58,651
So, yeah, I have a fully
beautiful bathroom.

928
00:50:58,651 --> 00:51:02,748
It
feels like I'm in a
freaking hotel room.

929
00:51:02,748 --> 00:51:06,130
It is amazing.
So
that's my win.

930
00:51:06,160 --> 00:51:09,223
Marc Ronick: Congratulations.

And I see that Janae just shared

931
00:51:09,285 --> 00:51:12,974
in the chat here that he's

launching Pod Glue in two weeks,

932
00:51:13,036 --> 00:51:16,264
and today heard a new, heard a

new news from Stephen.

933
00:51:16,264 --> 00:51:20,039
I think he meant to say a new
episode
from Steven Bartlett.

934
00:51:20,039 --> 00:51:23,565
At least that's my guest.
Gabe says big
win this week is

935
00:51:23,565 --> 00:51:26,864
his wife is publishing her
chapter in a new
anthology

936
00:51:26,864 --> 00:51:27,887
book.
Very cool.

937
00:51:27,887 --> 00:51:31,337
I want to share mine for a
minute,
if you don't mind.

938
00:51:31,337 --> 00:51:35,309
And I just want to make sure if
anyone else
does, anyone else

939
00:51:35,309 --> 00:51:39,155
have any wins they want to
share, because I
want to make

940
00:51:39,155 --> 00:51:41,470
sure the community gets to,
yeah, Junaid.

941
00:51:41,470 --> 00:51:45,418
Do you
want to add something?
Junaid: Yes, I wanted to update

942
00:51:45,418 --> 00:51:48,160
the news that I heard about
Steven Bartlett.

943
00:51:48,160 --> 00:51:53,888
He's recently
raised $425
million from some of the people

944
00:51:53,888 --> 00:51:56,440
that we know, Cody
Sanchez,
and basically what he's

945
00:51:56,440 --> 00:51:59,830
launching is he's calling this

Steven operating system, or it's

946
00:51:59,830 --> 00:52:02,830
the creators operating system,

and when I read this news, I was

947
00:52:02,830 --> 00:52:05,830
like, okay, I've been on the

right track this whole time for

948
00:52:05,830 --> 00:52:09,190
the past six months with

FODGlue, because that's exactly

949
00:52:09,190 --> 00:52:10,737
what this is going to be

building.

950
00:52:10,737 --> 00:52:12,835
So I'm super excited that that's
the first signal.

951
00:52:12,835 --> 00:52:16,480
I
wrote a whole article I
could share in the notes about

952
00:52:16,480 --> 00:52:20,734
my
journey in 2014 that when I
saw Instacart raising $44

953
00:52:20,734 --> 00:52:24,721
million I
stopped on an app
that I was building that was

954
00:52:24,721 --> 00:52:27,523
going to do
the same thing
Instacart was doing, and this

955
00:52:27,523 --> 00:52:30,400
time I'm going
full speed
ahead, buddy.

956
00:52:30,400 --> 00:52:32,662
Marc Ronick: Good, good.
I love
it, I love it.

957
00:52:32,662 --> 00:52:34,939
I was wondering where you were
going with that,
because I was

958
00:52:34,939 --> 00:52:38,935
worried that you were going to
be discouraged by
that, and no

959
00:52:38,935 --> 00:52:42,300
need, because you have, you have
the power of a
community

960
00:52:42,300 --> 00:52:45,605
behind you, and I know you have
at least 40 beta
testers

961
00:52:45,605 --> 00:52:49,530
going, and you and I've seen
what you've built, and it
is

962
00:52:49,530 --> 00:52:51,340
amazing.
So, yes, keep going.

963
00:52:51,340 --> 00:52:53,160
Who cares about Stephen

Bartlett?

964
00:52:53,160 --> 00:52:57,066
Doesn't matter, you've got a big
thing coming, and
yeah, it's

965
00:52:57,066 --> 00:52:59,020
worth worth pursuing.
So, congratulations.

966
00:52:59,020 --> 00:53:00,930
D.R.
Fay: Do you need any other


967
00:53:00,938 --> 00:53:03,700
beta testers, because I would
love to get in on that.

968
00:53:03,880 --> 00:53:06,280
Junaid: Always open for new beta

testers.

969
00:53:06,340 --> 00:53:07,912
Marc Ronick: How do we do
Junaid: it?

970
00:53:07,912 --> 00:53:12,235
Go over to
podglu.com for
slash contact, or there's a big

971
00:53:12,235 --> 00:53:16,090
join wait list on
top that you
can click on to join in.

972
00:53:16,150 --> 00:53:17,092
Marc Ronick: Awesome, D.R.
Fay: cool.

973
00:53:17,092 --> 00:53:19,240
Thank you.
Marc Ronick: Yeah, thank you,


974
00:53:19,248 --> 00:53:22,130
Junaid.
My win is about being able to

975
00:53:22,130 --> 00:53:26,530
recognize and respect my

priorities in life, as you know,

976
00:53:26,530 --> 00:53:28,132
I shared it at the beginning of
the show.

977
00:53:28,132 --> 00:53:31,072
I've been sharing all week.
My, my wife Amy was


978
00:53:31,080 --> 00:53:35,215
unexpectedly in the hospital
from Saturday to Wednesday, and

979
00:53:35,215 --> 00:53:39,644
at first I found myself
stressing about my day-to-day


980
00:53:39,652 --> 00:53:42,263
life.
Right, what am I going to do

981
00:53:42,263 --> 00:53:45,706
about the show in the
morning?
What am I going to.. what about

982
00:53:45,706 --> 00:53:49,394
the calls I have to
schedule
with my existing and potential

983
00:53:49,394 --> 00:53:53,384
podcasting clients,
and I've
got sponsorship calls for

984
00:53:53,384 --> 00:53:56,140
Empowered Podcasting

Conference that I needed to

985
00:53:56,140 --> 00:54:00,310
attend, like all of this stuff

was weighing on me on Monday,

986
00:54:00,790 --> 00:54:05,470
and then by Monday afternoon I

paused, and I recognized that

987
00:54:05,470 --> 00:54:08,890
all of those things, although

totally important to me and my

988
00:54:08,890 --> 00:54:10,936
business, they can wait, right?


989
00:54:10,944 --> 00:54:13,596
Like those things will still be
there.

990
00:54:13,596 --> 00:54:16,520
I really had to just put
all
of my focus, all of my priority

991
00:54:16,520 --> 00:54:19,739
on my family, on taking
care
of her, on taking care of the

992
00:54:19,739 --> 00:54:22,480
dog, on taking care of the

house and doing all the things,

993
00:54:22,540 --> 00:54:26,088
and also having my parents in to

entertain, try to entertain

994
00:54:26,088 --> 00:54:28,595
them a little bit too, which
they
kept telling me they

995
00:54:28,595 --> 00:54:31,347
don't require any tending to,
but
still I wanted to, you

996
00:54:31,347 --> 00:54:33,608
know, make sure they're having a
good
time too.

997
00:54:33,608 --> 00:54:36,718
So it's important, like, we can
get really wrapped
up in the

998
00:54:36,718 --> 00:54:40,450
grind and wrapped up in all of
the things, and I
think that

999
00:54:40,450 --> 00:54:44,540
we have to do, I had to do a
better job of letting
that

1000
00:54:44,540 --> 00:54:48,602
stuff go this week, and that in
itself is a win, but
it's

1001
00:54:48,602 --> 00:54:52,278
also, again, I have to celebrate
this community as a
win, Ralph

1002
00:54:52,278 --> 00:54:56,605
being a big support, making sure
that we had topics
for the

1003
00:54:56,605 --> 00:54:59,710
week, and even went as far as
creating rundown.

1004
00:54:59,710 --> 00:55:03,710
Downs
for me, because we use a
rundown and outline to follow

1005
00:55:03,710 --> 00:55:08,050
each day,
so you know, having
and DR. being in my corner every

1006
00:55:08,050 --> 00:55:11,536
morning
and helping with the
final preparation of the show,

1007
00:55:11,536 --> 00:55:15,815
and
all, and everybody just
reaching out and having my back.

1008
00:55:15,815 --> 00:55:19,785
All of
these things are also
wins, and I think also a great

1009
00:55:19,785 --> 00:55:23,314
way to wrap
up a conversation
today about community, so I

1010
00:55:23,314 --> 00:55:25,819
thank all of you
for your
support.

1011
00:55:25,819 --> 00:55:29,904
I thank you for having my back,
and looking
forward to next

1012
00:55:29,904 --> 00:55:32,494
week.
We are not doing a show Monday

1013
00:55:32,494 --> 00:55:35,780
for the
holiday here in the
United States, and we're back

1014
00:55:35,780 --> 00:55:37,480
Tuesday.

Ralph, what's happening on

1015
00:55:37,480 --> 00:55:38,674
Tuesday?
Ralph Estep Jr: Oh, yeah,


1016
00:55:38,682 --> 00:55:40,591
Tuesday is going to be
fantastic, and I feel like it's

1017
00:55:40,591 --> 00:55:42,206
hard to come in after that,
Mark.

1018
00:55:42,206 --> 00:55:44,919
So, and it's been an honor

helping you all week, my friend.

1019
00:55:44,979 --> 00:55:46,109
It really has been.
Thank you.


1020
00:55:46,117 --> 00:55:47,312
But no, Tuesday's gonna be
great.

1021
00:55:47,312 --> 00:55:49,637
We have a special guest,
her
name is Katie Falk.

1022
00:55:49,637 --> 00:55:52,089
She's actually the marketing
director
at eCamm, and we're

1023
00:55:52,089 --> 00:55:54,539
gonna be talking about video
podcasting
specifically.

1024
00:55:54,539 --> 00:55:57,573
We're gonna talk about getting
comfortable on
camera.

1025
00:55:57,573 --> 00:56:00,339
Katie's somebody who's really
struggled with this, and
she's

1026
00:56:00,339 --> 00:56:03,629
made that very obvious, and then
she's given us some
ideas for

1027
00:56:03,629 --> 00:56:06,415
overcoming those on-camera
struggles and
practical tips

1028
00:56:06,415 --> 00:56:09,413
to build confidence.
So, really looking
forward to

1029
00:56:09,413 --> 00:56:11,799
her coming out.
She's a great person to, once

1030
00:56:11,799 --> 00:56:14,229
you get
to know her, you'll be
like, "Oh, I love this person,

1031
00:56:14,229 --> 00:56:16,661
she's
gonna be great.
So, make sure you join us on

1032
00:56:16,661 --> 00:56:18,209
Tuesday, that'll
be a great
episode.

1033
00:56:18,960 --> 00:56:20,250
Marc Ronick: Yeah, looking

forward to that, and maybe

1034
00:56:20,310 --> 00:56:23,570
learning a few things about

eCamm while she's there, so join

1035
00:56:23,630 --> 00:56:25,800
us Tuesday.
Remember, no show
Monday, and

1036
00:56:25,800 --> 00:56:30,158
you can find out how to join us
at Podcasting Morning


1037
00:56:30,166 --> 00:56:33,638
show.com/join us.
So, until Tuesday, make it a

1038
00:56:33,638 --> 00:56:36,050
great long
weekend, everybody.
Take care.